Experience
Freelance
2023
Successfully managed and grew social
media accounts for small businesses and
personal brands. Services included
content creation, post scheduling,
engagement, and basic analytics
reporting.
Chicken Republic
Samuel
Lilian
Social Media Specialist
About Me
I am an experienced social media
specialist, social media analyst, and
content creator with more than 2 years
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Planned and executed a “Spicy Combo
Challenge” campaign on Instagram and
TikTok, which encouraged user-generated
content and boosted engagement by 45%,
leading to a 25% follower increase in just 3
weeks. I also managed Facebook and
Instagram ad campaigns to promote new
meal bundles, using location and behavior
targeting. These ads achieved a 6.2% clickthrough rate and increased walk-in orders
by over 18% at key outlets.
Managed Chicken Republic’s daily
presence across Instagram, Facebook,
and Twitter by scheduling posts,
engaging with followers, and responding
to inquiries in real time. I curated
content calendars, collaborated with
design teams for branded visuals, and
monitored analytics to track
performance. My efforts improved page c
of experience. My job is mostly social
media-related projects, such as
marketing campaigns, web promotion,
and social media management. I found
Education
Nasarawa State Polytechnic
Higher National Diploma In Accounting
out about social media in my first year
of high school. Since that time, I see
social media as more than a
communication platform. Thus, I
decided to learn more about digital
marketing.
Skills
Social Media Planning
Social Media Marketing
Social Media Management
Marketing Strategy
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