Laura Villalon

Film analysis and communications specialist with more than 4 years of experience in television, result oriented and pragmatic with strong analytical and summarizing skills and deep knowledge on cinema.

Achievements:

3VMCorp. Santiago, Chile.

• Updated and expanded the client database.

HBO Olé Producciones.

Caracas, Venezuela.

• Coordinated the scheduling criteria of the programming team to capture a larger audience.
• Increased 5 ranking positions in the first two years and steadily improved afterwards.
• Adjusted the process to deliver the product 4 months in advance for early adjustments.
• Automated the report-making process and the scheduling of ANCINE content to guarantee compliance with the regulations regarding minimum national content exhibition.
• Created a uniform format for the department’s internal communications, automating certain aspects, using Excel macros and formulas.
• Improved the grid creation process by optimizing the media planner’s use of the software; therefore, I was assigned the definition of the new software requirements.

Work Experience:

Tije Chile S.A. Santiago, Chile. 2018.

Copywriter-Designer.

• Developed and published all the company’s designs.

3VMCorp. Santiago, Chile. 2017.

Telemarketer.

• Contacted new clients, met their requests, and offered advice on products and solutions.

HBO Olé Producciones.

Caracas, Venezuela. 2014 - 2017.

Programming Scheduler for Cinemax.

• Created the monthly programming strategy for Cinemax, evaluating ranking and rating, and analyzed all new and important material.
• Created internal and external communications of the programming grid and monthly specials.
• Trained all new personnel and created the internal process and software user guide.
• Reviewed the new software implementation, including UAT as the department’s Superuser, and worked with the IT department in Miami and Caracas on improvements.

HBO Olé Producciones.

Caracas, Venezuela. 2013.

Media Planner for Cinemax Brazil.

• Created the promotional and commercial grid for Cinemax.
• Studied the software and created a detailed user guide.

Instituto de Idiomas Ruge. Caracas, Venezuela. 2012.

English Teacher.

• Taught English as a Second Language to children (ages 5-12) and adults (intermediate levels).

Instituto Loscher Ebbinghaus. Caracas, Venezuela. 2011.

English Teacher.

• Taught English as a Second Language to teenagers (ages 13-17) and adults (advanced levels).

Education:

Universidad Central de Venezuela.

Caracas, 2013.

Bachelor of Arts.

Languages:

Spanish (C2).

English (C2).