MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE
OBJECTIVE
EXPERIENCE
Bringing teams together in
reaching multiple objectives.
INFORMATION
Nationality: South African
Gender: Female
SKILLS
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Digital Strategy
Implementation
Inbound Marketing
Product management and
development
Brand ManagementInception to ongoing
maintenance
Digital Media setups and
ongoing maintenance
MALERATOMOFOKENG@G
MAIL.COM
SPECIALIST: PRODUCT OWNER • TELKOM
SEPTEMBER 2022- PRESENT
RESPONSIBLE FOR SUPPORTING THE IDEATION, DESIGN, TESTING, AND
EVOLUTION OF TELKOM DIGITAL INNOVATION PRODUCTS IN VARIOUS
VERTICALS. SUPPORTING THE ENTIRE PRODUCT LIFECYCLE AND PRODUCT
ROADMAP.
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SUPPORT THE DEVELOPMENT OF BUSINESS CASES FOR THE
CREATION OF NEW TELKOM GROUP DIGITAL INNOVATION
PRODUCTS IN LINE WITH THE TELKOM STRATEGY.
ANALYSE REQUESTS FOR BUSINESS UNIT DIGITAL PRODUCT
PROPOSAL REQUIREMENTS TO DEFINE MINIMAL VIABLE
PRODUCT (MVP).
PARTNER WITH COLLABORATORS AS PART OF THE AGILE TEAM
TO DEFINE THE VISION AND THE SCOPE OF THE PRODUCT
IDEATE AND CONDUCT RESEARCH TO DEVELOP A SOLUTION FOR
THE BUSINESS PROBLEMS IDENTIFIED
INTERVIEW AND COLLABORATE WITH USERS TO AUTHOR USER
STORIES, PRODUCE WIREFRAMES/ MOCK-UPS, AND PARTNER
WITH UX/UI DESIGN TEAM TO TURN THEM INTO HIGH FIDELITY
MOCK-UPS IN THE ESTABLISHMENT OF FEATURE PRIORITY AND
SIZING OF USER STORIES.
COMPLETE USER STORY ELABORATION AND ACCEPTANCE
CRITERIA FOR THE PRODUCT FEATURES.
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
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Lead and manage
technical development of
digital products
Creation of RFPs/RFQs
and quotes
Managing/Leading a team
CMS management in
Wordpress and Drupal
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
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MALERATOMOFOKENG@G
MAIL.COM
PARTNER WITH AGILE TEAMS TO HELP THEM UNDERSTAND THE
FUNCTIONAL DESIGN AND TO RESOLVE ISSUES.
IDENTIFY, COMMUNICATE, ESCALATE, AND RESOLVE TEAM
DEPENDENCIES AND IMPEDIMENTS WITH STAKEHOLDERS.
CONFIRM COMPLETION AND ACCURACY OF DEVELOPED
FEATURES AND STORIES.
SUPPORT THE DELIVERY OF A SYSTEM DEMONSTRATION FOR THE
PROGRAM INCREMENT RELEASE.
PRESENT THE BUSINESS/ FUNCTIONAL DESIGN AND TRAINING
SUPPORT TO PROJECT DELIVERY TEAMS.
SEEK AND EVALUATE INPUT/ FEEDBACK ON THE PRODUCT FROM
BUSINESS OWNERS, PROJECT DELIVERY TEAMS, AND RELATED
PRODUCT TEAM MEMBERS.
SUPPORT THE IDENTIFICATION OF THE CROSS-FUNCTIONAL
ACTIVITIES NECESSARY TO BRING THE PRODUCT TO MARKET
THROUGH THE ENTIRE LIFECYCLE OF A PRODUCT.
IDENTIFY AREAS OF FRICTION WITHIN BUSINESS PROCESSES AND
SYSTEMS AND PRO-ACTIVELY RESEARCH AND RECOMMEND
SOLUTIONS.
DEMONSTRATE UNDERSTANDING OF THE PRODUCTS, THE
MARKETS, AND CUSTOMERS.
