Lorato Doris Gasekoma

LORATO DORIS GASEKOMA SUMMARY A Social Media Marketer dedicated to helping brands grow through creative, results-driven digital strategies. I specialize in social media content creation, branding, and campaign design that turn small businesses into memorable online brands. From concept to execution, I craft social media visuals and strategies that build engagement, boost awareness, and drive sales. My goal is simple to help business owners confidently show up online and connect with their audience through strategic, visually stunning, and conversion-focused content. WORK EXPERIENCE Social Media Manager - SAKS RADIO Jan 2025 - Aug 2025 Managed SAKS Radio’s social media presence across Facebook and Instagram, creating engaging content that reflected the station’s unique voice and community focus. • Planned and executed weekly content calendars for music shows, events, and promotions. • Helped grow brand awareness and listener interaction through creative campaigns and timely updates. Graphic Designer - SAKS RADIO  Jan 2025 - Aug 2025 Designed promotional graphics and digital marketing materials for radio shows, events, and campaigns. Created eye-catching visuals for social media, website banners, and event flyers. Maintained visual consistency by developing branded templates and assets.  Freelancer/ Personal Brand Building Project Jan 2023 - Present I manage and grow my own professional social media accounts to build an authentic personal brand as a Social Media Manager and Strategist. I create and implement content strategies that sowcase expertise in audience engagement, visual design, and storytelling. EDUCATION Social Media Management and Advertising Sept 2024 Digital Marketing Skill Institute  ocial Media Management and Advertising S Faceboo & Instagram ads Certificate in Business Management Regenesys Business School PROFICIENT TOOLS Canva HubSpot Notion, ChatGpt and Toggl  Jun 2022 - July 2023