LOVELYN ODIKE
P: -
E:-L: www.linkedin.com/in/lovelynchime-odike/
A: 5 Olokodana Street, Bariga,
Lagos State, Nigeria
PROFESSIONAL SUMMARY
A Creative Content Strategist and Copywriter experienced in writing compelling Ad copies, idea research,
communications strategy, and managing social media campaigns across consumer properties. She understands
the art of storytelling and customer persuasion. Passionate about brand storytelling.
She is specialized in using data and sentiment from a brand's social media presence and larger digital trends to
make informed content decisions. She has excellent writing skills with the ability to translate traditional marketing
content into engaging and brand-relevant editorial. Ability to write in different tones and styles based on subject,
blog, audience, and website. She is knowledgeable in SEO tools and best practices.
SKILLS
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Copywriting
Creative writing
Content Strategy
Editing and proofreading
Storytelling
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Ability to design with Canva
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Impeccable attention to detail
Hardworking, very energetic, and self-motivated
Proficient in Microsoft Office, PowerPoint, Excel
Fluent in spoken and written English
Excellent time management skills and highly organized
Experience in social media and SEO best practices
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Negotiation
Analytic skills
Social media management
Excellent team player
Blogging
EMPLOYMENT HISTORY
Jan 2022
Content Strategist/Digital Marketer, BodAdmin Limited (Tech)
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Planning, developing, scheduling, and managing content
Designing graphics for social media platforms
Collaborating with teams across the company to make
recommendations and improve content and content
consumption based on analytics, testing, and performance
• Working with the Brand and UX design team
• Managing the company’s online presence, growing its
community, and coordinating communication
• Developing content for software and testing it for accuracy
Sept 2019 – Jan 2022
Copywriter/Content Strategist, Alder Consulting
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Wrote engaging and successful marketing, advertising, and
website copies
• Maximized advertising efforts by developing original creative
content for media relations, corporate communications, and
social media platforms
• Wrote TV Ads and Radio jingle scripts for promotional campaigns
• Coordinated public relations team to execute product
introductions and communication strategy
Lagos,
Nigeria
Lagos,
Nigeria
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Drove compelling communications across platforms
Used email strategy to drive sales
Brainstormed with the creative team to come up with unique
options for clients based on overall marketing objectives
• Managed a team of 20 innovative people
June 2019 – Aug 2019
Sales Executive, Kristof & Kristof Global Limited
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Developed and managed sales content across social media
platforms
• Managed online and offline sales performance of the company
• Handled customer relations
May 2018 – May 2019
Content Strategist/PR Intern, Zebra Stripes Networks
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Developed content across the company's social media pages and
blog posts - Instagram, Twitter, Facebook.
Wrote articles for the company's monthly published newsletter.
Monitored impressions.
Developed content for Baba Ijebu - an online sports betting
platform.
Designed posts for the company's Instagram page using Canva.
Worked on the PR Strategy for Aramide and Timaya's Holy Ghost
Fire song release.
Brainstormed with the creative lead for new ideas and strategies.
Lagos,
Nigeria
Lagos,
Nigeria
EDUCATION
Oct 2013 – July 2017
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B.A. Mass Communications,
University of Nigeria Nsukka (UNN)
Enugu,
Nigeria
VOLUNTEERING/INTERNSHIP
2014 – 2016
News editor/co-correspondent
1. Coal City FM
2. Dream FM
3. ThisDay Newspaper
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LANGUAGES
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Produced news stories
Produced radio commentaries that were effective
Went on the field to gather news stories in health, politics,
education, and business
Co-anchored a radio show for two months
Interviewed relevant personalities about stories or
documentaries.
Research analysis
Edited news stories before being aired.
English Language – Fluent
French – Intermediate
Enugu,
Nigeria
