Lillian Hsu
Finance Manager
CONTACT-th Street Flushing, NY 11367
- |-| www.linkedin.com/lillianhsu
EXPERIENCE
NBCUniversal, LLC
May 2013 - May 2018
Time, Inc
Jun 2012 - May 2013
Babson College
Aug 2008 - May 2012
Finance Manager | Operations & Technology
Responsible for leading and supporting the Financial strategies of Broadcast Distribution
Engineering and Digital & Emerging Technology organizations to deliver faster and more engaging
content with a strong focus on financial transparency and cost savings, managing a combined
portfolio of $100M in operating, capital and allocation expenses. Successfully transitioned and
integrated Digital Products to Operations & Technology, delivering $20M+ of savings. Presented
annual budget presentations alongside CTO, with the support of the operational senior leadership
team. Supervised and cultivated a Financial Analyst and CORE (Career Opportunities &
Rotational Experiences) Associate.
Sr Financial Analyst | Information Technology
Operational finance lead for Digital Products & Interactive Media, Solutions Engineering and
Media Labs, supporting multiple CTOs in crafting annual budgets, delivering quarterly estimates
and providing various financial analyses. Engineered and implemented monthly reports and
automated pacing files for key stakeholders: CTOs, Senior Leadership team as well as the
Corporate FP&A team. Point Person for Apptio (management reporting tool), responsible for
directing and communicating all system enhancements to Technical Support team to better align
the tool with operational best business practices.
Sr Financial Analyst | NBC News, Digital
Managed the complete income statement of News Archives, working closely with advertising sales
team in providing weekly revenue reports and financial updates. Authored monthly operating
reviews, annual budgets and growth strategy progress updates across News Digital and Growth
Initiatives platforms.
Sr Financial Analyst | NBC News, Broadcast
Coordinated and oversaw the production operations for Today Show and Nightly News between
senior leadership, editorial staff, operational crew and HR to delivery weekly financial updates to
the CFO. Improved Finance and Operational processes by implementing best practices, providing
training and creating new and automated models in place of manual files. Prepared long range
plan, annual budget, quarterly operating reviews, weekly pacing and headcount update, cost
savings initiatives and various ad sales strategy implementations.
Financial Analyst | NBC News, Cable
Provided operational support for MSNBC programming, working closely with senior editorial staff
to integrate more diligent budgeting practices. Executed quarter close responsibilities including
updating models, investigating variances, reconciling accounts and entering journal entries.
Selected as SNAP (AP System) super user, overseeing all technical support and downstream
training to streamline vendor payments and timely show production. Initiated AP initiative to
transfer all vendors to direct deposits resulting in cost savings for NBC.
Financial Analyst | Ad Sales Finance, Lifestyle Group
Financial lead for the sales team at Time Inc’s premier titles: Real Simple, Health, Coastal Living
and This Old House, pricing special advertising units by performing profit and loss analysis and
exploring various cost structures to maximize monthly issue profitability. Collaborated with sales
representatives and credit department to resolve receivable disputes to minimize bad debt.
Prepared monthly close, weekly revenue forecasts & any ad hoc requests.
Bachelor of Science in Business Management, GPA 3.45
Global Business Management Concentration. Studied abroad at the School of International Liberal
Studies at Waseda University in Tokyo, Japan and abroad coursework in Foreign Languages and
Literature at National Taiwan University in Taipei, Taiwan.
SKILLS & INTERESTS
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Financial Modeling/Analysis
Corporate Finance
Managerial Accounting
Annual Budget and Long Range
Planning
• SAP
• Microsoft Office Suite
• Beginner Python: (Numpy,
Pandas, MatPlotLib & Seaborn)
• Slack, Skype and Zoom
Languages
Native Mandarin
Native Hakka
Intermediate Spanish
Beginner Japanese
Traveling
Participated in a 1 year
working & traveling
program with
Remote Year
(May 2018- May 2019)
