Luay

Luay Aladin Email:- Location: Heliopolis, Cairo​ Mobile: - PROFILE 6x Certified Salesforce CRM professional with hands-on experience across multiple clouds and products. Proven success implementing scalable automations, streamlining processes, and building high-impact dashboards in agile, international environments. Strong cross-functional communicator with technical depth and business logic alignment. PROFESSIONAL EXPERIENCE Cloudastick Systems, Cairo, Egypt Salesforce Consultant | Oct 2024 - Present ●​ Assist in configuring and customizing Salesforce instances for clients, focusing on Sales Cloud, Marketing Cloud, and custom applications implementations ●​ Build automations using Flows to streamline client business processes ●​ Create reports and dashboards to provide clients with actionable insights ●​ Support data migration projects, ensuring data integrity during transitions ●​ Work in an agile environment with international clients, adapting to diverse business requirements ●​ Contribute to marketing initiatives with CRM-driven campaign management ●​ Identified potential clients for Salesforce implementation services ●​ Participated in client communications and requirements gathering Anex Tour, Cairo, Egypt CRM Administrator (IQSMS) | Aug 2023 - Sep 2024 ●​ ●​ ●​ ●​ Developed automated workflows to manage reporting Configured permissions and profiles ensuring secure, role-based data access. Created compliance-focused reports to support audit readiness. Applied object and process thinking within IQSMS to streamline operations. EDUCATION Misr International University, Cairo, Egypt​ Bachelor of Pharmacy - BPharm | Sep 2018 - Jul 2023 ●​ Research: Winner of the best Presentation at the 2023 Senior's Conference for "Digital Health & AI" Research CERTIFICATIONS ●​ ●​ ●​ ●​ ●​ ●​ Salesforce Certified Administrator Salesforce Certified Platform App Builder Salesforce Certified Data Cloud Consultant Salesforce Certified Agentorce Specialist Salesforce Certified AI Associate Salesforce Certified Marketing Associate PROFESSIONAL DEVELOPMENT ●​ ●​ ●​ ●​ ALX - Pro Developer Back-End Program ALX - AiCE McKinsey & Company - McKinsey Forward Program Stanford University - Code In Place TECHNICAL SKILLS ●​ Salesforce Configuration: User management, security settings, object customization, page layouts, migrations (Data Loader), and automation (Flows and basic Apex). ●​ App Development: Custom objects, relationships, formula fields, Lightning App Builder, basic LWC knowledge, and deployment using Change Sets. ●​ Data Cloud Expertise: Data ingestion, harmonization, identity resolution, calculated insights, API usage, and compliance with data privacy rules. ●​ AI & ML Integration: Use of Einstein AI tools (Prediction Builder, Next Best Action), basic ML concepts, ethical AI usage, and prompt design. ●​ Marketing Automation: Journey creation, segmentation, campaign tracking, email design, and deliverability best practices. ●​ General Platform Skills: Declarative development, basic data modeling, cross-cloud understanding, troubleshooting, and consultative implementation. VOLUNTEER EXPERIENCE ●​ TEDxMIU, Cairo, Egypt Coach | Sep 2021 - Mar 2023