Mahavir Singh Rathore
Date of birth: 20/06/1996
Nationality: Indian
Gender Male
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197, Rabari Vasahat Near Rajendra Park Odhav, 382415, Ahmedabad, India
About me: I'm a Digital Marketing Executive with 3 years of experience in branding and lead generation. Proven skill in increasing
website visibility on Search Engine Result Pages through successful SEO,SMM, and Paid Advertising approaches.
WORK EXPERIENCE
17/08/2020 – 05/03/2021 – Ahmedabad, India
DIGITAL MARKETING EXECUTIVE – BIOTECH HEALTHCARE
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Managed social media campaigns and reviewed all website content in order to optimize it.
Conducting competitor analysis to identify improvements as well as increasing visibility and ranking
Planning and implementing on-page and off-page optimization strategies as per website requirement
Coordinating the design of promotional material and distributing in online and offline channels Producing press
releases
Writing Copy for Social Media Marketing related to ophthalmology, dermatology, orthopedic segment
Craft and send regular newsletters with company updates to the users
Network with industry experts and potential clients to drive brand awareness
Coordinating global sales time with marketing-related activities
Regular documentation of our program activities, including developing stories, case studies, newsletters, blogs,
and other collaterals in collaboration with the project team Creating Online as well as Offline marketing plans
Hands-on experience of using Canva(tool) for creating marketing related graphic
01/09/2018 – 31/10/2019 – Ahmedabad, India
DIGITAL MARKETING EXECUTIVE – ABBACUS TECHNOLOGIES
◦ Develop and implement Internet marketing and On-Page and Off-Page SEO strategies to keep web properties
within the top 5 results in SERP.
◦ Accountable for performing marketing-related activities for in-house websites.
◦ Work on one of the leading curating websites istandwith I was one of the people working during its starting
phase. Tasks include-Creating new content, Handle social media channels, Giving replies as customer support
for apps on Google Play.
◦ Responsible for monitoring google search console for checking website error, performance report to review
keywords, and position ranking
◦ Experience in using Google Analytics to get better insights into the website and visitors.
◦ Responsible for creating HTML newsletter for email marketing using Mailchimp as well as creative for social
media posts.
◦ Maintain social Media projects of clients through social Media Calendar. Responsible for content creation for inhouse websites and optimize website structure.
◦ Responsible for handling the backend of website on Wordpress Platform
◦ Accountable for creating Paid ads (Facebook) for our in-house app.
09/09/2017 – 31/08/2018 – Ahmedabad, India
JUNIOR DIGITAL MARKETER – ABBACUS TECHNOLOGIES
◦ Accountable for performing 5000+ keyword research activity with less competitive and high volume keywords
to get better ROI from Paid ads.
◦ Responsible for branding and Lead generation on in-house websites.
◦ Responsible for formulating activities like Guest Blogging, Article Submission, Classified, Directory Submission,
Blog Creations, Web 2.0.
◦ Using StatCounter and google analytics to monitor website traffic.
◦ Manage Social Media presence and Question & Answer posting across key platforms.
◦ Implementing the task of email marketing to generate leads
04/06/2017 – 31/08/2017 – Ahmedabad, India
DIGITAL MARKETING INTERN – RIVOX TECHNOLOGIES
During my internship period of three months, I was the only person who used to implement all digital marketing
activities to generate leads for the company. By implementing all digital marketing activities, I ranked the website
within the top 2 results on SERP.
EDUCATION AND TRAINING
01/06/2014 – 31/05/2017 – Beawar Rd, Ajmer, Rajasthan, Ajmer, India
BACHELOR OF COMMERCE – SAMRAT PRITHVIRAJ CHAUHAN GOVERNMENT COLLEGE, AJMER
https://hte.rajasthan.gov.in/college/gcajmer
01/06/2013 – 02/05/2014 – Sector 10B, Sector 10, near Old Sachivalaya, Gandhinagar, Gujarat, Gandhinagar, India
12TH - GSEB HSC – Gujarat Secondary and Higher Secondary Education Board
https://www.gseb.org/
LANGUAGE SKILLS
Other language(s):
UNDERSTANDING
ENGLISH
SPEAKING
WRITING
Listening
Reading
Spoken production
Spoken interaction
C1
B2
B2
B2
B1
Levels: A1 and A2: Basic user; B1 and B2: Independent user; C1 and C2: Proficient user
DIGITAL SKILLS
Excellent Knowledge of Canva
Digital Marketing
Microsoft Powerpoint
Google Docs
Microsoft Office
Team-work oriented
• Good communication skills (written and verbal)
Microsoft Word