Marc Andrew Padillo

MARC ANDREW PADILLO F A C E B O O K A D S S P E C I A L I S T / M E D I A B U Y E R PERSONAL PROFILE 👉 CLICK TO VIEW PORTFOLIO CONTACT INFORMATION Cagape St, Brgy. San Jose, Digos City, Davao del Sur Philippines, 8002 -- live:f59cd-e EDUCATION BACKGROUND Cor Jesu College - Digos City Bachelor of Science in Accounting Technology - Marc has 5 years of corporate experience: Administrative, Accounting, Finance Management, Bookkeeping, and Taxation. And 4 years in Network Marketing, Customer Service, Sales, E-commerce, and 4 Years+ in Facebook Advertising/Media Buying. Through these experiences, he acquired professional knowledge to contribute growth and success of the company. He has already delivered quality work over the years and looking for a client to embark on his knowledge and skills and be part of a company where he can challenge himself and achieve business goals. SKILLS Facebook Business Manager (Creates Facebook Business Page, Set-up Pixel and everything in Ads Manager, run, manage campaigns, and analyze data for better results. Launch Facebook advertising campaign from scratch using different objectives from different niches. Design and develop advertising and marketing strategies for optimization and scaling fast. Basic graphics editing (video and image) to be used on ads, can also do ad copies content writing. Set Up Messenger Chatbot, creates automation and flows. (Manychat, Chatfuel) Shopify (Creates store, manage, and can do dropshipping and other Shopify tasks). Clickfunnels (Create Landing Pages, integrations from other platforms, and install pixel.) Google Analytics Management. Google Tag Manager Management. SKILLS Facebook Media Buying, Management, Optimization, and Scaling. Manage and Set-up Active Campaign or Mailchimp. Product Research(Aliexpress, Alibaba, Facebook Ads, Adspy, and Top Shopify Store Lists. Can also do advertising on other platforms: (Google, Youtube, Linkedin, Twitter, etc.) Can do Sales Customer Support, answer queries, and the likes. Exceptional communication and networking skills. Successful working in a team environment, as well as independently. The ability to work under pressure and multi-task. The ability to follow instructions and deliver quality results. Read and Interprets Financial Statement. Accounting, Bookkeeping, and Taxation. Budget Management. Sales Forecasting, and Financial Statement Reporting. Excellent time management skills. Willingness and aptitude for learning new things. Team Leader and Team Player. Can work well in a team or in a group. Can work under pressure without losing focus. Innovates, and recommends some better ideas, especially on crucial decision making and planning. WORK EXPERIENCE 21. Freeborn Capital, LLC - Ivins, Utah, United States - Media Buyer - June 6, 2022, to August 31, 2022 Manage Clients’ BMs, Pages, and Ad Accounts. Set-up KPI Metrics and Review Analytics. Publish Facebook Lead Forms. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. Input observations and evaluate results on current test and optimization strategies. Recommend the next plan of action to optimize and improve performance. Research, Analyze and Craft New Marketing Strategies for the Client’s brand. Manage Linkedin Campaigns. WORK EXPERIENCE 20. Bluhook Inc. - 730 Ponce De Leon Pl NE Atlanta, GA 30306, United States - Facebook Ads Media Buyer - June 1, 2022, to September 8, 2022 Manage Clients’ BMs, Pages, and Ad Accounts. Set-up KPI Metrics and Review Analytics. Publish Facebook Lead Forms. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. 19. WKND Digital - 1045 National Drive Suite 19, Sacramento, CA, 95834, USA - Senior Marketing Strategist/Media Buyer - Feb. 7, 2022, to May 18, 2022 Audit Clients’ BMs and Ad Accounts Set-up KPI Metrics and Review Analytics Oversee Accounts Performance and identify winners and losers Input observations and evaluate results on current test and optimization strategies. Recommend the next plan of action to optimize and improve performance. Research, Analyze and Craft New Marketing Strategies for the Client’s brand. Scale bigger budget to client’s accounts with best practices and highly effective optimization strategies. Manage Junior Media Buyers and delegate daily tasks for them. Set Advanced Automation Rules to manage bigger Ad Budget Accounts effectively. WORK EXPERIENCE 18. Basement Success - Bob Thompson - 159 Wagon Wheel Rd, Whitefish, Montana 59937, USA - Facebook Media Buyer - Jan. 19, 2022, to Feb. 18, 2022 Manage Clients’ BMs and Ad Accounts Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. Go High Level - Funnel Building, Landing Page Building, customization, and optimization. 