KIM RAZELLE E. DE ASIS, CMA
BOOKKEEPER | MANAGEMENT ACCOUNTANT
PERSONAL PROFILE
Highly skilled management accountant and
small business owner with extensive
knowledge and experience in bookkeeping,
financial management, and entrepreneurship.
Passionate about contributing sustainable
value to fellow business owners by keeping
their books organized and up-to-date,
providing professional opinion on their
business's financial health, and assisting them
in navigating their business to achieve their
financial and strategic objectives.
CORE COMPETENCIES
PROFESSIONAL
General Bookkeeping and Accounting
Financial Management
Financial Analysis and Reporting
Planning, Budgeting, and Forecasting
TOOLS
Quickbooks Online
Xero
Gusto Payroll
Microsoft Office
Google Workspace
Canva
CERTIFICATIONS
Certified Management Accountant
Institute of Management Accountants
New Jersey, USA
PROFESSIONAL EXPERIENCE
Freelance Bookkeeper/Management Accountant
Various Companies
Financial Management Associate
Nov 2016 - June 2019
SGV & Co. (member practice of Ernst & Young Global Limited)
Produced monthly and yearly financial reports and dashboards to
all partners in four market groups, namely manufacturing,
telecommunications, natural resources, and transaction advisory
Provided extensive financial analysis to partners and firm leaders
to support decision-making
Assisted market group leaders in allocating partners' yearly
revenue and collection budgets
Monitored partners’ KPIs (key performance indicators)
Performed month-end and year-end closing procedures
Prepared materials for and facilitated monthly partners’ meetings
Ensured accurate reporting of net engagement revenues by
reminding employees to charge their hours and expenses on time
Created ad-hoc reports to help partners and their teams better
manage their engagements
OTHER RELEVANT EXPERIENCE
Issued July 2019
Owner and Manager
Quickbooks Certified ProAdvisor
Intuit Quickbooks
Munchkims
Issued May 2022
Xero Advisor Certified
Xero
Issued May 2022
Gusto Payroll Certified
Gusto
Issued October 2022
CONTACT
-www.linkedin.com/in/kimrazelle
Cagayan, Philippines 3500
May 2022 - Present
Setup of Accounts in Quickbooks/Xero
Recording and Categorizing Financial Transactions
Bank and Credit Card Reconciliations
Cleanup and Troubleshooting of Accounts
Accounts Receivable and Accounts Payable Management
Financial Statement/Dashboard Preparation
Payroll Accounting
Budgeting and Forecasting
Data Migration
June 2020 - Present
Solely managing a small baking business; ensuring that products
are made of top-quality ingredients and sold at reasonable prices
Crafted a menu that is catered to consumers of various age groups
Establishing the brand and its mission through social media
marketing which has amassed a fair amount of customer fan base
Enhancing customer satisfaction by continuously improving
packaging, handling, and overall delivery of products and services
EDUCATION
Bachelor of Science in Management Accounting
University of Santo Tomas
Online Accounting and Bookkeeping
MAB Online Academy
Batch 2015
April - May 2022