Krishna Shekhar

Krishna Shekhar Digital Marketing | Search Engine Optimization Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities. Digital Marketing Expert with over 12 years of successful experience in SEO and Social Media. Recognized consistently for performance excellence and contributions to success in Digital Marketing industry. Contact Phone Number- Address Hamburg, HH, 22547 E-mail-Twitter https://twitter.com/krishnashek har LinkedIn Work History 2012-04 - Internet Marketing Head 2020-10 Krish Marketing, Ahmedabad, Gujarat Internet Marketing Head & Company Founder Roles: Conducted target market research to scope out industry competition and identify advantageous trends.  Established and administered annual budget with effective controls to prevent overages, minimize burn rate and support sustainability objectives.  Aligned organizational objectives with company https://www.linkedin.com/in/kri mission, increasing revenue, profit and business shnashekhar86/ growth by collaboratively developing integrated strategies. Skills  Investigated and addressed business development Keyword optimization  Developed key operational initiatives to drive and challenges to proactively mitigate problems. maintain substantial business growth. Data Analysis  Set, enforced and optimized internal policies to maintain efficiency and responsiveness to demands. SEO Specialization:- Excellent work ethic  Created dynamic SEO strategies to exceed market competitors and meet client needs. Analytical skills  Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to Teambuilding maximize budget.  Recommended changes to website architecture, content and linking to improve SEO positions for Written Communication target keywords.  Collaborated with SEO team to investigate critical Strategic Planning SEO-related issues and provided impactful solutions.  Completed keyword research to target clients SEM trend knowledge Social Media Management based on keyword targeting.  Researched and monitored social media campaigns and e-marketing campaign results.  Utilized search engine optimization and emphasized importance of link building.  Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.  Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics.  Researched content publications and worked closely with public relations staff to develop outreach campaigns.  Analyzed and audited clients' websites to address performance issues.  Conducted in-depth research and analyses to create company online marketing strategies.  Demonstrated exceptional knowledge and experience working in Local SEO.  Maintained knowledge of current market trends and algorithm updates of top search engines.  Monitored performance of clients' marketing strategies and statistics to identify areas of improvement.  Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.  Researched and analyzed competitor website and advertising links to gain insight into new strategies.  Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness.  Tracked, reported and analyzed website analytics to drive strategy and improve user experience.  Researched and implemented search engine optimization recommendations in accordance with development methodology.  Executed tests, collected and analyzed resulting data, and identified trends and insights to achieve maximum ROI in paid search campaigns. Social Media Specialization: Analyzed and reported social media and online marketing campaign results.  Developed marketing content such as blogs, promotional materials and advertisements for social media.  Set clearly defined goals to drive major business initiatives, including increased customer retention, sales, online presence, brand awareness and website or social media traffic.  Increased customer engagement through social media.  Discussed SEO needs and optimized strategies for short- and long-term campaigns.  Outlined omni-channel channel goals across brands and digital platforms, including store systems, web, mobile and marketing systems.  Promoted successful outcome of web development strategy by aligning consistent brand messaging and visual designs across all digital outlets.  Created videos and managed YouTube channel to strengthen company reputation.  Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. 2011-02 - Internet Marketing Head 2012-03 Flowdriven Technologies Pvt Ltd., Ahmedabad, Gujarat  Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness.  Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.  Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.  Executed tests, collected and analyzed resulting data, and identified trends and insights to achieve maximum ROI in paid search campaigns.  Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.  Researched and analyzed competitor website and advertising links to gain insight into new strategies.  Tracked, reported and analyzed website analytics to drive strategy and improve user experience.  Researched and implemented search engine optimization recommendations in accordance with development methodology.  Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.  Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.  Planned and executed events and marketing programs, producing goal of qualified leads.  Directed marketing projects at all stages, including conceptual planning, schedule management and final implementation. 2008-04 - SEO Manager 2011-02 Anuva Technologies, Pune, Maharashtra  Helped clients develop website portals and social media pages to promote businesses.  Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.  Built, implemented and updated effective SEO strategies.  Created content strategies for digital media.  Carried out day-day-day duties accurately and efficiently.  Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.  Proved successful working within tight deadlines and fast-paced atmosphere.  Keywords Research - Over all On Page SEO Optimization  Utilized search engine optimization and emphasized importance of link building.  Reviewed and optimized client sites to improve keyword targeting URL strategies, website . architecture and content.  Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics. 2006-04 - Content Writer & SEO Intern 2008-01 HiddenBrains Infotech Pvt Ltd., Ahmedabad, Gujarat  Evaluated project requirements and content standards for each project in order to produce copy in line with creative structure.  Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.  Utilized exceptional writing, editing and proofreading skills to produce engaging and errorfree content.  Completed thorough research into assigned topics.  Managed competing deadlines with efficiency.  Produced original, creative content for promotional advertisements and marketing materials.  Presented clients with unique copy options based on overall marketing objectives.  Started developing SEO Skills & further interests bent towards search engine optimization & digital marketing Education- Bachelors in Computer Applications : Computers Gujarat University - Ahmedabad