Khristina Jireh Gonzales
Social Media Manager/Content Creator-____________________________________________________________
Summary
I have been taking virtual assisting projects for about 5 years when I decided that I
wanted to move into a new niche. And that’s when I got interested in Digital Marketing.
I enrolled in an online Basic Digital Marketing course and the Social Media Managing
part got me really interested. Several clients later, I am able to create my own process of
creating valuable content and make sure that I stay on top of trends when it comes to
Social Media. The best part of being a Social Media Manager for me is the creative
process and coming up with content that can work well with the brand/company I am
helping.
Experience
Social Media Manager at Mastered Marketing
Sep 2017- Present
● Create Canva graphics for posts
● Create captions for social media posts
● Find relevant hashtags for brands and clients
● Buffer scheduling for clients
● Real estate listing posts for available listings per client
● Set up landing page on Squarespace
● Edit videos for weekly videos when sent by the client
● Monitor Instagram analytics and data needed for FB ads
● Rotating FB ads per client
● Repurposing content from available client videos
● Creating videos in Animoto
● Editing Videos using iMovies and Adobe Premiere Pro
Social Media Manager at CurlKit
May 2017- January 2018
● Create Canva Graphics for Posts
● Make Spiels for Social Media Posts
● Keep track and update Social Media Calendar and Schedule Posts on
Schedugram and Sprout Social
● Make weekly engagement reports
● Make weekly bit.ly hits report
● Repurpose Videos
● Provide write-ups for promotions and daily engagement posts
Digital Marketing Specialist at Red Ripley Inc.
December 2016 - June 2017 (7 months)
● Use pre-written emails to engage with potential clients and add them to a CRM
and list so you can keep track of them.
● Continue communicating using helpful, valuable emails and providing cool video
samples and content to the right people.
● Create a social media schedule that would be scheduled using Hootsuite.
● Ensuring that social media accounts are getting attention from target audience.
● Finding more leads and researching more about the company.
● Creating and uploading articles on Wordpress site.
Virtual Assistant at Tribal Fizz Media
February 2014 - July 2015 (1 year 6 months)
● Creating logos, designing Social Media covers/banners
● Pattern designs and some website background designs
Marketing/Admin Assistant at Ozarx
February 2009 - April 2013 (4 years 3 months)
● Edit basic html codes through E++, create QR codes
● Edit promotional pictures in Adobe Photoshop
● Recreate icons in Adobe Illustrator
● Send out email templates for Salesgenius
● Create SMS autoresponders
● Test mobile websites and other tasks my client assigns to me
● Upload APK files on Google Play and create the application page
Education
Arriane Serafico
Purpose Driven Branding Course
Shaw Academy
Basic Digital Marketing E-Course
Columban College
Bachelor of Science in Accountancy, 2004 - 2009
