MARFINA
HERNANDEZGAMIL
SOCIAL MEDIA MANAGER
SOCI AL MEDI A SKI LLS
ALL ABOUT ME
I'm a person who continuously
improve my craft. There's always a
passion to learn new things and
swiftly gain knowledge from it. I
work efficiently and have a strong
analytical skills and a good strategist.
CONTACT INFO--bit.ly/MarfinaVS
Social Media Strategy
Content Marketing
Graphics Design
Customer Service/ Community Management
Marketing Analytics
Social Media Budget Management
Project Management
WORK EXPERI ENCE
Social Media Manager/ E-Commerce Manager
EMG Merchandise
2019
Philippines, Homebased
Designs and develops social media and online marketing campaigns
Graphics design and content creation
Customer Service
Merchandise buying/ Budget Management
Forecasting
Product uploading
Online Sales Manager
APPS/ TOOLS/
SOFTWARE USED BUT
NOT LIMITED TO:
Richwell Phils. Inc.
2015 - 2019
Head Office, Quezon City
One of the administrators of Ogalala World and Pigeon Philippines Social
Media. Answers customer queries and concerns.
Posting in Social Media especially in Facebook our latest online
promotion (flash sale, special offers). Inclusive of graphics and content/
call outs in the post.
Handling online shops, consignment, boutique stores and some outright
sales simultaneously.
Manages company owned/ other e-commerce platform and growing it
exponentially. Introduced new shipping partner and COD payment
gateway.
Identify opportunities for new market and potential growth areas
Continuously looking for possible clients and maintaining good
relationship with existing accounts.
Analyze customer traffic and behavior via Analytics and stock movement.
Forecasts orders to achieve targets.
Selects SKUs for uploading and promotion to maximize gross margins.
Managing of inventories and analyzing stock movement.
Uploading and product content creation
Proposes product discounts to Merchandising for effective promotion of
all online products/ platform.
Let's Talk!
MARFINA
HERNANDEZGAMIL
SOCIAL MEDIA MANAGER
CERTIFICATION
Social Media
Management and Marketing
FHMOMS
WORK EXPERI ENCE
Asst. Sales Manager (Shoes Concession ASM/ Apparel
Concession Dept. Head)
Internationale Globale Marques Inc.
2012 - 2015
Head Office, Quezon City
Manages and motivates concession team to achieve target.
Provides sales training on how to close sales and product knowledge.
Established and plan monthly Planogram/ Visual Merchandising.
Order/sales forecasting in store and offsite events.
Brand/ Retail Supervisor
Relzbach Ventures Inc.
2009 - 2011
Social Media Marketing Masterclass
Skill Success
Head Office, Makati
Successful in opening new retail doors.
Ensures sales quota and best gross margins are achieved.
Manages sales and inventory of multi-brands with different categories.
Forecast quantity for merchandise reorders.
Evaluating stock movement, allocation and markdown implementation.
Hiring and training of Sales Associate.
Ensures good placement of all brands collaterals and product display.
Merchandise Manager
Dakki Classics Concepts inc.
2009
Head Office, Las Piñas City
Ensures sales quota and best gross margins are achieved.
Manages all categories per brand per division (SOFTLINES &
HARDLINES).
Forecasts budgets and sales trending.
Monitor stocking level of all the branches.
Creates merchandise plan per season and acquiring possible products
to sell.
Provides promotional proposal for slow moving items.
Asst Merchandise Manager
Dakki Classics Concepts inc.
2008 - 2009
EDUCATION
B.S. Industrial Engineering
Adamson University, Manila-
Head Office, Las Piñas City
Successful in introducing infant lines (pillows, beddings, infant wear).
Manages all categories per brand per division (pillows, apparel,
beddings, bags, accessories).
Forecasts budgets and sales trending to ensure sales quota achievement
and protect gross margins.
Introduced new and different forecasting techniques.
Makes Purchase Requisition for orders and ensures that stocks are
delivered on time.
Let's Talk!
MARFINA
HERNANDEZGAMIL
SOCIAL MEDIA MANAGER
SEMINARS/TRAINING
ATTENDED
Facebook Marketing Masterclass
Lazada | Online Micro Sellers Marketing
Cooperative | Certified Digital Marketer
September 24 & October 1, 2019
Digital Playbook
2016 Session on eCommerce
October 17, 2017
Systems Thinking
Richwell Phils. Inc.
March 1,4, & 8, 2016
Basic Merchandising and Inventory
Management
Retail Academy
July 23, 2010
Service Your Customer Effectively
Retail Academy
July 20, 2010
Power of Branding
The Harry Pound Company
November 28, 2006
WORK EXPERIENCE
Industrial Engineer/ Buyer - Hardlines
Dakki Classics Concepts inc.
2006 - 2008
Head Office, Las Piñas City
Successful in introducing infant lines (pillows, beddings, infant wear).
Manages all categories per brand per division (pillows, apparel,
beddings, bags, accessories).
Forecasts budgets and sales trending to ensure sales quota achievement
and protect gross margins.
Introduced new and different forecasting techniques.
Makes Purchase Requisition for orders and ensures that stocks are
delivered on time.
Production Coordinator
Integral Knit Craft Inc.
2005 - 2006
Head Office/ Plant, Parañaque City
Responsible for updating status and schedules of fabrics. Coordinates
with the customer and the dye house for the delivery dates of different
colored fabrics.
Preparing for the textile to be delivered among dye house/ finishing.
Includes making of service job order receipts.
Making Quality Assurance Reports and fabric color matching and
approving.
Industrial Ecology
Adamson University
February 23, 2005
Cleaner Production
Adamson University
Time Management
Adamson University
January 20, 2005
Logistics Management
Adamson University
January 6, 2005
Let's Talk!