Maria Korina Cope

Social Media Content Plan Created by Maria Korina Cope Facebook Frequency Clock ● 1/day, 5-10 posts/wk ● 1 to 3 PM post ● Extra: Early morning post Instagram Frequency Clock ● Aim to post everyday ● 2 AM, 2 PM and 5 PM ● Extra: Early morning post FB AND IG DAILY SCHEDULE TIME ITALY/MANILA (8 HRS DIFFERENCE) 2 AM/8 AM 2 PM/8 PM 5 PM/11 PM MON TUE WED THU FRI SAT SUN CONTENT CATEGORIES ENTERTAINMENT ● ● ● ● ● ● ● Fun Holidays Memes Jokes Throwback / nostalgia Contests & Giveaways Puzzles Comics INSPIRATION ● ● ● ● Quotes Trivia / Amazing Facts Gorgeous images Personal stories of the owner or other people EDUCATION ● ● ● ● ● ● ● Link to your and others’ article posts Tips & Tricks Industry Research Free Resources (reports and guides) Answers to FAQs Case Studies Live Video Training CONVERSATION CONNECTION ● ● ● ● ● ● ● Questions Polls Fill in blanks Ask for advice “Caption this” photos ● ● ● ● ● ● ● ● ● Behind the Scenes Product Previews just for followers Photos of clients/visitors Stories Nostalgia Shoutouts of complementary businesses or groups Employee features Photos from events attended Thanking fans Sharing favorite cause Ask for opinions / feedback PROMOTION ● ● ● ● Freebies Products / Services Client or Buyers testimonials Discounts DAILY POST IDEAS FOR ABRUZZO BORGO ECOPARK BEHIND-THE-SCENE SHOTS REPOST FROM FOLLOWERS RELEVANT QUOTES COOL STATISTICS TIMELY POST (EG. WINE FESTIVAL) FUNNY POSTS: ANIMAL MEMES COOL ILLUSTRATIONS CONTENT PROMOTION PRODUCT PROMOTION: REAL ESTATE PRODUCT PROMOTION: REAL ESTATE V I L L A F O R S A L E RELATED POST: FEATURING A NEARBY ESTABLISHMENT FUN AND LIGHT HEARTED GIFS ANIMAL GIFS ITALY GIFS FOOD GIFS VIEW GIFS MOSAICS ASKS TO “TAG A FRIEND” REPOST FROM EMPLOYEES CROSS-PROMOTION OF OTHER SOCIAL MEDIA SITES WE’RE HIRING POST OTHER IDEAS TRIVIA POST GREETING POST NATURE AND TRAVELING POST PHOTOS OF VISITORS #FEELING POST ASKING FOR FEEDBACK POST PROGRESS POST EVENT INVITATION POST END OF PRESENTATION THANK YOU!