Lorand R. Minyo
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Cluj-Napoca, Romania
Profile
I’m a technologist and entrepreneur focused on science and education, with a keen
interest in biotech, renewable energy and robotics. My ultimate goal is doing my part in
helping humanity become a multi-planetary species in order to ensure its survival. Above
all, I’m passionate about marketing, growth and helping startups succeed.
I advocate simplicity and its use in business, lifestyle and interactions with technology.
I worked on the accounts of some notable names – Jaguar, Land Rover, H&M, Duracell,
Pringles, Microsoft, Regus and HP. The companies I worked with or for include Neveli, Tag
Worldwide, Evozon, Start-Up Chile and asiqo. In the course of the years I co-founded three
startups—a cosmetics manufacturer, a video recognition app and a healthcare company.
I’m obsessed with fixing problems using technology and I help others do the same. I care
about health and fitness of body and mind, about becoming a multi-planetary species and
all the things needed in achieving this, as well as about creating abundance for all humans.
Relevant experience
MARKETING MANAGER AT EVOZON, CLUJ-NAPOCA — DECEMBER 2014 - NOVEMBER 2016
As Marketing Manager I support Evozon in fostering genuine innovation across the
marketing spectrum of the organization, growing the network of connected entrepreneurs
& product managers, as well as solving meaningful issues with the assistance of wellthought software products; researching and developing marketing opportunities and
plans.
FREELANCE CREATIVE CONSULTANT AT WILLIAMS LEA TAG LONDON — OCTOBER 2007 - PRESENT
As a Creative Consultant I've dealt with copy, translation, localization and consulted on
approaches for several key-accounts, such as IBM, HP, Microsoft, Land Rover, Jaguar,
Duracell and Regus.
CO-FOUNDER AT NEVELI, LONDON/SAN FRANCISCO — JUNE 2015 - APRIL 2016
Neveli analyzes the data from your devices and helps you understand, monitor and
manage your health. It also makes sense of health data, regardless of its source - sensors in
smartwatches, activity trackers, scales, glucose meters, blood pressure monitors and any
connected healthcare devices.
ENTREPRENEUR IN RESIDENCE AT EVOZON, CLUJ-NAPOCA - APRIL 2013 - DECEMBER 2014
Having over 15 years experience in high-tech marketing & advertising I still enjoy getting
my hands dirty with everything that tickles my brain. My main activities include dealing
with corporate innovation, product conception, development & management and
overseeing the operations of the startups and internal projects I'm involved in at Evozon.
CO-FOUNDER AT ASIQO, CLUJ-NAPOCA - APRIL 2013 - AUGUST 2014
asiqo bridges the gap between the offline and online worlds by offering people across the
world the possibility to instantly interact with global brands through TV ads, billboards,
magazine ads, flyers & in- store advertisements in a variety of novel ways.
CHIEF MARKETING AND COMMUNICATIONS OFFICER AT WEBFACTOR, CLUJ-NAPOCA, AUGUST 2009 MARCH 2013
Webfactor is one of the largest and fastest growing privately owned hosting companies in
Romania, operating its own Data center in downtown Cluj-Napoca, Romania.
For experience prior to 2009 please visit https://linkedin.com/in/lorandm
Education
Universitatea Crestina Dimitrie Cantemir Cluj —-
Main skills
Management, marketing, PR, advertising, business development, customer development,
sales and corporate innovation.
Certifications
Certified ScrumMaster® - Scrum Alliance April 2014
Recommendations
“I've worked alongside Lorand on multiple marketing projects for little over a year. During
that time, I’ve seen him extend well beyond the scope of his role as a marketing manager
and I found his passion for product marketing inspiring. Apart from his support as a
manager, Lorand has this ability to take on new projects and pave their way towards
growth – deeply rooted in his entrepreneurial mindset that has had a big influence in my
self-development.”
— Alexandra Filip, worked directly with Lorand R. at Evozon
"I am very happy to have met Lorand a few years ago, through the online environment.
Later on, I had the pleasure to work with him on several projects, all of them implying his
creativity and his agile sense for innovation. He is an early adopter, very ambitious
professional and a startup enthusiast, but more than that, he is a fun and great colleague!"
— Teodora Sevastru, worked directly with Lorand R. at Evozon
"Lorand has the ability to do everything with fun and in a relaxed manner. He can come up
with fast results for any kind of new tasks. He is an online evangelist always aware of new
technologies and future online tools." — Calin Biris, worked directly with Lorand R. at
Trilulilu
"We worked together on a media partnership and Lorand has proved to be fast, open and
reliable, which is not that often the case on the Romanian market." — Ioana Hreninciuc, was
with another company when working with Lorand R. at Trilulilu
"Lorand is an exceptional manager, organized, passionate, has extensive technical
experience and is always up to date with latest news in business, marketing and IT. You can
ask the impossible from Lorand and he delivers. It was a pleasure working with Lorand and
I recommend him for any demanding management position." — Mihai Serdean, reported
to Lorand R. at SimpliQ
"Lorand is a great guy and I enjoyed working with him. He is very well organized, easily
reachable and always on time. And most important, he is a trustworthy person." — Silvian
Cretu, worked indirectly for Lorand R. at SimpliQ
"I have moved all my hosting servers from an American company into Romania. The
company I've chosen to relocate the servers in was SimpliQ and one of the reasons was
Lorand. Lorand is a bright mind and a has an extended knowledge. Not only discusses
about marketing, sales or finance, but also can share very particular technical aspects of
the business. Therefore, I recommend Lorand (or the business he is working into) to
anyone." — Stefaniu Criste, was with another company when working with Lorand R. at
SimpliQ
"Lorand is the type of person you like to work with. Gets things done, deals great with
pressure/stress, prefers to solve problems rather than complain about them, and manages
to keep a smile through all of it..." — Stefan Silasi, reported to Lorand R. at SimpliQ
"Working with Lorand proved to be a fruitful experience. He is an open minded person, a
good professional, and a dedicated manager. Being able to balance his professional and
personal relationships with his colleagues at work or out of the office, succeeded in
producing a healthy environment in the company." — Marius Perijoc, worked indirectly for
Lorand R. at SimpliQ
"Lorand is a very professional working manager, interested in new technology and
Microsoft software. His goal is to find new opportunities and offer the best solutions to his
Europe. Doing business with Lorand is a pleasure for me. Teresa Morcinek Account
Manager Insight Client Solutions" — Teresa Morcinek, was a consultant or contractor to
Lorand R. at SimpliQ
"Lorand has a great experience in marketing and the IT industry. He understood exactly
what we needed and trough his work managed to provide us excellent solutions to our
problems." — Sergiu Biris (LiveRail, Zonga, Trilulilu)
"Lorand is one of the most passionate persons I've ever met when it comes to their job.
Has a strong determination to fulfil his goals, while being honest to others. I strongly
recommend working with him." — Bogdan Fetita, worked indirectly for Lorand R. at SimpliQ