17. Purplesoft Digital Marketing Agency - Floor 1/825A Glen Huntly Rd, Caulfield South VIC 3162, Australia - FB Media Buyer - Oct.7, 2021 - Jan 6, 2022 Manage Clients’ BMs and Ad Accounts Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. Create Ad Angles. Doing Facebook Ads Copywriting. Doing Basic Graphics Editing. Shopify Landing Pages Customization. Google Analytics Analysis. Strategizing and planning on a marketing approach to improve sales. Ad Accounts Audit. Create Ad Angles. Doing Facebook Ads Copywriting. Google Analytics Analysis. Strategizing and planning on a marketing approach to improve sales. 16. Wei Liang Flemin Goh SKYFLETCH ASIA CO., LTD. - Hong Kong Office : 8/F., The Broadway, 54-62 Lockhart Road, Wanchai, Hong Kong - FB Ads Specialist - Oct.1, 2021 - Nov.2, 2021 Manage Clients’ BMs and Ad Accounts Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Competitive Research. WORK EXPERIENCE 15. Maklen Limited 13. Conquest Media LLC - Kemp House 160 City Road, London, England, EC1V 2NX - 5940 S Rainbow Blvd, Las Vegas​, NV, - Facebook Media Buyer - Aug. 4 to Sept. 4,-, United States - Facebook Ads Specialist - May 26, 2021 Manage Clients’ BM and Ad Account - Present Creates FB Ads Funnel. Launching FB Ads from Scratch. Manage Clients’ BM and Ad Account Audience Research. Creates FB Ads Funnel. FB Ads A/B Testing. Launching FB Ads from Scratch. Set-up KPI Metrics. Audience Research. FB Ads Optimization and Scaling. FB Ads A/B Testing. Daily, Weekly, and Monthly Monitoring and Reporting. Set-up KPI Metrics. Competitive Research. FB Ads Optimization and Scaling. Ad Accounts Audit. Daily, Weekly and Monthly Monitoring and Create Ad Angles. Reporting. Doing basic Ads Copywriting. Competitive Research. Set-Up and Updating Reports using Hyros Software. Ad Accounts Audit. Strategizing and planning on a marketing approach to improve sales. 12. JC Enterprise Trading Ltd. Google Ads Management and Set Up. - 33 Thomas Street, Stokes Valley, Lower Google Ads Optimization and Scaling. Hutt, Wellington, NZ 5019 - Facebook Media Buyer - April 21, 2021 - Aug 14. Fluid Growth Co. Pty. Ltd. T/A Clicksology 2, 2021 - Back to work - Dec.15, 2021 - April 30, 2022 - 27 Oreala Cres Sunrise Beach QLD, 4567, Australia - Facebook Media Buyer - July, 28,2021 Manage Clients’ BM and Ad Accounts. Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. Customer Service Support. Attend Strategy Call and Decision Making. Manage Clients’ BMs and Ad Accounts Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. Decides and formulates best Ad Angles to Test from Copies to Creatives. Plan best marketing strategies and do some social media marketing tasks. WORK EXPERIENCE 11. FORENCOS - Forencos Bd. 186 Pangyo-ro, Bundang-gu, Seongnam-si, Gyeonggi-do, Korea https://tattootint.com/ - Facebook Ads Specialist - April 21, 2021 June 11, 2021 Manage Clients’ BMs and Ad Accounts Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly and Monthly Monitoring and Reporting. Competitive Research. Doing Automation using Revealbot Software Ad Accounts Audit. Decides and formulates best Ad Angles to Test from Copies to Creatives. 10. DeGen Labs Limited - RM 907 Silvercord Tower 2, 30 Canton Rd., Tshim Sha Tsui, Hong Kong - Media Buyer - Feb. 1, 2021 - Feb. 27, 2021 Manage Multiple Clients’ BMs and Ad Accounts with a daily budget not less than $10,000 Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. Managing Youtube and Optimizing Youtube Ads. 9. Chamber Media - 2701 N Thanksgiving Way #100, Lehi, UT 84043, United States - Facebook Media Buyer - Jan. 6, 2021 - Nov. 20, 2021 Manage Multiple Clients’ BMs and Ad Accounts from different niches. Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Competitive Research. Ad Accounts Audit. WORK EXPERIENCE 8. Jasmine-Jean Kemp, Kemp Digital PTY LTD, - 12 Treviso Mews, Mandurah WA 6210, Australia - Facebook Ads Manager/Media Buyer - Dec. 28, 2020 - March 17, 2021 Helps in ad copies and ad creatives formulation. Manage Multiple Clients’ BMs and Ad Accounts from different niches. Build, Propose and Initiate Ads Strategies. Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing.Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Launch Ads from different platforms like: Snapchat, Tiktok, and Youtube. Helps manage Active Campaign and integration to other platforms. Helps manage Clickfunnels and integration to other platforms. Set-Up, creates Manychat flows, automation, and integration from different platforms. Competitive Research. Creates strategy for the IOS 14 Updates. Creates Case Study. Ad Accounts Audit. Manage Google Tag Manager. Manage Google Analytics. Manage Facebook Pixel and create different custom conversions events. 