Keith
Patschke
Senior Graphic Designer
& Brand Specialist
C O N TA C T S
P-
E.-W. keithpatschke.com
/in/keithpatschke
/KCPatschke
/keith.patschke
HARD SKILLS
• Branding
• Art Direction
• Graphic Design Skills
• Print Design
• CMS Tools
• Social Media Marketing
• Motion Graphics
• Email Marketing & Automation
• Project Life-cycle Management
• Photography
• Data Visualization
• Typography
SOFT SKILLS
• Creativity
• Decision Making
• Written and verbal communication
• Teamwork & Collaboration
• Empathy
• Interpersonal Communication
• Critical Thinking
• Problem Solving
• Customer Service
• Communication
• Negotiation
• Active Listening
• Adaptability
• Leadership
TOOLS & SOFTWARE
• Adobe Creative Suite
(Illustrator, Photoshop, InDesign, AfterEffects,
Acrobat, DreamWeaver & Premiere)
• Figma & Sketch
• Social Media
• Basecamp, Asana & Trello
• WordPress, Drupal, JavaScript & Shopify
• HubSpot, Marketo, Salesforce &
MailChimp
• Final Cut
• G-Suite & MS Office
PROFESSIONAL SUMMARY
Senior Graphic Designer and Brand Specialist with expertise in agency, corporate,
B2B, and B2C fast pace, deadline driven environments. Skilled in developing design
projects (branding, promotional collateral material, web design, advertisements,
video/multimedia and marketing campaigns) that increase client engagement and
brand awareness.
EXPERIENCE
Sept. 2020 - Present | Freelance Graphic Designer & Brand Specialist
Companies: Patschke Design - ImmunoTek Plasma, Various B2B’s, MODIntelechy & Distill Health
• Art direction, design and development of campaigns and brand assets for a national plasma
company & Lenovo.
• Digital design and iconography development for a boutique health tech agency servicing local
and international biotech companies.
• Digital newsletter design and development for local automation startup firm (Quali).
Sept 2019 - July 2020 | BPL Plasma - Freelancer/Art Director - Sr. Graphic Designer
• Art direction and spearheaded the design and Development of campaigns & brand assets
for corporate office and 40+ centers.
• Collaborated with internal marketing department to concept and execute motion graphics,
social, display and banner advertisements.
• Contributed to client web development and blog content creation.
Dec 2017 - Sept 2019 - Medici | Sr. Graphic Designer
• Participated in the integrated marketing effort for a healthcare app across all channels.
• Created and produced printed collateral including direct mail, brochures, trade show,
promotional inserts & white papers.
• Negotiated with print & merchandise vendors to stay within project budgets.
• Crafted digital collateral campaigns, including social, display, and banner advertisements.
• Designed webpages, templates, and updated code in WordPress, HTML and HubSpot,
maintaining brand guidelines.
• Collaborated with UX & product design teams to achieve consistent brand UI.
KEY ACHIEVEMENT
Developed in-house print and fulfillment portal to produce cost effective media kits,
improving sales & marketing department’s time and cost by 50%.
May 2016 - Dec 2017 - MedSpring Urgent Care | Sr. Graphic Designer
• Managed and produced a range of branded design programs including print collateral,
web, corporate identity, direct response, infographics, presentations, promotions, integrated
marketing, and signage for three consumer-facing national healthcare brands.
KEY ACHIEVEMENT
Negotiated with local and out-of-state printers on major marketing print campaigns and reduced
print costs of project by 50%.
1995 - 2016 | Other Roles
FaithHighway/Ignite360 | Sr. Graphic Designer & Project Manager
Jacksonville Educators Broadcasting - TBN | Public Affairs Coordinator/TV Producer
Social Kaboom | Project Manager & Web Developer
Christ Family International Church | Creative Director & Video Producer
Cotton & Company | Jr. Art Director
Simple Success Marketing | Art Director
State Farm Insurance - South Texas Region | Jr. Graphic Designer
Performing Arts Programs Inc. | Art Director
Austin Real Estate Magazine | Graphic Designer/Art Director
E D U C AT I O N
Art Institute International | May 1993 (Dallas, TX)
Associate of Applied Arts - Visual Communications