DOCUMENT UNDERSTANDING OF SCOPE, COMPLEXITY AND
DEPENDENCIES
SUPPORT CHANGE MANAGEMENT PROCESS AND TASKS
ALIGN STAKEHOLDERS AROUND THE VISION FOR THE PRODUCT
TRANSFER DAY-TO-DAY RESPONSIBILITY OF THE DIGITAL
PRODUCT BEYOND THE INCUBATION STAGE BACK TO BUSINESS
UNITS ONCE THE DESIRED KPIS HAVE BEEN ACHIEVED.
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
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INTEGRATING BUSINESS AND TECHNICAL PRODUCT SEGMENTS
TO ACHIEVE OBJECTIVES, DELIVERY AND TARGETS
DIGITAL LEAD• PSI
OCTOBER 2021 – AUGUST 2022 (PHARMACEUTICAL INDUSTRY)
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DESIGN STRATEGIES FOR CUSTOMER ACQUISITION AND
RETENTION, ACROSS THE CONTRACEPTIVE PORTFOLIO
DEVELOP DIGITAL MEDIA PLANS, TO SUPPORT ACHIEVEMENT OF
BUSINESS OBJECTIVES
ON-GOING COLLABORATION WITH THE CREATIVE AND OR
DIGITAL AGENCIES, FOR DEVELOPMENT AND TIMELY
EXECUTION OF CONTENT AND MEDIA PLANNING/BUYING
EVALUATE DIGITAL MARKETING CAMPAIGNS AND INVESTMENTS
DIGITAL MARKETING MEASURES OF PERFORMANCE (KPI)
ORGANIC DRIVE THROUGH SEO, CONTENT CREATION AND SOCIAL
MEDIA
MONTHLY REPORTING TO SMT AND GLOBAL TEAM ON DIGITAL
KPIS AND INTEGRATED CAMPAIGNS
DIGITAL PRODUCT LEAD- DIGITAL PRODUCTS • AB-INBEV
MARCH 2020- SEPTEMBER 2021 (ALCOHOL INDUSTRY)
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MALERATOMOFOKENG@G
MAIL.COM
Dual Project Management within the South African and
Colombian Team
Project lead website, apps and innovation (cashless events,
ticketing) projects for AB-Inbev Africa
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
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Manage multiple team members from multiple countries for
development, content, UX and UI
Project manage various discipline teams and third-party resources
Ensuring an NPS Score of over 80% with all stakeholders for
collaborative delivery of all Long-term digital products and
marketing automation deployments
Provide technical expertise to the BU to help them clarify their
business requirement and ensuring the product delivered
properly aims the campaign/product/area purpose.
Suggest actions to ensure KPI's are aligned with expected results.
Proactively suggest long-term digital products initiatives to
capture first party data from consumers.
Ensuring Cost efficiency
Ensuring Digital Security is compliant with all Global standards and
policies
LEAD DIGITAL PROJECT MANAGER • MEDIOLOGY
FEBRUARY 2019- FEBRUARY 2020 (TELESURE INSURANCE BRANDS)
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MALERATOMOFOKENG@G
MAIL.COM
Delivery of projects within scope and budget
Manage all project-related documentation
Run medium to large projects independently of management
Project manage various discipline teams and third-party resources
Prepare and update project plans according to templates
Plan, track, control and report on projects based on defined
process
Project manage risk and scope throughout the project
Project manage client relationships throughout the project
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
DIGITAL DEVELOPMENT PROJECT MANAGER • DON’T LOOK DOWN
CONVERGENCE AGENCY
DECEMBER 2017- JANUARY 2019 (MULTICHOICE WEBSITES AND VOTING
PLATFORMS)
MY JOB REQUIRES ME TO COORDINATE AND IMPLEMENTING DIGITAL
DEVELOPMENT PROJECTS FOR OUR CLIENT WHICH IS MNET.
