Kelsey Greissing

KELSEY GREISSING- •-EXPERIENCE The Baltimore Sun - Tribune Publishing, ​Baltimore, MD​ ​2018 - Present Digital Sales Planner ∙ Primary point person for execution of all local retail and premium campaigns (emphasis on digital) ∙ Coordinates all advertising campaigns which includes proposals, assisting the sales managers with client needs, and working with the Marketing, Creative, and Ad Operations teams on implementation and execution ∙ Help both sales teams achieve their sales revenue targets each quarter ∙ Responds to all RFPs and client requests by creating media plans that meet client objectives ∙ Assists in pitching and developing campaigns and media plans - ensure correct product mix and pricing strategies ∙ Ensure all sold products are routed to the appropriate fulfillment teams or vendors ∙ Pace all campaigns and optimize when necessary to deliver in full ∙ Provide a campaign wrap up report, providing recommendations based on client KPIs ∙ Google Ad Manager and Ad Word Certified Discovery Communications, ​Silver Spring, MD 2016​ ​–​ ​2018 Compliance and Sales Operations Specialist ∙ Supported the sales and professional development teams from Discovery Education · Served as subject matter expert on all department policies, as well as building all sales and renewals for school districts. · Developed an efficient system to efficiently and effectively gather information from team members to build and manage school districts sales orders for assigned regions in a CRM system · Worked to benchmark and achieve key metrics related to the status and completion of sales orders and contracts · Maintained relations with customers in regards to invoicing, orders, account status, aging · One of the few employees in the testing group to migrate from SalesLogix to SalesForce · Mainly worked with SAP, SalesForce, and SalesLogix The Daily Caller, Inc., ​Washington, D.C. 2015​ ​–​ ​2016 Director of Operations and Public Affairs ∙ Reported directly to CEO, Neil Patel (former Chief Policy Advisor to Dick Cheney) and Editor-in-Chief, Tucker Carlson (FOX News) ∙ Handled all accounting and financials – invoices, financial reports, Quickbooks, budgets and cutting expenses ∙ Responsible for hiring and onboarding new employees, Health Care renewal and implementation, and benefits ∙ Office management, Event Planning (RNC, DNC, Primaries, Caucuses) ∙ Internship Coordinator - recruiting, interviewing, hiring, and managing interns in Fall, Spring, and Summer ∙ Media Bookings, PR and Marketing The Daily Caller News Foundation, ​Washington, D.C. 2015​ ​–​ ​2016 Executive Director ∙ Handled all accounting and financials – invoices, financial reports, Quickbooks, budgets and cutting expenses ∙ Worked with outside accountants on internal audit - involved the restrictions of funds, classification of grants, and fund allocations ∙ Assisted the Director of Fundraising in creating budgets, proposals, and newsletters for current and potential donors ∙ Managing the licensings of Daily Caller News Foundation publications EDUCATION Bryant​ ​University,​ ​Smithfield,​ ​RI Bachelor of Science in Business Administration; Marketing Major and Communications Minor LEADERSHIP EXPERIENCE AND ACCOMPLISHMENTS ∙ Bryant University Women’s Lacrosse Team – NCAA Division 1 -