Kristen Mc Kell

I am a results-driven operations and business leader with over a decade of experience building, optimizing, and scaling systems for growing companies. As the Owner of BaneFrost, LLC, I specialize in helping businesses create strong operational foundations, improve efficiency, and implement scalable processes that support long-term growth.

My background spans operations management, project management, sales enablement, and financial oversight, with hands-on experience designing systems from the ground up. I have led teams ranging from small startups to organizations with over 100 employees, overseeing hiring, onboarding, training, and performance management. I thrive in building structure where none exists, developing SOPs, contracts, operational documentation, and workflows that allow teams to operate efficiently and consistently.

In addition to operations, I bring deep expertise in sales and lead generation. I have managed outbound and inbound demand generation strategies, including cold and warm email campaigns, A/B testing, cadence development, quota tracking, and affiliate program management. This blend of operational and revenue-focused experience allows me to align internal systems with business growth goals.

I am highly skilled in data, reporting, and financial management, with extensive experience using tools such as Salesforce, Airtable, Excel (including VBA and macros), and QuickBooks. I regularly manage AP/AR, revenue projections, expense tracking, and performance reporting, ensuring leadership teams have clear, actionable insights. My MBA with a focus in Technology further strengthens my ability to integrate systems, automate processes, and leverage modern SaaS tools effectively.

Having worked remotely for more than 10 years, I excel in distributed environments and cloud-based collaboration. I am comfortable implementing and managing a wide range of platforms, including CRM systems, task management tools, employee management software, and AI-driven solutions.

At my core, I am a problem solver who enjoys bringing clarity, structure, and momentum to complex businesses. I am passionate about helping companies move from reactive operations to intentional, scalable systems that support sustainable growth.