Lydia Puller
-| - | San Rafael, CA | linkedin.com/in/lydiapuller
SUMMARY
Seasoned Digital Marketer with 8 years of diverse experience. Proven track record in crafting persuasive sales copy,
developing and managing websites, and executing successful digital marketing campaigns. Expertise in content creation,
copywriting, SEO optimization, CRM management, and creating engaging social media content. Seeking to leverage
skills and experience in a Digital Marketing role.
WORK EXPERIENCE
Herspective Marketing
Digital Marketer | Copywriter
Sep 2016 - Present
• Develops custom solutions to meet distinct client requirements, fostering robust relationships.
• Designs compelling sales proposals and copy to cultivate leads and nurture potential clients.
• Leads a team of contractors in executing comprehensive digital marketing campaigns across various platforms.
• Conducts industry competitor research and optimizes SEO to enhance website traffic and visibility.
PBFC
Digital Marketer | Content Creator
Jan 2019 - Jan 2021
• Streamlined client consultation processes, resulting in tailored proposals and sales copy to optimize sales potential.
• Oversaw website development, graphic design for social media, and produced high-impact content across various
platforms including social media, email, landing pages, and blogs.
• Enhanced audience engagement through active social media management, while also generating SEO-optimized
long-form content and educational video tutorials.
APR & Vanguard Properties
Real Estate Sales | Marketing Consultant
Mar 2003 - Sep 2019
• Crafted custom proposals facilitating the acquisition of high-value residential and commercial properties for luxury
clientele.
• Developed and implemented effective marketing initiatives, leveraging digital strategies to drive lead generation and
increase revenue.
• Orchestrated the design of landing pages, websites, and social media graphics while successfully matching affluent
clients with premium properties
EDUCATION
University of California, Berkeley
B.A. Ethnic Studies
CERTIFICATIONS
Certification, Women’s Entrepreneurship, Cornell University
Certified Partner, ClickFunnels
SKILLS
CRM Management and Sales Funnel Optimization • Remote Communication and Virtual Presentation • Persuasive
Writing and Interpersonal Communication • Email Campaigns and Lead Generation • Web Design and Copywriting •
Social Media Management and Engagement • Keyword Research and SEO Optimization • Email Marketing • Content
Creation and Management • Social Media Marketing • Google Analytics • Copywriting • Graphic Design • Project
Management • Ai-powered Prompting
