Lisa Mikolajewicz

o  Create, monitor, and executed media plans for a variety of accounts, utilizing traditional and digital tactics to accelerate brand awareness and revenue enhancement.

o  Managed campaign budgets and maximized ROI for client’s media spend.

o  Overseeing social media content for high-profile companies and increasing engagement

o  Analyzing and reporting social media presence, engagement, and effectiveness across all platforms to boost overall impact and performance

o  Researched, compiled, and maintained research database of target audience behaviors and media trends to use across accounts

o  Developed Managing business development and relationship management efforts; spearheading account management efforts and cost / risk analyses to achieve optimal client satisfaction.