LIEZEL S. PAGADDUAN
I will help you stay organized and grow your online presence by managing your social media platforms,
creating high-quality marketing content, and executing data-driven strategies that strengthen your brand,
attract your audience, and deliver real results.
SKILLS
Social Media Management
Content Creation & Canva Design
Data Analysis & Reporting
Detail-Oriented & Organized
Administrative support
Detailed oriented and data
organization
PROFESSIONAL EXPERIENCE
Virtual Vanguard | Virtual Assistant | Digital Marketing Specialists
Oct 2024- Sept 2025
Provided administrative support including scheduling, email management, and organization
Managed social media platforms and created engaging content
Assisted in developing digital marketing strategies and Meta ad campaigns
Monitored analytics and prepared performance reports
Designed basic creative materials such as graphics and newsletters
Coordinated projects and maintained clear team communication
Silverlight Research Expert Network | Expert Booker/Consultant
March 2024 -Aug 2024
Coordinated client and expert bookings via Zoho, ensuring seamless communication and scheduling.
Verified and maintained up-to-date expert profiles, ensuring data accuracy and reliability.
Streamlined processes to improve booking efficiency and enhance client satisfaction.
Ohana Manpower Agency | Digital Marketing Specialist
Sept 2022 - July 2024
Created and managed Meta ad campaigns with visually engaging ad creatives.
Researched market trends to understand audience preferences and improve targeting.
Used audience targeting tools to reach the right people through Meta Ads.
Analyzed campaign performance and made adjustments to optimize results.
EDUCATION
Bachelor of Business Administration, Major in Financial Management
University of Cagayan Valley
ADDITIONAL INFORMATION
Certifications
Digital Marketing Certified – HubSpot Academy
Content Creation Certified – HubSpot Academy
Social Media Certified – HubSpot Academy
Graphics Design with Canva
Facebook Ads AutoPilot
2018 – 2022
