Résumé
María José Jarquín Solís
www.linkedin.com/in/mariajosejarquinsolis/
MARÍA JOSÉ JARQUÍN SOLÍS
MARKETING
&
ADVERTISING
Estancia de Santo Domingo, Managua,
Nicaragua--
PROFESSIONAL EXPERIENCE
Internship: COMMUNITY MANAGER | (January 2019 – August 2019)
INSTITUTO PALACIOS MADRID
1.
2.
3.
Creating relevant and engaging content
Gathering customer feedback and ensuring their needs are taken care of by the appropriate department
Monitoring and reporting social network activity
Internship: MARKETING PROJECT MANAGER | (May 2018 – December 2018)
SUBFORCE BARCELONA
4.
5.
6.
Develop research studies and market analysis
Create, develop and execute the Subforce marketing strategy (strategies for attracting customers, launch of
new products, communication materials and advertising campaigns)
Content writer and social media management
COUNTRY MARKETING MANAGER| (October 2016 - September 2017)
HUAWEI
1.
2.
3.
Develop annual marketing plans, executing operating promotions, brand campaigns, CRM management,
competition information collection and market analysis
Manage and be the main person of contact for existing alliance partners
Drive partners to maximize sales and total partnership potential through sales best practices, training and support
MARKETING AND ADVERTISING COORDINATOR | (April 2015 - October 2016)
UNIVERSIDAD CENTROAMERICANA (UCA)
1. Planning, execution and supervision of marketing activities, ensuring the proper implementation and
success of all scheduled activities for the different areas of the university
2. Prepares the annual marketing plan for different departments of the university
3. Prepares the annual marketing budget and manage its execution
4. Creates and implements marketing strategies to help improve the image of the institution and the
promotion of the products offered by the university
5. Performs marketing research and analysis studies in order to help establish or improve advertising
strategies of the institution
6. Analyzes the impact of advertising campaigns to measure the fulfillment of the proposed objectives
7. Manages university sponsorship and alliance partners
8. Monitors the university advertising and competition
Résumé
María José Jarquín Solís
www.linkedin.com/in/mariajosejarquinsolis/
MARKETING ASSISTANT| (March 2014 - April 2015)
CEMEX
1.
2.
3.
4.
Supervision, coordination and assembly of marketing strategies for the sales department
Customer relationship management
Negotiation with suppliers
Conduct field visits to customers to monitor the results of the execution of the different activities in the
area
5. Monitor prices and competition
BRAND MANAGER| (January 2012 - March 2014)
OGILVY & MATHER
1. Advise and assist the client in his requirement of advertising strategies for the brand management
2. Lead the strategy to different agency departments, to prepare effectives advertising campaigns for the
client
3. Supervision and monitoring of advertising campaigns, media plans, events and budgets
4. Competition and billing report
EDUCATION
ELEMENTARY AND HIGH SCHOOL EDUCATION
Bachelor of Science, Literature and Philosophy| (2000 – 2005)
Colegio Centro América
Elementary School | (1994 – 2000)
Colegio Nicaragüense - Francés Víctor Hugo
HIGHER EDUCATION
Master in Digital Marketing & e-commerce | (2018 - 2020)
ENEB - Escuela de Negocios Europea de Barcelona
Master in Marketing | -)
UAB - Universidad Autónoma de Barcelona
Graduate Course on Strategic Management| (2010)
UAM - Universidad Americana
Bachelor of Marketing and Advertisement| (2010)
UAM - Universidad Americana
COURSES
Young Executives Program | (2011)
INCAE Business School, Campus Alajuela, Costa Rica
Social Media & Digital Marketing| (2016)
UNI - Universidad Nacional de Ingeniería
LANGUAGES
Spanish| Native
French| Writing, reading and conversation fluent
English| Writing, reading and conversation fluent
ETS IBT TOEFL Score|96
OTHERS
Microsoft Office and other programs
Volunteer | Fundación Teletón
Volunteer | Fundación Zamora Terán
Volunteer | School Box: ¨Making Education Possible¨