Maree Jones

EXPERIENCE Content/Social Strategist/Multiple Roles at Luckie & Company (September 2013 - present) Maree Jones HYBRID PR/SOCIAL MEDIA/ CONTENT MARKETING MORE INFO Web: mareejones.com LinkedIn: linkedin.com/in/mareejones Twitter: twitter.com/mareejones CONTACT Email:-Cell: - EDUCATION Samford University, 2006 Pre-Law/Theatre, Communications Studies • Content Strategist -): Worked in conjunction with analytics, UX and brand planning teams to create customer journeys and align content and creative. Created PR strategy for one client which generated over 45 million impressions within 3 months of launch. • Publicity and Communications Specialist -, promoted): Achieved 20% year over year increase in quality and quantity of PR coverage achieved on behalf of one client. Led content/PR strategy for integrated marketing campaigns. • Social Media and PR Coordinator -, promoted): Recognized for my work in PR by AAF. Reached client goal of 2 million Facebook followers. Social Media/Creative Content Manager at Practice Alchemy CONSULTANT POSITION (October 2016 – present) • Manage team of content creators, including project management, tasks and deadlines • Manage a global team of operations/delivery management providers • Social media lead, handling all aspects of development and execution • Social media education and training for 20+ attorneys and law firms across the US Digital PR Executive/Multiple Roles at KC Projects, LLC (2011 – 2013) • Digital PR Executive -): Grew social media clients and billing by 25%. Created influencer outreach programs for clients in multiple industries. Managed internship recruiting, education and programs. • Social Media and PR Coordinator -, promoted): Created hybrid position managing both PR and social activity in start-up firm. Actively pitched and sold social media opportunities to new and existing clients. Trained and participated in local social media education opportunities. Ad Sales/Social Media Manager at Birmingham Parent Magazine (2009 – 2010) • Advertising sales specialist, contributing to over half of magazine placement sales • Special events marketing and sponsorship outreach • Social media management on all platforms Communications, Drama and Social Studies Educator (2006 – 2009) • Strategic lesson planning and classroom management • Creation of additional school programs and curriculum Maree Jones COMMUNICATIONS & MARKETING SKILLS Creative: Content strategy and creation, Content framework, Creative direction, Visual consistency management across digital platforms Social Media: Creative concepting and development, Facebook, Instagram, Twitter, Pinterest, Snapchat, LinkedIn, Content strategy, Analytics and reporting, Budget management Traditional and Digital Public Relations: Press Release writing, Public speaking, Media relations, Corporate and crisis communications, AP Style writing, News writing, Editorial, Speech writing, Influencer marketing and blogger outreach New Media: Blogging, Digital media, Research and application, Native content, Wordpress, SEO strategies, Paid social and Sponsored content Marketing: Strategic communications, Content and CRM management, Event planning and management, Email marketing SPEAKING & RECOGNITION PRSA Southeast Conference Featured Speaker Building Relationships with Influencers Raleigh, North Carolina, 2018 Megaphone Conference 2017 Featured Speaker Public Relations and Social Media for Influencers Fayetteville, Arkansas, 2017 Confluence Conference Featured Speaker Finding Influencers to work with Brands Oklahoma City, Oklahoma, 2016 AAF “Ten Award” for Public Relations Public Relations Campaign Management Birmingham, Alabama 2014 PRSA Southeast Conference Featured Speaker Managing Remote Teams/Social Media Birmingham, Alabama, 2014