Hi, I’m Carmen — a Senior Product Designer with over 5 years of experience turning complex systems into intuitive, user-centered digital products. My specialty lies in designing thoughtful, scalable experiences across web and mobile platforms, with a strong foundation in fintech and a growing curiosity in AI-driven design.
At Orion Advisor Technology, I led end-to-end design for key initiatives across wealth management, estate planning, and behavioral finance. I shipped 10+ major features, including a visual estate flowchart tool that helped advisors simplify complex estate planning conversations. My work directly contributed to increased advisor adoption, improved client engagement by 20%, and supported over 100,000 mobile downloads.
Collaboration is at the heart of how I work. I partner closely with product, engineering, and research teams to explore problems, define clear goals, and create thoughtful design systems that scale. From early concept workshops to dev handoff and QA, I make sure design decisions are grounded in real user needs and business outcomes.
Outside of fintech, I’ve also worked on social campaigns and consumer platforms for brands like McDonald’s Hong Kong and Manulife, bringing visual storytelling and cross-cultural insight into my design work. Currently, I’m exploring how AI tools like DeepSeek, Grok, Canva, and Google Studio can augment workflows and design thinking.
I believe great design is more than just aesthetics — it’s about solving the right problem, creating clarity, and delivering value. Whether working on a native app, a responsive web experience, or a B2B platform, I bring a balance of strategic thinking, craft, and empathy to everything I create.
Open to freelance, full-time, or project-based work — especially opportunities where I can help shape meaningful, user-focused products.
Let’s connect!