Kyle Lenard Casquite

Marketing and Sales KYLE LENARD BOYLES CASQUITE-https://www.linkedin.com/in/KLBC/ Graduated with a double degree in Communication Arts and Marketing Management. Well versed in oral and written communication. Passionate about Fast Moving Consumer Goods (FMCG) with previous experience from ColgatePalmolive, Mondelez International, and L’oreal, Paris and experience in e-commerce under Shopee Singapore EDUCATION Aug 2018 – Feb 2021 May 2012 – Feb 2018 WORK EXPERIENCE Sep 2020 – Dec 2020 IESEG School of Management (Université Catholique de Lille) Programme Grande Ecole, Masters in Management – Marketing Track De La Salle University – Manila, (Cum Laude) Graduated Cum Laude with a double diploma in Bachelor of Arts in Communication Arts, and Bachelor of Science in Marketing Management International Marketing Assistant L’oreal (Maybelline NY), France -Brand Analysis and performance tracking. Daily interaction with support Western Europe countries on media assets, packshots and merchandising issues to ensure countries smooth activation preparation. Panier analysis; identify opportunities and gaps with current product ranges and provide insights and recommendation. Feb – Aug 2020 Business Development Intern FMCG (Toys, Kids, & Babies), Shopee Headquarters, Singapore -Handled key accounts such as Lego and Hasbro. Managed local Singaporean Ecommerce players and co-managed Dumex, Abbott, and Crayola. Negotiating deals with the accounts for weekly, and monthly activations. Developed business by onboarding accounts from competition platform to Shopee platform. Feb – Apr 2018 Sales and Trade Marketing Intern, Colgate-Palmolive Philippines -Positioned in In Store Management department and created video training materials that pointed out key factors to successfully do the selling process, and increase sales to retailers. Sep – Nov 2017 Sales and Marketing Intern, Mondelēz International, Philippines -Created a handy keychain tool that is now spread across the nation in the philippines with over 900 employees using the integrated system. Explained thoroughly what was in the new system (Stay-in-front touch SAAS) that the employees thought wasn’t present and made things visual and simplistic. SPECIFIC SKILLS Languages spoken: Technical Skills: OTHER ACTIVITIES 2015 - – 2015 -Filipino, English (Native tongue), French (A2) -Microsoft programs (Excel, PowerPoint, Word) -Adobe creative cloud (Adobe Photoshop, Illustrator, Publisher) -Academic and Creative Writing -Stay in Front (SIF) Touch, Fast Moving Consumer Goods sales tool Department of Activity Approval and Monitoring, Activity Process and Screening Executive Officer (University Government) Assistant Vice President for Marketing TeamComm Freedom Film Festival – Marketing Committee Head