Lorna Njenga

Lorna Njenga -- I'm an experienced professional with 7+ years’ experience in digital marketing, content creation, customer service, and virtual administration. I will Skillfully handle customer calls using consultative and relationshipbased techniques to capture sales opportunities. Hardworking and reliable content writer with expertise in writing web pages, landing pages, blogs, social media posts and emails. WORK EXPERIENCE Maylands, Perth, WA linkedin.com/in/lorna-njenga-6b24021a0 SKILLS SALES & CUSTOMER SERVICE/ SUPPORT Sharp Detail LLC Customer Service 11/2020 - Present, Virtual assistant CRM systems Lead Generation Content Writing Achievements Contributed to sales increase by 23% in 8 months by improving lead generation and sales-tracking method. Explicitly responded to an average of 70 customer calls per day. Improved customer satisfaction by 15% in three months as per online survey. Trained 3 new customers service representatives. Sales and Marketing Social Media Marketing Editing and Proofreading Product marketing Account executive SEO Specialist SaaS B2B and B2C brand writing Upselling Set up staff monthly training meetings and prepared training materials and subsequently improved the CRM system and the department's performance. EDUCATION SALES AND MARKETING EXECUTIVE Tech Summit 01/2019 - 10/2020, Achievements Revamped Tech Summit’s social media accounts (LinkedIn and Twitter) and improved user engagement by 38%. Exceeded monthly sales and targets by bringing in 17 new clients and 8 companies in the first year. Analyzed sales data and helped create and improve sales strategies. Cold called 15 potential leads on a daily basis with a closing rate of 15%. Murdoch University (2023) Master of Engineering Practice Multimedia University BSc. Mechanical and Manufacturing Engineering LANGUAGES English Swahili Native or Bilingual Proficiency Native or Bilingual Proficiency Spanish COPY & CONTENT WRITER, AND EDITOR Atomic Defense LLC Professional Working Proficiency 01/2017 - 12/2018, Achievements Authorized more than 70 unique articles published on 4 websites that attracted 8M unique visitors. Maintained updated understanding of writing industry and genre trends to strengthen writing success and marketability. Managed requests for captions, social media and website content and partnered with multiple teams to confirm timely delivery of project. Analyzed, reviewed and reported on promotional campaign effectiveness to maximize results. VIRTUAL ADMINISTRATIVE ASSISTANT Invisible Technologies 02/2016 - 10/2016, Tasks Maintaining CRM systems by conducting updates and cleanups. VOLUNTEERING Africa STEM Network Team Environment Kenya Association for women in Science Imani Orphan care Foundation TRAINING & COURSES Strategic Business and marketing Management Project Management Certifications (PMP) Google Certifications Providing high level support for executives and clients with a variety of day to day needs. Management and Leadership training Lead generation for various businesses as per the outlined criteria. Successful Negotiations G-Suite management: G-Mail, Google calendar, Google sheets and Google docs. Public speaking and personal leadership Mail management and filtering for company clients and C Suite executives of top organizations. Conducting web research tasks for clients as per the provided search criteria. Salesforce Viral marketing