PROFILE
Having worked within the digital sphere my entire career, I have a very
well-rounded approach to the industry. After graduating from UCT in
2010, I have worked as a Junior Designer, Junior CMS Joomla
Developer, Online Copywriter, SEO Writer, Online Editor and Social
Media Manager. Currently, as Group Online Editor for Sunday Times
Neighbourhood, Property Professional and REAL ESTATE magazine, I do
all of the above and more!
I am hardworking, proficient, enthusiastic and a team player. Everyone
within an organisation has a common goal, and I understand the
importance of working together as a team to get the company where it
needs to be and have your career benefit within that commonality.
LAUREN
JOUBERT
GROUP ONLINE EDITOR
CONTACT
--WWW.THEGABBLINGGIRL.COM
fb.me/thegabblinggirl
@thegabblinggirl
@gabblinggirl
EDUCATION
BACHELOR OF ARTS, QUAD MAJOR IN ENGLISH, FILM,
MEDIA & WRITING
UNIVERSITY OF CAPE TOWN | 2007 - 2009
EXPERIENCE
GROUP ONLINE EDITOR
SUNDAY TIMES NEIGHBOURHOOD | REAL ESTATE MAG
|PROPERTY PROFESSIONAL | THE CREATIVE GROUP |
JUL 2014 - PRESENT
Aided in Web Development of all websites along with
the look and feel
Management of everything online
Feature articles for print
SEO content
SEO Optimisation
Newsletters (ZOHO & MailChimp)
Content strategy of all websites
Writing for Times Live
All social media designs and content
Grew social presence from nothing to over 30 000 fan
base in just over 1 year
Management of digital staff
Social media management (Hootsuite)
Started website and grew monthly uniques to 10 000
Marketing campaigns -Both online and gorilla
Competitions on social and website
Sales and lead generation
New business digital consult
HEAD COPYWRITER | SOCIAL MEDIA & ORM MANAGER
TALOOMA | SEPT 2013 - JUL 2014
Content, digital & social strategy
Web copy, sales copy, blog posts & all social media
SEO optimisation
Mailchimp newsletters
Hootsuite
Google analytics
EXPERIENCE CONT.
HEAD OF CONTENT
ZANDO | JAN 2012 - APR 2013
Writing blogs, fashion label copy, marketing copy all
sales copy and web copy
Worked on all sales copy and campaign strategy
Produced, wrote and executed all blog content
Managed a team of 12 writers
Responsible for meeting monthly target reach
LAUREN
JOUBERT
GROUP ONLINE EDITOR
JNR WEB DEVELOPER
SA DOMAIN | JAN 2011 - JAN 2012
Customer complaints
Joomla web development of CMS systems
Designing web interface on Photoshop CS5
INTERN | BLOGGER
MARIE CLAIRE SA | JUL 2010 - OCT 2010
Wrote features and side bars for SA magazine
Worked on all sales copy and campaign strategy
Produced, wrote and executed all blog content
CONTACT
-
WRITER | PHOTOGRAPHER | EDITOR |CONTENT MANAGER
CAPE TOWN LIVE / CONTENT BAR | FEB 2010 - JUL 2010
-WWW.THEGABBLINGGIRL.COM
fb.me/thegabblinggirl
Wrote on a range of content from reviews to news.
Spearheaded a national campaign to tie in national
content across all regional verticals.
YOUR NEIGHBOURHOOD'S ONLINE PRESENCE
@thegabblinggirl
@gabblinggirl
www.yourneighbourhood.co.za
www.facebook.com/yourneighbourhoodza
www.twitter.com/yourhoodza
SKILLS
SEO
Web strategy
Social media strategy
Marketing
Web content development
Copywriting
Corporate blogging
Business relationship dev
Content Writing
Basic Design
Feature Writing
Market research
