Katarina Klaric

Katarina Klaric Belgrade, Serbia - https://issuu.com/katarina_k2222/docs/portfolio_cv-katarina-klaric-2023 SUMMARY Experienced graphic designer with 6+ years, skilled in creating engaging designs for digital, print, and social media. Proven track record of delivering impactful results. Seeking a new role for growth. EXPERIENCE Graphic Designer Recent Projects August 2022 - February 2024, Serbia, Belgrade Over the past year and a half, I've been actively involved in a variety of projects, including packaging design, graphic solutions, and contributions to a dynamic technology startup. During this time, I juggled multiple commitments, such as crafting a design proposal for Popular Studio and engaging in part-time work with Hunch. At Popular Studio, I collaborated on a design proposal for IMLEK, a notable company, while at Hunch, my focus was on crafting visual frameworks for creatives that spearheaded a revolution in global advertising through data-driven personalized approaches. Aside from my studio and startup commitments, I dedicated time to freelance work in digital marketing, creating digital assets and small-scale campaigns. This varied experience sharpened my design skills, adapted me to startup dynamics, and enriched my digital marketing expertise, enhancing my versatility as a creative professional. Graphic Designer Sellers Alley April 2021 - August 2022, Serbia, Belgrade • Optimized listing photos and EBC for various brands on Amazon, leading to a 20% increase in conversions and sales. • Honed my attention to detail and developed a strong passion for creating designs that not only look visually appealing, but also possess the power to drive sales and achieve the desired impact, resulting in a 90% positive customer feedback rate. • Utilized strong background in graphic design and technical proficiency in Adobe Photoshop to consistently deliver high-quality results, delivering projects on average 10% ahead of schedule. • Strong background in photo editing and a proven track record of delivering exceptional results, especially in the areas of e-commerce and product photography, resulting in a 30% increase in repeat business from satisfied clients. Graphic Designer Super Dot July 2018 - July 2020, Serbia, Belgrade • Successfully designed digital and print materials for clients including H&M, Discovery, TLC, and Pretty by Flormar. • Crafted visually appealing graphics for promotions, events, seasonal campaigns, and POS materials such as posters, vinyl window graphics, branded display stands, shelf signs, and floor stickers, resulting in a 95% customer satisfaction rate. • Prepared and designed print-ready files, including billboards, posters, stationery, and flyers for various clients. • Leveraged basic knowledge of After Effects and video editing to design visually appealing social media ads, animate content, and create subtitled videos for internal events and client projects, leading to a 40% increase in social media engagement and a 50% reduction in ad spend. • Effectively organized and maintained client and project files in a systematic manner, demonstrating strong organizational skills within a graphic design role. External Graphic Designer DNA Communications July 2016 - December 2016, Serbia, Belgrade • Successfully served as an external graphic designer for clients such as Paloma, Rauch, Trap , Tarkett, Teekanne, and Vojvodjanska bank. • Implemented advanced advertising design techniques to enhance the visual appeal of various social media posts and effectively promote client brands. • Applied advanced photo manipulation skills to produce compelling graphics and imagery, in line with client requirements and brand guidelines. • Demonstrated exceptional attention to detail and a strong ability to meet tight deadlines, consistently delivering high-quality results. Freelance Various private projects December 2016 - December 2022, Serbia, Belgrade • Completed various freelance projects for individual clients, ranging from branding to product packaging and advertising materials. • Developed strong relationships with clients through effective communication, attention to detail, and delivering high-quality results on time and within budget. • Demonstrated flexibility and adaptability in working with a wide range of design styles, from traditional to modern and minimalistic, ensuring a unique and professional end product for each client. • Utilized expert knowledge of industry standard design software, such as Adobe Creative Suite, to bring client visions to life in a visually appealing and impactful manner. EDUCATION Bachelor's Degree in Graphic Design The College of Fine and Applied Arts • Serbia, Belgrade • October 2015 Economic Technician First High School for Economic Sciences • Serbia, Belgrade • 2012 SKILLS Technical Skills: Adobe Illustrator , Photoshop Illustrator, After Effects, Premier Pro, InDesign Industry Knowledge: Graphic Design, Branding, Print Design, Illustration, Social Media, Basic Motion Graphics and Video Editing, Marketing You can find my Portfolio here: https://drive.google.com/file/d/1-0lQAZ2TR1jxNHzut2M2gOwPGFrpRHWT/view?usp=drive_link