GODFRED KOJO ADDO
e-Learning /Business Development Manager /Consultant
Nungua Bank Road
GPS GZ-
(--
EXPERIENCE
CDC Consult, #214 Westland Blvd, West Legon
— eLearning/ Business Development Manager
June 2022- PRESENT
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Developed and implemented a comprehensive yearly strategic and growth plan for the learning platform,
resulting in increased market share.
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devised a promotional plan for the platform, effectively achieving the approved operational and financial
targets.
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Designed marketing sales plan each quarter focused on new prospect acquisition, generating leads and
business closure.
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Conducted weekly Sales pitch on the e-learning platform to Managing Directors and CEOs of target
institutions, building a strong relationship and promoting the platform's value proposition.
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Maintained a high level of confidentiality regarding sensitive information related to clients and all other users
of the platform.
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Provide expert advice in instructional design for e-learning courses, including recording, course
development, and presentation skills.
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Assist facilitators with development of online instructional design, course materials development,
assessment, evaluation, and delivery techniques, enhancing the overall quality of the platform's content.
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Conducted second-level approval for all course content before uploading onto the platform, ensuring
adherence to the firm's minimum standards.
Mixline Ventures, 31st Cocoa Street Teshie Nungua Estate
— Marketing Manager and Online Lesson Developer
May 2021 - May 2022
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Conducted thorough market research to identify prospects and tailored pitch presentation as well as
marketing campaigns that effectively resonated with the intended audience.
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Led the company's "Start Right Outreach Program 2021" by collaborating with an advocate to engage parents,
heads of schools, students, and other stakeholders, effectively promoting the company's offerings.
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Generated a comprehensive weekly sales performance metrics tool, analysing and communicating marketing
campaign or pitch presentation successes or failure to sales team, highlighting on our key performance
indicators.
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Collaborated cross-functionally with sales, design, and content teams to ensure cohesive messaging and
branding across all marketing materials and platforms to reach and engage the target audience, driving
increased brand awareness and customer acquisition.
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Fostered strong relationships with key clients and stakeholders, ensuring their satisfaction with product,
content and maintaining long-term partnerships.
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Ensured that content for participant using Microsoft Suite (Word, Excel, PowerPoint), are engaging and the
right authoring tools are used.
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Stayed abreast of emerging trends and best practices in online learning and instructional design,
implementing innovative approaches to enhance the effectiveness of the online lessons.
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Ensured the accuracy and quality of uploaded lesson materials, conducting thorough reviews and editing to
maintain high standards of educational content.
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Collaborated with other online educators and instructional designers to share insights, exchange ideas, and
continuously improve the overall online learning experience for students.
Paragain International School, Nungua
— Head of School
September 2016 – August 2020
ROLE AS THE HEAD OF SCHOOL
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Lead the school to increase enrolment by 20% during my time at the head of school through billboard
advertisement, sharing flyers and offering 70% off for new admission.
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Managed and controlled the budget for the academic years 2015 through to 2019, ensuring efficient allocation
of fund and adherence to financial guidelines.
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Implemented a payment system using Excel, that capture and track cash inflow in the school.
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Developed and implemented a robust student records system, facilitating efficient fee collection and ensuring
comprehensive documentation of all enrolled students.
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Provided administrative, logistical, and procurement support to the team, managing payments to event
participants, transportation arrangements, and ongoing operational expenses.
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Conducted regular financial analysis to identify areas for cost optimization and efficiency improvements,
implementing necessary adjustments to maximize the financial resources of the school.
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Collaborated with external vendors, suppliers, and contractors to negotiate favourable terms and ensure the
procurement of necessary goods and services within budgetary constraints.
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Developed and maintained strong relationships with financial institutions for loans and regulatory bodies like
GES, ensuring compliance with financial regulations and School Management requirement.
New Kingdom School, La Accra
— Math Tutor
May 2013 – August 2015
ROLE AS MATH TUTOR
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Organized the classroom environment to minimize noise and distractions, creating an optimal learning space
that fostered improved performance and concentration.
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Engaged in follow-up discussions with parents to provide feedback on their child's performance and explore
ways to support their learning at home.
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Employed various instructional strategies to cater to diverse learning styles, adapting teaching methods to
meet the individual needs and abilities of students.
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Fostered a positive and supportive learning atmosphere, encouraging student participation and collaboration
during classroom activities and discussions.
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Utilized technology and educational resources to enhance the learning experience, incorporating interactive
tools and multimedia elements to make mathematical concepts more accessible and engaging.
EDUCATION
SV Academy (US) — Certificate
Groundwork For Success in Sales Development
Copenhagen Business School (On Coursera) — Certificate
May 2023
Strategic Management (Level 1)
University of Professional Studies Accra (UPSA) — Degree
February 2022
Instructional Design for Cognitive Learning
University of Professional Studies Accra (UPSA) — Degree
September 2014 - June 2018
Banking and Finance
Teshie St John Senior High School — SHS Certificate
2010 - 2013
Business
St Augustine Anglican School — BECE Certificate
2003 – 2009
Lower and Upper Primary Education
SKILLS
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Strategic planning and execution
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Sales and business development
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Budget management
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Proficient in Microsoft Word, Power Point, excel.
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Good communication skills and Innovative
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Multiple Priorities Management
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A team player
SEMINAR
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Helping Companies Convert Online Leads into Sales
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Science Technology and Innovative Engineering (STMIE) - equipping learners with basic
foundation skills in STEM. 2019
LANGUAGES
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English (C2)
Twi (C2)
Ga (C2)
REFERENCES
Willian Amegah
Operations Manager
+353 -
Madam Hannah Annum
Directress New Kingdom School
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Madam Rejoice Oboshie
Directress Paragain International School
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