Kemal Kostrebic

KEMAL KOSTREBIC M.Todorović br.7, Sarajevo +387 - |- Marketing Analyst Resourceful creative and dedicated Marketing Analyst, wih more than 10 years of experience in marketing and consumer insight. Demonstrated success in managing accounts and delivering consultancy services to numerous corporate/ clients on various marketing and business projects. Passionate about cutting edge research, possesses technical and analytical software skills. Areas of Expertise ▪ Marketing Data Analytics ▪ Data Tools (Tableu, SPSS, Sql..) ▪ Consumer insight ▪ Advertising ▪ Project Management ▪ Social Media Analytics Professional Experience (recent) OSLOBODJENJE SERVISI (MEDIA GROUP ) RESEARCH & ANALYSIS ▪ ▪ Jun 2018 – Present Conducting ad hoc research projects on behalf of group of companies (including media – TV, newspapers and internet portals as well as social media analytics); projects including the likes of customer insights, concept testing, quantitative and qualitative research) Daily and weekly reporting on viewership of TV stations (data processing, data visualization and interpreting) OMR GLOBUS PANEL MANAGEMENT AND RESEARCH ▪ ▪ Jun 2017 – October 2018 Understanding users and their experience with healthcare online research platforms Working on development and improvement, with software and UX development teams, of online research panel, on the ends of panel users (HCPs) and company staff (project managers, panel management team, top management) VALICON PROJECT MANAGER IN MARKETING RESEARCH ▪ ▪ Jan 2013 – 2017 Account management and research/consulting of brand management and advertising field. Elaborate in brand identity, rebranding, concept development, brand tracking, and advertising evalauation including classic ad tracking and diagnostics, neuromarketing (EEG) and eyetracking evaluation. Expert in developing new products and companies, expedite business and product development activities, conduct brand and advertising research from classical to neuromarketing, also present the results of marketing research to the clients. JOHNSON & JOHNSON Sept 2011 – Dec 2012 SALES AND MARKETING ASSISTANT (B&H, KOSOVO , ALBANIA AND MACEDONIA MARKETS) ▪ ▪ PR management, campaign management and regional management of professional programs, also provided sales support, included sales data analysis and GRP media reporting. Sales and marketing skills to assist in the launching of new brands, and the development of a successful brand to achieve specific goals and increase revenue. Skills Expert level: MS Office, SPSS 22, Tableu, Google Docs, Google Analytics, Social Media Analytics (FB, YouTube…) Intermediate level: Python, SQL, HTML/CSS, WordPress Languages English: Fluent | German: Working Knowledge | Bosnian/Serbian/Croatian: Native