7. The ALLEAM Group Ltd. - 1 Central Avenue, 38 Premier Way, Sittingbourne, Kent, ME10 2GU, United Kingdom - FB Ads Media Buyer - Dec. 16, 2020 March. 7, 2022 Proposed FB Ads Strategy. Audience Research. Creates FB Ads Funnel. Set-up KPI Metrics. Launching FB Ads from Scratch. FB Ads A/B Testing, Optimization and Scaling. Daily, Weekly and Monthly Monitoring and Reporting. 6. PAVERMARK LLC Advertising Agency - 5227 Net DR APT 425 Tampa, Florida 33634, United States - Media Buyer - Dec. 2 - 31, 2020 Manage Multiple Clients’ BMs and Ad Accounts from different niches. Solely Creates Ad Copies and Creatives(Image and Videos) to be used for FB Ads. Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. Set-up KPI Metrics. FB Ads Optimization and Scaling. Daily, Weekly, and Monthly Monitoring and Reporting. Assist in Landing Page Creation. WORK EXPERIENCE 5. FUNNELBOLT 360 LTD Advertising Agency 3. FROM the Digital Transformation Agency - 61 Beddington Lane Croydon, Greater London, CR0 4th United Kingdom - Media Buyer - Dec. 1 - 31, 2020 - New York 151 W 30th Street, 2nd Floor, New York NY 10001Florida 37 N Orange Avenue, Suite 710, Orlando, FL 32801, United States - Advertising Analyst - Aug. 25, 2020, to Oct. 9, 2020 Manage Multiple Clients’ BMs and Ad Accounts from different niches. Solely Creates Ad Copies and Creatives(Image and Videos) to be used for FB Ads. Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. FB Ads Optimization and Scaling. Set-up KPI Metrics. Daily, Weekly, and Monthly Monitoring and Reporting. 4. Pondir Marketing Agency - 6677 Delmar Blvd, St. Louis, MO 63130, United States Media Buyer - Nov. 1 - 30, 2020 Manage Multiple Clients’ BMs and Ad Accounts from different niches. Solely Creates Ad Copies and Creatives(Image and Videos) to be used for FB Ads. Creates FB Ads Funnel. Launching FB Ads from Scratch. Audience Research. FB Ads A/B Testing. FB Ads Optimization and Scaling. Set-up KPI Metrics. Daily, Weekly, and Monthly Monitoring and Reporting. Helps manage Shopify and client’s website. Creates Advertising Strategy for Facebook and other Platforms. Launching FB Ads from scratch. Build and Set-up FB Ads Funnel including Adroll Ads. Managing All Facebook Pixel, Google Analytics, and set up custom conversions. Audience Research. Manage Clickfunnels, Semrush, Adroll. Daily, Weekly, and Monthly Monitoring and Reporting. FB Ads Optimization and Scaling. 2. Always be Testing Pte., Ltd. - 112 Jalan Pintau, Bishan Singapore 577154 Senior Media Buyer - July 14, 2020 - June 11, 2021 Helps in ad copies and ad creatives formulation. Audience Research (Using Google, Audience Insights, Audiencer.io and Connectio.io). Launching FB Ads from scratch. Setting Ads Funnel and KPI Metrics. FB Ads A/B Testing. FB Ads Optimization and Scaling. Creates Automation and Rules (FB Ads Rules and Revealbot.com). WORK EXPERIENCE Ad Accounts Audit. Daily, Weekly, and Monthly Reporting. Clickfunnel and Shopify Set up and Integration. Manage Multiple Clients’ BMs and Ad Accounts from different niches. Helps and Coaches other Digital Marketing Agencies on their Ads Management. Develop Assessment Strategies for Media Buyers. Hire, Assess and Train Media Buyers from other Digital Marketing Agencies. Creates daily and weekly reports, interprets data and initiate better decision and strategize to meet marketing objectives and improved desired results. Builds messenger chatbot, automates flows and sequences, and does messenger marketing. Do some accounting and bookkeeping tasks. Helps in decision making about business development and strategies to the management. 1. Charted Enterprises Inc. Cor Jesu College - Atlanta, GA, United States Media Buyer /VA - May 2019 - Sept 2020 - Digos City, Philippines Accounting Assistant/Finance Officer - May 2014 - June 2019 Creating and designing Shopify Store from scratch. Helps in dropshipping process. Helps in Email Marketing, Customer Service, and Support. Managing Facebook Business Page and Instagram Business Account. Social Media Manager, Creating daily content. Graphic designing and editing (Videos and Images). Product Researching (Aliexpress, Alibaba, Adspy, Facebook Ads, and Top Store Lists). Designing and creating Facebook advertising Strategies. Launching Facebook Ads from scratch, A/B Split Testing to Optimizing and Scaling process. Builds a marketing funnel