Laila Alaya

Laila Alaya​ Royal Homes Estate, Abuja 900107​ Email:-| Phone: - | LinkedIn Professional Profile​ Results-driven AI Content Writer with over five years of experience creating high-impact, AI-assisted, and SEO-optimized content that drives engagement and boosts search rankings. Skilled in utilizing AI-powered writing tools, data-driven content strategies, and performance analytics to produce compelling long-form articles, marketing copy, and product descriptions. Expertise in machine learning, data analysis, and programming (Python, R) to enhance content personalization and SEO effectiveness. Proven ability to increase organic traffic by up to 80% and optimize content workflows for efficiency. Adept at collaborating with SEO and marketing teams to ensure alignment with brand objectives and industry best practices. Professional Experience AI & SEO Content Writer (Contract) (Remote)​ The Takeout, USA | March 2023 – Present ●​ Created 15+ AI-assisted, SEO-driven articles per month, increasing organic traffic by 35%. ●​ Leveraged AI tools like ChatGPT and Jasper to generate content while refining for human-like readability and engagement. ●​ Conducted in-depth keyword research, leading to a 20% boost in search engine rankings. ●​ Optimized articles using on-page SEO techniques, improving click-through rates by 25%. ●​ Monitored content performance via Google Analytics and Search Console, refining strategies for better visibility. ●​ Applied machine learning insights to improve content recommendations and audience targeting. AI Content Writer & Strategist (Contract) (Remote)​ Cozymeal, San Francisco, USA | June 2019 – March 2024 ●​ Developed 30+ AI-enhanced, SEO-optimized blog posts and landing pages, contributing to a 50% increase in organic leads. ●​ Integrated AI-generated content with human editorial expertise to ensure authenticity and brand consistency. ●​ Conducted competitive analysis and content audits, improving keyword rankings by 40% in targeted niches. ●​ Structured content for improved readability and engagement, increasing session duration by 30%. ●​ Used data analysis to refine content strategy, identifying trends that improved audience engagement. Freelance AI Content Writer (Contract) (Remote)​ ClassPop, San Francisco, USA | May 2022 – January 2024 ●​ Produced 25+ high-performing blog posts, increasing user engagement by 45%. ●​ Implemented strategic keyword placements, boosting SERP rankings by 30% for targeted topics. ●​ Collaborated with AI tools and subject matter experts to develop data-driven, actionable content. ●​ Applied programming skills (Python, R) to automate content analysis and improve SEO insights. Website Content Writer (Contract) (Remote)​ African Food Network | February 2022 – December 2023 ●​ Conducted detailed keyword research, increasing organic search traffic by 60% in six months. ●​ Managed WordPress blog content, integrating interactive elements like quizzes, leading to a 20% rise in user retention. ●​ Launched an email marketing campaign using MailChimp, achieving a 15% higher open rate. ●​ Applied creative thinking to design engaging, interactive content that enhanced user experience. AI Copywriter & Content Editor (Contract) (Remote)​ Contents S.p.a., Italy | August 2021 – June 2022 ●​ Created AI-generated, SEO-driven content, leading to a 30% increase in user engagement. ●​ Edited and optimized 500+ AI-assisted articles, ensuring accuracy, clarity, and alignment with search algorithms. ●​ Utilized AI-powered writing tools to streamline content production and enhance efficiency. ●​ Developed content personalization strategies using machine learning insights. Marketing Executive​ Cpaat Consulting Ltd., Abuja | January 2021 – July 2022 ●​ ●​ ●​ ●​ Developed AI-optimized B2B marketing content, increasing inbound leads by 25%. Led SEO initiatives that improved brand visibility by 40%. Managed client relationships and resolved content-related challenges efficiently. Oversaw project management initiatives to streamline content production and campaign execution. Volunteer Experience AI & SEO News Content Creator Intern (Remote)​ The Borgen Project | July 2024 – Present ●​ Created SEO-friendly advocacy articles, increasing website traffic by 20%. ●​ Applied data-driven content strategies, enhancing audience engagement by 15%. Event Organizer​ African Network Community (Toronto, Canada) | April 2015 ●​ Coordinated community and cultural events, improving engagement and participation. Education BSc Honors Degree in Political Science and International Relations​ Nile University, Abuja | 2016 – 2019​ (Transferred from York University, Toronto | 2014 – 2016) Core Competencies​ ✔ AI-Assisted Content Creation (ChatGPT, Jasper, Copy.ai)​ ✔ SEO Optimization (SEMrush, Ahrefs, Google Search Console)​ ✔ Keyword Research & Competitive Analysis​ ✔ AI-Powered Blog & Website Content Development​ ✔ Google Analytics & SEO Performance Tracking​ ✔ On-Page & Technical SEO (Meta Tags, Internal Linking, Structured Data)​ ✔ Machine Learning & Data Analysis for Content Strategy​ ✔ Programming (Python, R) for SEO & Content Automation​ ✔ Content Management Systems (WordPress, Elementor, Shopify)​ ✔ Email Marketing & Lead Generation (MailChimp, Canva)​ ✔ AI-Enhanced Copywriting & Landing Page Optimization​ ✔ Creative Thinking & Communication Skills​ ✔ Project Management & Cross-Functional Collaboration​ ✔ Time Management & Meeting Tight Deadlines Certifications ●​ ●​ ●​ ●​ WEAC Certificate TOEFL English Exam Cambridge Exam Certificate NYSC Certificate