Kelly Kisengo

K|K K E L LY K I S E N G O FREELANCE CONTENT WRITER EDUCATION MAS TE R O F A R T S (MA) United States International University (USIU) / Nairobi / 2023 - - 00100, Nairobi I have more than 7 years of experience generating keyword-rich content for various customers in different sectors. I've written blogs, press releases, newsletters, web material, articles, and marketing copy and worked on video-based content. I'm also an SEO expert and a whiz at finding relevant keywords. My writing style is fluid and adaptable. Creative Writing WORK EXPERIENCE BACHE L O R O F A RTS (BA) University of Nairobi (UON) / Nairobi / 2020 Valnet Mar 2023 - Feb 2024 English Literature Alliance High School / Nairobi / 2015 • Conducted thorough research on automotive topics, ensuring accurate and up-to-date information for articles. • Crafted engaging and informative articles about cars, covering various aspects such as reviews, industry trends, and technical details. • Sourced captivating car images to enhance the visual appeal of articles, maintaining a high standard of quality. SKILLS • Collaborated seamlessly with team members using Asana, ensuring efficient project management and timely delivery. Quality Assurance Keyword Research • Demonstrated strong time management skills by consistently meeting deadlines. HTML Hunter Digital JavaScript AUTO M O T I V E W R ITER Oct 2021 - Present FREEL A N C E C O N TENT WRITER WordPress • Hunter Digital is a marketing firm that offers customers digital and conventional marketing services. InDesign • As the Content Writer, I was responsible for digital and print content. • Conducted research on the company-assigned tasks. SEO • Included in the study methodology were internet research, live interviews, conventional data collection procedures, and meetings with recognized subject matter experts. Microsoft Office • Conducted keyword research using Google Keywords Planner, Google search, and SEMRush. CSS • Joined forces with the web design/development team and offered the most effective keywords for optimizing website pages. SharePoint FrameMaker Photoshop • Wrote all main text, cited all sources utilized, and ran all completed work via Copyscape to ensure originality and freshness. Illustrator • Collaborated closely with the organization's internal digital marketing team. • Performed the required research for each article. • The research contained a subject, a title, and a keyword. LANGUAGES • Adhered strictly to the writing schedule specified by the project manager. English French Spanish • Directly uploaded each article to the website and social media networks. Hexagon Creative Mar 2020 - Present COPYW R I T E R • Prepared corporate literature, press pieces, case studies, and globally distributed newsletters to build brand awareness. • Maintained consistent customer engagement by creating, editing, and distributing our monthly newsletter to 3000+ customers around the globe. • Produced web copy for the company and wrote SEOfocused articles, resulting in a 26% increase in web traffic. • Raised awareness of new products by drafting four press releases annually (one each quarter) on product releases. • Influenced corporate communication and collateral development via impactful copywriting. Cufflinks, Inc Jun 2019 - Present SENIO R C O P Y W R ITER • Composed blogs and Twitter content for social media marketing that integrates conventional and new media with developing technology to assist partners in communicating with their target audiences. • Brainstormed, researched, and analyzed issues for company and brand growth. • Composed online articles that presently generate 3 million or more page views each month (across five different websites). • Expanded the worldwide reach of our company by authoring and distributing an online newsletter to prospects in over 50 countries. • Advised companies on content and social media strategies to attract consumers, increasing their social traffic by 40% over six months. • Composed news articles, client profiles, domestic and foreign marketing materials, and mailings. Watters Jan 2016 - Present FREEL A N C E W R I TER / CONSULTANT • Watters is a boutique firm comprised of dedicated professionals that assist clients in establishing a distinctive personal brand and translating it into successful university and job applications. • Using my writing abilities and consulting expertise, I generated $8 million for my clients. • Late in 2018, I wrote a series of global political essays for four publications. • After three months, consistently boosted customer sales by between 10 and 25%.