Kristine Lujan

KRISTINE LUJAN Irvine, California |-| - | www.linkedin.com/in/kristine-lujan ABOUT ME I’m a social media and marketing coordinator who thrives in collaborative environments and is passionate about working with like-minded individuals to bring a project to the finish line. I’m excited to bring my skills and enthusiasm to a team of motivated professionals who are equally committed to delivering outstanding results. EXPERIENCE Social Media Intern – Ultra Mobile/Mint Mobile Oct 2022 – March 2023 Performed daily community management on Facebook, Instagram, and YouTube, paid and organic, responding to 50+ comments/posts per day through Sprout Social and 100+ app reviews per week through the App Store and Google Play. Supported the development of Ultra Mobile’s new social strategy by analyzing brands within the same archetype and providing a recommendation regarding these brands’ best practices and observations regarding their approaches. Corresponded with the internal Care Team for 5+ cases per week to resolve customer concerns on Mint Mobile social media channels. Collaborated with the social media team for both Mint and Ultra’s monthly content calendars. Developed content using Canva for Ultra Mobile's sales team’s monthly newsletter. Marketing Coordinator – Ship & Shore Environmental, Inc. Jan 2022 – Oct 2022 Spearheaded content marketing efforts by optimizing blog posts, email newsletters, and case studies to improve website traffic for SEO. Managed multiple projects simultaneously, including content creation, digital marketing campaigns, and cross-collaboration of internal and external sales and marketing teams. Generated website traffic through ABM and PBM campaigns by providing potential leads to digital marketing team through industry research and strategy meetings with sales team. Increased LinkedIn reach by 87% and engagement by 36% in two months, and following by 9.5% in six months by curating targeted industry content and employee highlights. Youth Development Professional – Boys and Girls Club of America June 2019 – Dec 2021 Coordinated and established summer enrichment activities weekly for 100+ members. Developed educational and character-building content that I presented to 15+ members daily. Cultivated growth of each member through formulating personal learning tracts with the unit director and the members’ parents. Tutored 15+ students in Math and English 4 days a week. SKILLS Content creation: Canva, Adobe Photoshop (beginner), Final Cut Pro X, Davinci Resolve Technical skills: Constant Contact, Freshsales (CRM), Mouseflow, Google Suite/Microsoft Office Suite, Sprout Social, Agorapulse Content/community management for LinkedIn, Twitter, Facebook, Instagram and YouTube EDUCATION University of California, Irvine - June 2021 B.A. in Film and Media Studies - GPA: 3.8