Lucky Sekome

LUCKY MOTOLO SEKOME Digital Marketing Enthusiast (Cape Town) Email:-| Phone:- | LinkedIn: https://www.linkedin.com/in/lucky-sekome-a Professional Summary A results-driven Digital Marketing Enthusiast with a strong foundation in content creation, social media management, and campaign optimization. Certified in digital marketing strategies and customer relationship management, I bring expertise in crafting engaging content, executing data-driven marketing campaigns, and leveraging analytics to drive brand growth. Proven ability to thrive in high-pressure environments, manage projects effectively, and lead teams toward achieving measurable outcomes. Core Competencies ✓ Digital Marketing Strategy Development ✓ Customer Relationship Management (CRM) ✓ Social Media Management (Facebook, Instagram, LinkedIn, Twitter) ✓ SEO & SEM Optimization ✓ Content Creation & Curation (Canva, CapCut, Hubspot, Adobe) ✓ Analytics & Performance Tracking (Google Analytics, HubSpot) ✓ Email Marketing Campaigns ✓ Influencer Sourcing & Partnership Management Professional Experience Marketing & Social Media Manager Intern Salt Boutique Hotel | Aug 2023 – Oct 2023 • Managed and scheduled engaging content across multiple social media platforms, driving a 15% increase in follower engagement. • Developed and implemented creative campaigns aligned with brand goals and customer insights. • Analyzed performance metrics and provided actionable recommendations to improve campaign outcomes. Marketing Assistant Dentsu SA | Feb 2024 – Sept 2024 • Assisted in writing compelling articles for MAN Magazine, enhancing brand storytelling. • Conducted influencer research and outreach to strengthen marketing efforts and expand brand visibility. Education Diploma in Sport and Leisure Management Cape Peninsula University of Technology | 2021 – 2024 National Senior Certificate Witbank High School | 2013 - 2017 Certifications ✓ Fundamentals of Digital Marketing (Google Digital Garage) ✓ Crafting a Winning Digital Marketing Strategy ✓ Digital Marketing & CRM for Increased Sales ✓ HubSpot Digital Marketing Certification ✓ Advanced SEO Certified ✓ Social Media Marketing ✓ Learning Data Analytics: Foundations Technical Skills • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) • Advanced Canva & CapCut for content creation • Familiarity with marketing tools like HubSpot, Hootsuite, and Google Analytics Languages • English (Fluent) • Afrikaans, IsiZulu, Sepedi (Conversational) References Emma Odendaal (Dentsu SA) Content Strategy Director-. Mpho Maama (Salt Boutique Hotel) Manager-