Kein Masicampo

Kein Masicampo Virtual Assistant  September 03, 1998  Female  - -  Metro Manila, Philippines  https://www.linkedin.com/in/keinmasicampo OBJECTIVE WORK EXPERIENCE Dedicated and detail-oriented virtual assistant with a proven track record in social media management. Experienced in curating engaging content, analyzing metrics, and optimizing strategies across platforms like Instagram, TikTok, and YouTube Shorts. Skilled in content scheduling, video editing, and graphic design using tools like Capcut and Canva. Committed to enhancing brand visibility and engagement through strategic digital marketing efforts. Art of Pinterest (2022 > 2024) Social Media Manager SKILLS Content Creation Graphic Design Project Management Customer Service Time Management SEO Knowledge Analytical Thinking I developed and implemented comprehensive social media strategies for Facebook, Instagram, and my client's website, focusing on increasing brand awareness, engagement, and website traffic. I created high-quality, audiencespecific content, including text, images, and videos, tailored to each platform's specific format and algorithms. I managed social media calendars, scheduled posts, and maintained a consistent brand voice across all channels. I analyzed social media performance using relevant metrics such as impressions, engagement rate, and click-through rate for Facebook, Instagram, and website traffic to optimize campaigns for continuous improvement. To grow the follower base, I employed both organic and paid social media tactics on Facebook and Instagram. Additionally, I fostered positive online communities by responding to comments and messages on Facebook and Instagram in a timely and professional manner. Appen Global (2018 > 2022) Social Media Evaluator & Ads Quality Rater I contributed to the development and maintenance of high-quality training data for AI and machine learning models focused on social media platforms. In this role, I provided feedback to improve the overall quality and effectiveness of social media content on Facebook and Instagram. Adaptability Video Editing TECHNICAL PROFICIENCY Buffer - Canva - Asana -Later - Trello - Slack Hootsuite - Mailchimp - Sprout Social - Microsoft Excel - Google Sheets - Zoho Desk - Adobe Creative Suite - Facebook Insights - Final Cut Pro Filmora - InShot I ensured ads complied with platform policies and industry best practices on both Facebook and Instagram. This role allowed me to hone my social media expertise by evaluating the quality and relevance of social media content and advertisements according to established guidelines. EDUCATION Technical Vocational Livelihood (2018 > 2019) Hotel and Restaurant Management The TESDA Hotel and Restaurant Services course is a boot camp that prepares you for the fast-paced hotel and restaurant industry. You'll learn cooking, drink mixing, room cleaning, and front desk operations—everything needed to make mixing, room cleaning, and front desk operations—everything needed to make guests feel welcome and comfortable.