Kyle Harris

KYLE HARRIS design+direction EXPERIENCE KYLE HARRIS DESIGN: CREATIVE DIRECTOR / SLC, UT / JULY 2003—PRESENT Work includes brand strategy, competitive analysis, brand identity, packaging, print collateral, point of purchase, environmental graphics, UX/UI design, advertising, copywriting, illustration, and photography for clients in CPG, retail, and hospitality. ASEA: SENIOR CREATIVE DIRECTOR / PLEASANT GROVE, UT / OCT 2014—FEB 2020 Creative direction of a global biotech brand identity and cellular heath, beauty, and nutrition product lines. Work included creating brand identities, print collateral, packaging, websites, infographics, environmental graphics, apparel, illustration, photography, and videography. Managed and mentored a team of designers, photographers, videographers, and freelance collaborators. Developed and led creative for several successful product line launches, event design of multiple regional and global events, led interior design and brand element implementation in offices across the globe, and a lead collaborator/designer on UX and mobile app projects. During my tenure, marketing initiatives contributed to a revenue increase of 140%. ITG: ART DIRECTOR / SLC, UT / NOV 2013—OCT 2014 Direction and design of interactive projects, brand identities, and iconography. Led the redesign of the website and online presence of All West Communications, a regional telecom company, that resulted in increased website traffic and customer subscriptions. Select clients includeAll West Communications, Skullcandy, Larry H. Miller. JIBE: ART DIRECTOR / SLC, UT / JULY 2012—NOV 2013 Art direction and design of brand identities, print collateral, packaging, websites, infographics, environmental graphics, and advertisements. Directed a team of designers and copywriters. While working with MountainStar Healthcare, created a campaign that led to increased visits to ERs throughout their network of hospitals. Select clients include MountainStar Healthcare, Ivory Homes, U of U School of Business. USANA STUDIOS: ART DIRECTOR / SLC, UT / NOV 2009—JULY 2012 Directed and designed print collateral, brand identities, websites, presentations, animation, and illustration. Created the look and feel of the Health and Happiness Summit with Dr. Oz, held at Radio City Music Hall in NYC, featuring Dr. Oz, William Shatner, and Montel Williams. LIFETIME PRODUCTS: ART DIRECTOR / CLEARFIELD, UT / AUG 2004—JULY 2009 Direction and design of several product line brand identities, print collateral, packaging, environmental graphics, and web design. Directed and mentored junior designers. Lead collaborator with Reebok in the creation of a basketball system product line, including brand identity, packaging, and environmental graphics available at national sporting goods retailers. Select clients include Reebok, Sports Authority, Costco Wholesale. RIESTER: FREELANCE DESIGNER / SLC, UT / JUNE 2004—AUG 2004 Identity, advertising, and print collateral design. V-MOTION: GRAPHIC DESIGNER / LOGAN, UT / DEC 2003—JUNE 2004 Designed corporate identity, print collateral, and websites. WATKINS PRINTING: GRAPHIC DESIGNER / LOGAN, UT / SEPT 2003—DEC 2003 Designed advertisements, brand identities, and signage--visit // kyleharrisdesign.com DUTRO COMMUNICATIONS: GRAPHIC DESIGNER / LOGAN, UT / MAY 2002—MAY 2003 Designed brand identities, print collateral, advertisements, and vehicle livery. kyleharrisdesign.com E D U C AT I O N UTAH STATE UNIVERSITY: BFA GRAPHIC DESIGN / AUG 2003 UTAH STATE UNIVERSITY: SWITZERLAND DESIGN ACADEMY / Summer 2003 SKILLS leadership: Creative Direction / Visual Strategy / Conceptual Thinking / Ideation / Mentoring design: Brand Identity / Packaging / Print / Environmental Graphics / Point of Purchase / Advertising c r e at i v e : Art Direction / Collaboration / Illustration / Photography / Interior Design d i g i ta l : UX / UI / Persona-Based User Journeys / Wireframing / Rapid Prototyping / Responsive RECOGNITION AIGA 100 Show Copper Ingot 2014 AIGA 100 Show Merit Award 2008, 2013, 2014, 2019 American Advertising Awards 2013, 2014 Published in How Magazine, Print Magazine, Logo Lounge