• Plan and coordinate details of content, timelines, deadlines, briefs
and tasks by working with projects teams, and management
• Ensuring that processes are implemented for efficient workflow
• Managing the briefs, deliverables, timelines and outputs with
developers
• Communicating briefs and project requirements, for digital
platforms to development teams
• Quality management of deliverables i.e. testing on staging
environment against brief
• Change Control Management and implementation to ensure risk
compliance
• Working with content editorial teams – understanding CMS,
training, deployment of final project
• General project admin, such as creating manuals, outlining
processes, logging change requests, maintaining project
documentation
• Reporting on development road map
PROJECT COORDINATOR • METROPOLITAN REPUBLIC
MALERATOMOFOKENG@G
MAIL.COM
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
JUNE 2017- NOVEMBER 2017 (LEGIT AND SONY MOBILE)
Managing a team of around 15-20 members, I ensure that all
communications to the creatives are done within time and effectively. I
work very closely with the Account Managers, Creative Directors and the
Head of Digital to ensure that we always have the same objectives and
deadlines. The team consists of copywriters, art directors, digital
designers and web developers- they are dependent on me to provide all
priorities and deadlines daily.
My responsibilities include the following:
• Daily status updates to my Head of Digital and Account Managers
• A daily meeting with our team to discuss the day’s plans and any
urgent tasks
• Organising/Allocating the various professionals working on a
project.
• Use Teamwork as a central platform to add all relevant content,
assigning tasks, creating deadlines and updating the Creative
Director on the progress
DIGITAL PROJECT MANAGER • WSI (TRADING AS UNIBIT SOLUTIONS) •
AUGUST 2014- MAY 2017 (SME BUSINESSES)
Leading a team of around 15 members, I ensure that a project is
completed on time; that the projects objectives are met and that all
aspects of the team (social, PPC, SEO, content writing and web
development) are doing their tasks effectively. I work very closely with the
Account Managers and clients to ensure that we always have the same
objectives and deadlines.
My responsibilities include the following:
MALERATOMOFOKENG@G
MAIL.COM
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
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Report back to my Managing Director and CEO about the progress
of the projects on a weekly basis.
Organising/Allocating the various professionals working on a
project.
A daily meeting with our team to discuss the day’s plans and any
urgent tasks.
Agreeing on project objectives with the clients.
Organising/Allocating the various professionals working on a
project.
Using platforms such as Basecamp, Wrike and Smartsheet to keep
track of people and progress.
ADMIN ASSISTANT • WSI (TRADING AS UNIBIT SOLUTIONS) • MAY 2014JULY 2014 (SME BUSINESSES)
I worked very closely with the Project Manager; would sit in on client and
strategy meetings.
Ensure that all projects are on Basecamp (Project Management tool), file
and archive tasks/projects and ensure all projects are running smoothly
on an administrative level.
MALERATOMOFOKENG@G
MAIL.COM
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
EDUCATION
ADVANCED DIPLOMA IN DIGITAL MARKETING
RED AND YELLOW SCHOOL OF CREATIVE BUSINESS-
STUDENT NUMBER:-
MEDIA STUDIES DIPLOMA MAJORING IN MARKETING • JUNE 2014 •
BOSTON MEDIA HOUSE
STUDENT NUMBER:-
HIGH SCHOOL QUALIFICATION
MATRIC NSC COMPLETED
YEAR: 2010
VOLUNTEER EXPERIENCE OR LEADERSHIP
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MALERATOMOFOKENG@G
MAIL.COM
Vice-captain of our netball team. We play once a week at the
Midrand Sports Club.
Volunteer at the Epilepsy SA- Free State and North West Branch
three times a year.
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/
MM
MALERATO MOFOKENG
DIGITAL MANAGER
DIGITAL LEAD
8 YEARS EXPERIENCE | NNANATU
REFERENCES
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Roelof van Wjk Tel:-. Email:-
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Nikk Smit Tel:-
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David Madisha Tel:-. Email:-
MALERATOMOFOKENG@G
MAIL.COM
@MALZ_THORESS
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HTTPS://WWW.LINKEDIN.
COM/IN/MALERATOMOFOKENG-A-/