Larry Joy

GBEKSON LARRY JOY Phone: (- Email:-Date of Birth: 29th March, 1996 Experienced and versatile e-commerce specialist/account officer with over a year of professional ecommerce experience and three years professional accounting experience working with NGOs and in multi-cultural environments across both industries, looking to apply skills in management and development to increase overall business performance. Expert in SEO best practices, channel and inventory management, and marketing analytics with a passion for collaboration and digital marketing. Also adept in financial statement preparation, general ledger accounting, account receivable and payable management, bookkeeping, payroll processing, account reconciliation and cash flow management. Enjoy creative problem solving and getting exposure on multiple projects. EDUCATION MS University of International Business and Economics, International Business and Cross-Border E-commerce BS Methodist University College Ghana, Business Administration, Accounting 2019 - 2021 2013 - 2017 WORKING EXPERIENCE Xtended.gh Accra, Ghana Jul 22 to date E-commerce Analyst / Catalog Specialist • Coordinating with other cross-functional teams to ensure product specifications/information is fully available on-time for listing. • Verifying and ensuring the accuracy of all product content within the PIM/DAM, needed to support sales on Amazon. • Proofreading product content and sense-checking all product data prior to updating listing spec sheets. • Executing manual upload of products to multiple ecommerce sites (bulk or single). • Executing bulk uploads and syndication of updated or new basic content to PIM/DAM with uploads of enhanced content to Amazon. • Performing content auditing, monitoring, fine-tuning and troubleshooting of issues to ensure content adhere to brand and retailer specifications. • Filing tickets and working with external ecommerce support teams to promptly resolve catalog issues. • Updating brand stores - setting up promo pages, creating Amazon posts, developing A+ content, new product launch features and other relevant brand store updates to build brand equity and promote cross-sell opportunities. • Staying up-to-date with product merchandising and ecommerce platform best practices. • Using Helium 10 to perform keyword research and other category/competitor content research to ensure listings are search optimized. • The go-to expert for marketplace and other ecommerce content requirements and supporting the development of brand content strategies. Gbekson Larry Joy - 1 Evangelical Presbyterian Development and Relief Agency Ho, Ghana Mar 22 to Jun 22 Account Executive • Handled petty cash, prepared payroll, filed and made payments of statutory returns. • Managed all payables and receivables. • Prepared budgets, monitored and managed inventory. • Monitored and evaluated financial performance of subsidiary offices, completed subsidiary accounts. • Liaised with external and internal auditors. • Reconciled all accounts monthly and provided monthly financial report. Beijing Tricolor Technology Co. Ltd Beijing, China Jan 21 to May 21 Digital Marketer • Created and managed online advertisement using company’s social media handles, emails, search engines and websites. • Created awareness and educated cherished customers on new and existing products. • Promoted top range products using social media platforms while also engaging with customers. • Measured and reported performance of all campaigns and reactions of the customers. Ghana Music Rights Organization, Accra, Ghana Sep 17 to Aug 19 Account Officer • Managed petty cash. Prepared payment vouchers, recorded all financial transactions. • Ensured all payment documentation were accurate and approved. • Liaised with internal auditor. • Regularly made deposits in the bank as well as withdrawals. • Kept track of receivables and payables. • Prepared payroll and made monthly statutory payments. Reconciled bank statements monthly. • Assisted in preparing budget for meetings/events. • Worked closely with senior accountant to prepare monthly financial reports and end-of-year financial statements for management. AnchorHouse Limited Accra, Ghana Mar 17 to Aug 17 Sales & Marketing Officer • Kept track of monthly sales, set monthly targets, reviewed sales performance expanded distribution lines, advertised company products online, organized sales visits. • Attended and participated in meetings, workshop, and events. • Gathered information through surveys and by speaking to clients and staff. • Researched and evaluated additional leads/prospects through web research. SKILLS • • • Excellent understanding of accounting concepts and principles. Data entry and strong attention to detail. Proficient in MS Office, QuickBooks, GN Cash, Account Edge, etc. Gbekson Larry Joy - 2 • • • • • • • • Proficient in using project management softwares like Asana and Monday Amazon advertising & catalog management (Seller and vendor central, as well as Brand registry). Ability to work independently Search Engine Optimization (SEO), SEM & Keyword Research Digital Marketing, Social Media Management & Content Management Google Analytics, Google AdWords, Helium 10 E-Commerce, Marketing Proofreading CERTIFCATIONS • • • • Amazon Sponsored Ads Certification Amazon Advertising Campaign Planning Certification Amazon Advertising Foundations Certification Amazon DSP Advanced Certification - Gbekson Larry Joy - 3