Muhammad Hassam
Faisalabad, Punjab, Pakistan
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# hassammalik750@gmail
ï www.linkedin.com/in/hassam-khanseo-expert-
Education
GC University Faisalabad
Bachelor of Science in Computer Science
Sep. 2021 – Dec 2025
Faisalabad, Pakistan
Experience
Corvit System Faisalabad
Jan 2024 – Present
Faisalabad, Pakistan
SEO Expert
• Created and executed SEO strategies that increase organic traffic and increase conversions.
• Conducted keyword research and analysis to find high-value opportunities and optimized on-page content and metadata
for target keywords.
• Did regular site audits to find technical SEO issues like page speed, broken links and mobile friendliness and
improvement in site performance
• Used SEO tools like SEMrush, Ahrefs, and Google Analytics to track keyword rankings, competitor analysis, and adjust
strategies for ongoing optimization.
Apex skillz
May 2023 – Present
Social Media advertiser
Faisalabad, Pakistan
• Identify the specific goals of the social media strategy: to increase brand awareness, boost engagement, and drive traffic
to the website.
• Research target audiences’ demographics, interests, and preferred platforms.
• Designed and executed paid social media campaigns across Facebook, Instagram, and LinkedIn, achieving an increase in
engagement and reduction in cost-per-click (CPC)..
• Conducted audience research and segmentation to improve targeting, resulting in an increase in ad reach and higher
conversion rates.
Projects
SEO Strategy for Pet Care Website | website rankings,Qualified traffic, Targeting relevant keywords
March 2024
• Developed a comprehensive SEO strategy for a pet care website aimed at improving visibility, increasing organic traffic,
and enhancing user engagement.
• The project focused on optimizing on-page, off-page, and technical SEO elements to position the website as a leading
authority in the pet care niche.
• Increase website rankings on search engines, drive qualified traffic and improve conversion rates by targeting relevant
keywords related to pet care.
• Conducted in-depth keyword research using tools like SEMrush and Ahrefs to identify high-volume, low-competition
keywords relevant to pet care topics, including pet health, grooming, training, and adoption.
Technical SEO Optimization for GamesBing.com | Improve crawlability, indexability, Increasing organic trafficJune 2024
• Site Speed Optimization: Used tools Google PageSpeed Insights to improve load times by compressing images, enabling
lazy loading, and minimizing JavaScript/CSS files.
• Mobile Optimization: Ensured that all game pages and resources were mobile-friendly. Conducted a mobile usability
analysis and fixed issues related to layout shifts, touch elements, and font sizes to meet mobile-first indexing standards.
• Crawl Error Resolution: Used Google Search Console to identify and resolve crawl errors, 404 pages, and redirect issues.
Implemented 301 redirects for outdated or removed content to enhance user experience and preserve link equity
Social Media Advertising Campaign for InsigniaFabrics.com | Facebook Ads, Instagram Ads, Google ads
Sep 2023
• Increased brand awareness and engagement, with an 80 persent growth in followers and an increase in engagement rate
on InsigniaFabrics’ social media profiles.
• Increased overall site traffic from social media by 90 persent during the campaign duration.
• Achieved a 5x ROAS, exceeding initial goals for return on ad spend.
Technical Skills
On-page SEO, Off-page SEO Technical SEO, and Basic HTML
Facebook Ads, Instagram ads, Google ads, and Linkedin
Office Management, Word, Excel, PowerPoint, and WordPress