and set up different metrics as KPI to identify winning and nonperforming ads. Doing Bank Reconciliation. Set-up Accounts Receivable. Set-up Accounts Payable. Disbursing. Reconcile Collections to Receipt Voucher. Encoding transactions. Maintaining Updates on Cash Voucher, Receipt Voucher, and Journal Voucher. Preparing Cash Flows. Troubleshoot Accounting System. Participate in Budget Performance Status. Assist in preparing Financial Statement. Files and remits Monthly, Quarterly Annual Taxes to the Bureau of Internal Revenue. Doing Adjusting Entries. Bookkeeping. Participate in Sales and Inventory Monitoring. WORK EXPERIENCE Cor Jesu College - On the Job Trainee - April 2013 - May 2013 Assist in the enrollment process. Help transact in paying bills and doing some bank transactions instructed by the Finance Head. Updates and monitors students' accounts. Encodes data of students. Filing of Vouchers. Doing some related office works. Cor Jesu College - President Office's Student Assistant - May 2012 - June 2013 Extensive experience in Secretarial work and managed to arrange meetings and appointments led by the President. Disseminates letter/memo for all Unit Heads, Supervisors, Directors, Deans, and Administrators. Assist any visitors in the office and warmly welcomed them. Do some office related works. Cor Jesu College - General Services Student Assistant - June 2013 - April 2014 Cor Jesu College Assist and led the development of inventory system that guarantees the safeguarding of school facilities, equipment, and facilities. Arranged bookings for the use of school facilities and vehicles. Received and mails letter, as well as going to the Attorney's Office for the notarization of documents. Respond and take actions from any concerns of the students, staff, faculty and personnel and contact and direct it to the General Services Supervisor for the approval of the request. Experienced to deal and assist the student's demand for books by giving them the best and quality service. Answer phones, arrange, files, encodes and records books and documents. Discipline students and cater good quality service to teachers staying in the Library. Doing physical count of books for inventory purposes. - BED Library Student Assistant - May 2009 November 2011 WORK EXPERIENCE Digos Security Training Institute Inc. - Facility Manager - April 2008 - February 2009 Managed to maintain the cleanliness and orderliness and inventory of facilities for the convenience of the users. Encodes important data and manual, reviewers and books for the trainees. Send, deposit, claim money/checks and documents. Assist clients and enrollees and acquaint them with the basic guidelines. Assist trainees in their training and class session. Managed to go to different places and post advertisements such as posters, tarpaulins and also recruits people to train and enroll. SEMINARS ATTENDED July 31, 2018 - Recent Development in Taxation and Other Regulatory Updates - SGV & C0. - Topaz Tower, Damosa IT Park, Lanang, Davao City. January 25, 2018 - Tax Reform 2018: Ready to Board the TRAIN? - P & A Grant Thornton - Seda Hotel Abreeza, Davao City Novermber 23, 2017 - Medium Taxpayers Segmentation Forum - BIR Davao - Davao Convention Center, Davao City November 21, 2017 - Tax Update on the Year-End Adjustment on Withholding Tax - Bureau of Internal Revenue - Digos City November 25, 2015 - Tax Update Dialogue on Year-End Adjustment and Other Tax Updates - Bureau of Internal Revenue - Digos City February 18, 2014 - Understanding the Philippine Stocks Exchange Seminar - East WestEducational Specialist - Davao City - Educational and Technological Center of Cor Jesu College Digos City SEMINARS ATTENDED February 13, 2014 - Job Preparedness Seminar - Cor Jesu College Gym February 7, 2014 - Business Correspondence Seminar and Workshop - Cor Jesu College Gym January 28, 2014 - Online Job Seminar - Nexus Web Solutions - Tagum City Educational and Technological Center of Cor Jesu College COURSE/TRAINING ATTENDED May 2022 - Train My Traffic Person - Smart Marketer by Ezra Firestone - USA February 2022 - Harmon Brothers University - USA December 2021 - Mint CRO Conversion Experts by Jessica Jobes & Erin Athene - USA November 2021 - Smart Marketer by Ezra Firestone - USA April 2021 - The Pay Per Lead Agency BluePrint by Dan Wardrope - United Kingdom February 2021 - The Pdocs Method by Adam Lucerne - Australia January 2020 - Basic and Advance FB Ads Buying Strategies and Ecommerce Guide Step by Step by Rudolf Ryan Perez - Philippines - No. 1 Mentor in Ecommerce Philippines.