Laura R.
Jonajo Consulting--
UX Lead with a background in industrial design. Certified UX designer by Nielsen Norman Group with 6+ years
experience. Proven industry experience in UX/UI design for responsive web and mobile applications.
PROFESSIONAL EXPERIENCE
JONAJO CONSULTING
UX Lead, 2020 - Present
Lead UI/UX Designer, 2016 – 2020
●
●
●
●
●
●
●
●
●
●
GLAM SCAN
○ Lead UX/UI Designer
■ Led the entire UX Process, including user screening, user interviews, attribute
segmentation, persona creation, UX / UI design, branding, logo design.
PISCES
○ Lead UX/UI Designer and web developer
■ Visited clients onsite to conduct user interviews.
■ Designed full information architecture of 4 websites.
■ Redesigned existing booking flow
■ Fixed website CSS to match designs.
DATA SECRETS
○ Lead UX/UI Designer
■ Led design team, working closely with engineering, UX researchers, and
marketing teams.
■ Created user flows and UI for onboarding, dashboard, and data lineage feature
MADE INSTITUTE
○ UX/UI Designer
■ Worked on wireframes and UI screens for a responsive website.
REVLON
○ Lead UX/UI Designer
■ Designed UI for Augmented Reality lipstick app
■ Designed buy now flow to integrate with external merchants.
JONAJO
○ UX Instructor
■ Trained the entire company on the UX process as well as persona creation.
RENTALIOS
○ UX/UI Designer
■ Rentalios’ blog UX/UI and logo proposals
RENTALIOS MANAGEMENT
○ LeadUX/UI Designer
■ Led the entire UX Process, including user screening, landlord/tenant interviews,
attribute segmentation, persona creation, UX / UI design
LIVE MRT
○ Lead UX/UI Designer
■ Designed a consistent look and feel across all Live MRT apps: Live BART, Live
CTA, Live MBTA.
CODE SQUAD
○ Lead UX/UI Designer
■ Oversaw the UX Process, from user screening, to candidate interviews, and
persona creation.
Jonajo Consulting--
●
●
●
●
●
●
●
●
●
●
●
●
●
●
●
●
●
PALO ALTO PARK MUTUAL WATER COMPANY
○ Lead UX/UI Designer
■ Designed a brand new website based on the client and the community needs.
JUROKU MUSASHI
○ UX/UI Designer
■ Designed physical game pieces, and instructional videos.
LIVE BART
○ UX/UI Designer
■ Designer Android version from the iOS app
DEMANDRACK
○ UX/UI Designer
■ UX wireframes, UI screens for final website, brand logo, one-on-one meetings
with the client
LIVING STONE CHRISTIAN CHURCH
○ UX/UI Designer
■ UX/UI for lscceastbay.org, marketing related material and weekly announcement
slides
10BY10
○ UX/UI Designer
■ UX wireframes and UI screens for 10x10 website, UX/UI proposal for 10x10
interview site, consulting on engineers work regarding design, one-on-one
meetings with the client
INDRAJANA LAW GROUP
○ UX/UI Designer
■ UX wireframes, UI screens for website, brand logo and one-on-one meetings with
the client
VIRTUAL ASSISTANTS TODAY
○ UX/UI Designer
■ UX/UI screens for website, style guide and marketing material
SOCCERBOT
○ UX/UI Designer
■ Marketing material
FANFUTSAL
○ UX/UI Designer
■ Proposal for world cup section and client meetings
SIMPLY BITS
○ UX/UI Designer
■ UX/UI proposals and mockups for the website
OCEAN FREIGHT EXCHANGE
○ UX/UI Designer
■ UX wireframes, UI screens for the website, marketing material and one-on-one
meetings with the client
SWAP
○ UX/UI Designer
■ Logo, UX/UI redesign, animations and one-on-one meetings with the client
DROOTOO
○ UX/UI Designer
■ UX wireframes, UI for their dashboard and animation
COVENANT ASIAN PASTORS ASSOCIATION WEBSITE
○ UX/UI Designer
■ Research to evaluate previous website, UX/UI for ecccapa.org and implementing
website on squarespace
WIYABU
○ UX/UI Designer
■ UX/UI proposals for website and logo proposals
SHIPRANK
○ UX/UI Designer
Jonajo Consulting--
Creating logo, UX/UI screens for the website, marketing material and
one-on-one meetings with the client
THE COLLECTIVE
○ UX/UI Designer
■ Creating logo, UX/UI screens for the website, marketing material and
one-on-one meetings with the client
■
●
50 TACOS, Chihuahua, MX
UI/UX Designer, 2016
● Promotion & concept design
● Advertisement in social media
● GIF and vector design
PROGELATT, Chihuahua, MX
UI/UX Designer, 2016
● Brand identity development. Packaging and label design
● Marketing approach development
DOUGHNUT FACTORY, Chihuahua, MX
UI/UX Designer, 2013
● Market segment research. Point of purchase proposals
● Implementation of point of purchase for 2 stores
EDUCATION
TEC DE MONTERREY, Guadalajara, MX
Bachelor in Industrial Design, 2014 - 2016. Awarded of excellence with a 95.8 grade
LANGUAGE
Trilingual in Spanish, English and French
CERTIFICATIONS
Nielsen Norman UX Certified
UX Management Specialty -)
UX Research Specialty (2020)
Interaction Design Specialty (2018)
Solidworks Associate (2013)
CORE TECH
●
●
●
●
●
●
●
●
●
●
●
●
●
Sketch
Zeplin
Adobe Illustrator
Adobe Photoshop
Solidworks
Adobe After Effects
Invision/Marvel
Keyshot
Rhinoceros
Figma
Webflow
Preely
Respondent
4 years
4 years
13 years
13 years
8 years
6 years
9 years
8 years
8 years
4 years
6 years
3 years
2 years
Jonajo Consulting--