Katya Merezhinsky
Graphic Artist, Web Designer,
Marketing Specialist and Entrepreneur
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www.linkedin.com/in/katerinamerezhinsky
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http://www.katerinamerezhinsky.net
Professional Tools
Operating environments:
Windows, Mac
Graphic Design tools:
Adobe CC expert (Photoshop, Illustrator, In-Design,
Dreamweaver, Lightroom, Acrobat), basic After Effects,
Poser, Visio, Canva
Web Design tools:
Figma, Adobe Dreamweaver, WordPress, Hubspot
Media tools:
Canva
Email design tools:
Mailchimp, Mail King, Hubspot
Application Development:
HTML, CSS, basic JavaScript
Office tools:
MS Office, Google Docs, Spreadsheets, SharePoint
Data Visualization tools:
Tableau (in training)
Marketing tools:
Hubspot
Skills
Visual branding
Infographics
Communications and Outreach
Branding strategy
Monitoring and analyzing media trends and their
impact, online marketing, and Search Engine
Optimization.
UI Design, Web content management
508 compliance knowledge
Industrial design, scenic design and special
effects for movies, theatre, and TV
Education
M.A. in Industrial Design, B.A. in Fine Arts,
Academy of Arts, Industrial Design Department
(Minsk, Belarus)
Fine Arts Seminary, (Minsk, Belarus)
Two-year program in Application Development
and WEB design (SQL School, Rockville, MD)
Profile Info
Extensive experience in:
• Developing branding and marketing strategy,
• Social media marketing,
• Translating technical and scientific concepts into
visual and verbal formats
• Complex infographics, original imagery for print and
web Illustrations
• Designing web sites and UI/UX for software
applications Wireframes
• Briefs and presentations
• Corporate promotional materials
• Proposal graphics, posters and trade show
displays, Style guides and visual libraries
• Worked directly with clients, led, and directed
projects and meetings, related complex and
abstract concepts in a meaningful way to peers
and CEOs.
• Lead digital projects and facilitated
communication among multiple departments
involved.
• Managed multiple projects simultaneously with
understanding of project priorities.
• Scoped, estimated, and budgeted projects,
including websites, social media campaigns,
online advertising, outsourcing.
• Translated and visually presented complex
technical and scientific concepts for a nontechnical clientele.
Experience
Citi Group
Full-time : Executive Communications / Creative Design Lead (December2022 - Present)
Developing briefs, demos, other visual materials for internal communications
Internal and client facing product branding
National Oceanic and Atmospheric Administration / NOAA (Silver Spring, MD)
Full-time : Visual Communications Specialist (June 2015 -September 2022)
Product Branding and Collateral Materials
Conveying scientific concepts and data via visual means for the stakeholders and decision makers (visual storytelling, illustrations,
brochures, presentations and briefs, websites, newsletters, emails campaigns, etc)
Posters, show stands, product marketing materials for scientific and technology conferences
UI/UX for applications and websites
Infographics and data visualizations for various scientific materials and products
Visual Communications Strategy and outreach
VOXIVA, Inc. (Rosslyn, VA)
Consultant : Graphic Designer/Taxonomy/Data Managing (January - June 2015)
Creating visual data libraries, developing processes for filing, and submitting visual data in accordance with FDA compliance.
Montgomery County MD Parks and Recreation Department (Silver Spring, MD)
Consultant : Graphic Designer/Web Designer (June - December 2014)
Created UX, UI and graphics for www. ActiveMontgomery.org
Web content management.
Created collateral and marketing materials, graphics libraries, logos, banners, and posters
Federal Aviation Administration (Washington, DC)
Consultant, part-time: Graphic Designer (January 2013 - June 2014)
Product branding: logos, proposal graphics, banners and posters, presentations, various training materials, data visualization, proposal graphics
Logos Technologies, Inc.
Full-time : Art Director (September 2009 - January 2013)
Designing proposals for DOD, DOE and DARPA on various scientific topics including Edeniq awarded cellulosic bio-ethanol grant from U.S.
Department of Energy award
Designing corporate website, BioJet fuel website, UX / UI
Creating logos and promotional materials for BioFuel production program, digital libraries, Persistent Surveillance and National Security
programs, and equipment.
Creating Power Point and Flash presentations, banners, promotional materials
Fliers, brochures, charts, diagrams, newsletters, trade show displays and posters
CompSci Resources, LLC
Full-time : Senior Web/Graphic Designer (January 2007 – August 2009)
Designing business proposals for the US Government and international clients
Designing UI for web-based application, web development
Creating 508 compliant web sites for SEC (Security and Exchange Commission)
Additional Experience / Freelance Consulting
- Graphic Design, Illustrations, Visual branding, Proposals graphics
- Marketing Strategy, Outreach, Requirements gathering, Market Research
- UI/UX, App Development
Clients : AV Architects + Builders (Potomac Falls, MD); Integrated Technologies Group / ITG, Inc. (Falls Church, VA); US Army/ Fort (Fort Myer/
Washington, DC); The Magazine Group, Inc. (Washington, DC), Department of State (Washington, DC); IBM (Herndon, VA)
- Entrepreneur, Marketer, Volunteer
Over ten years of entrepreneurial experience producing promotional campaigns for dance and musical events, organizing successful venues for
dance and music classes, creating communities of social and professional networks.
Extensive experience in organizing and conducting volunteer mission in Ukraine including fundraising, research of the military and medical
equipment market, budgeting, purchasing and deliveries logistics.
