Manisha Shrestha

Manisha Shrestha -| - | Bangalore, India Work Experience An Assistant Professor turned content and copywriter, with a flair to adapt to and excel in any writing style. I am a seasoned researcher and writer with a total experience of 8 years. Links LinkedIn profile ORCID profile Portfolio & publications Educational Background PhD. in English Literature Sikkim University | June 2023 "Still I Rise: A Study of Post- Traumatic Growth in the Autobiographies of Maya Angelou" M.Phil in English Literature Sikkim University | Mar 2017 "The ‘Gyred’ Identity of Sylvia Plath: Select Poems – The Colossus and Other Poems and Ariel" Professional Skills Research SEO writing Web content & copywriting Business writing Article writing Blog writing Online marketing Case study development Project management Proofreading WordPress Courses & Certifications AI Generative Landscape Business Writing Creative Pursuits Writes poems and prose Public speaking Led a 40-member music band for 4 years in university Former Clarinet player Directed and acted in plays Team Lead | Infosys BPM - Currys PLC Sept 2023 to Present Edit and proofread copy and content to ensure 100% accuracy as per SLAs Research and implement product setup strategies in the Content Management System (Brain) Coordinate the weekly client copy review sessions in collaboration with India and UK counterparts Conducted Root Cause Analysis (RCA) to enhance team accuracy Contribute to the Standards & Guideline and Attribute Sheet automation process Train new joiners on Curry’s tone of voice, writing style, product setups, guidelines and overall process Create weekly performance decks based on team’s accuracy and volume for upper management's reviews Conceptualised and designed process checklists to ensure quality standards Collated, reviewed, and edited the monthly newsletter in collaboration with designers and copywriters Associate Content Writer | MyGate Sept 2022 to Aug 2023 Spearheaded team of freelance content writers to publish B2C SEO-optimised blog posts that improved search engine rankings Wrote compelling copies for LinkedIn and Instagram Facilitated cross-functional collaboration between Finance, Design, and IT departments to streamline timely rent payments and notifications Led the B2B content calendar, partnering with Brand Managers and Deputy General Manager Researched and developed high-quality, data-driven articles as part of B2B content strategy Headed the website content rewriting project on WordPress - worked with copywriters, designers and product developers Content & Copy Writer | Amura Health Dec 2021 to Aug 2022 Developed and implemented community engagement strategies Interviewed clients and wrote compelling case studies Worked with the Recruitment Team to write job descriptions and emailers Curated landing pages and SEO-compliant meta descriptions for web pages Headed the web content development project - collaborated with the CEO, head-doctors, designers Assistant Professor | SRM University, Sikkim Aug 2017 to Nov 2021 Re-structured and developed syllabus for BA and MA in English literature Developed lesson plans for undergraduate and postgraduate students Collaborated with Registrar and colleagues on interdisciplinary projects like research paper presentation days, cultural events, sports events, inter-college competitions