Kimberly Castro

Kimberly Castro

$30/hr
Professional Graphic Design | Freelance services + IA tools | Social Media & Branding
Reply rate:
-
Availability:
Full-time (40 hrs/wk)
Location:
Bogotá, Bogotá D.C, Colombia
Experience:
8 years
About

My name is Kimberly, and I’m a passionate and results-driven graphic designer based in Colombia. With several years of experience across multiple industries, I bring a versatile and adaptable approach to every project I take on. Throughout my career, I’ve developed a strong foundation in design while constantly pursuing growth and learning. I thrive in fast-paced environments, love facing new challenges, and am highly motivated to contribute to the success of any company, team, or organization I join.

I have worked on a wide range of creative projects including branding, social media content, video editing, digital marketing assets, landing pages, lead magnets, and more. My industry experience is diverse, spanning sectors such as cosmetics, healthcare, real estate, legal services, and print materials. This exposure has sharpened my ability to adapt my visual strategies to fit different audiences and brand voices effectively.

My design style is clean, bold, and conversion-focused. I believe good design is not only about aesthetics but also about achieving business objectives. When beginning a new project, I always review the brand guidelines—or create a mini style kit if one doesn’t exist—to ensure consistency in color, typography, and tone of voice. Whether I’m designing for social media, ads, or landing pages, I maintain a unified visual identity across all assets. To support team workflows, I also set up reusable templates in Canva, allowing for efficient and cohesive output.

I’m highly proficient in tools like Canva and Adobe Creative Suite, and I’ve recently started expanding my skills into web and UI/UX design. I’ve been working with WordPress and learning Figma and HTML to better serve digital projects and user-centered designs.

In addition to my design skills, I offer a collaborative and solutions-oriented mindset. I take pride in problem-solving, quick adaptability, and a strong work ethic. I enjoy working closely with clients or teams to bring ideas to life and deliver strategic visual solutions that align with business goals.

My services include:

  • Professional graphic design
  • Social media management
  • Branding and visual identity
  • Digital product design
  • Visual consulting using AI for business

If you're looking for a creative partner or need a strategic visual solution, I’d love to collaborate. I’m open to new opportunities and always ready to bring fresh, impactful design ideas to the table.

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