Karen Iliana Urbano Cuéllar

Karen Iliana Urbano Cuéllar ABOUT ME I am an Undergraduate from International Business that has worked in the Industrial, Digital, and Hospitality sectors. My professional competencies encompass the areas of Business Intelligence processes directly linked to the Finance and Strategic Development stages. Besides, I have worked in Digital Marketing and Graphic Design areas. As stated by former employers, I am a determined and ambitious professional with analytical, problem-solving, and quick-learning skills. I am here to bring value to your company within an entry-level position as a Financial or BI analyst. EDUCATION DEGREE PROGRAM IN INTERNATIONAL BUSINESS FINANCIAL MODELING AND VALUATION ANALYST Bachelor's degree in Business Administration Savonia University of Applied Sciences, Finland. August 2018 - December 2020 Professional Certification Corporate Finance Institute, Canada. July 2019 - September 2020 DEGREE PROGRAMME IN MUSIC PERFORMANCE Bachelor's degree in Arts Iceland Academy of the Arts, Iceland. August 2017 - July 2018 HARD SKILLS - MS Power BI, Power Query, DAX SOFT SKILLS - Strong Communication Skills - Time Management - SQL Language and SQL Server Management Studio - Teamwork Abilities - Result-Oriented - MS Excel, Pivot Tables - Quick Learning & Adaptability - Adobe Illustrator - Organizational Skills - Oracle. My Inventory COMPUTER TECHNICIAN Technological Baccalaureate Leona Vicario High School, Mexico. August 2005 - July 2011 LANGUAGE SKILLS SPANISH ENGLISH Native C2 FINNISH POWER BI PORTFOLIO - Dashboard 1 - Dashboard 2 - Dashboard 3 - Dashboard 4 A2 - Tableau Desktop -- - - Kuopio, FI. Karen Iliana Urbano Cuéllar WORK EXPERIENCE FINANCIAL ANALYST ASSISTANT MARTIN MULLIGAN MARKETING LTD OCT 2020 - ENE 2021 DIGITAL MARKETING SPECIALIST EXPERTISE.TV APR 2020 - NOW BUSINESS INTELLIGENCE ANALYST NOVOFOODS S.A.C. JUN 2020 - OCT 2020 CONSULTING INTERN UUKU CONSULTING OY NOV 2019 - APR 2020 FINANCE ASSISTANT THE SERRRAS HOTEL DEC 2019 - MAR 2020 MARKETING INTERN EXPERTISE.TV MAY - SEPT 2019 INTERNATIONAL MARKETING SERVICES COMPANY, ST. HELENS, UK (REMOTE) - Building financial analyses on a wide range of UK companies sectors. - Building reports and recommendations on companies' financial position. - Assessment of working capital and asset leasing requirements. - Assessment of growth potential, M&As, and disposal potential. - Evaluation of export readiness, R&D tax credits potential, unclaimed capital allowances, and companies' solvency and liquidity. ONLINE PLATFORM FOR BUSINESS WEBINARS - LONDON, UK (REMOTE) - Developing marketing copy for digital consultancy entrepreneurs. - Building marketing landing pages, emails, and social media advertisements. - Researching audiences to target LinkedIn marketing campaigns. - Developing promotional graphic design content. - Managing HTML and CSS email marketing campaigns. SME MANUFACTURER OF ICE-CREAM DAIRY PRODUCTS - LIMA, PERU (REMOTE) - Conducting BI processes by developing data management processes to operative and financial data. - Data cleansing of large datasets, data modeling using relational databases methodology. - Developing SQL-based databases using SQL Server Management Studio. - Performing advanced time-intelligence DAX-based calculations. - Generating MS Power BI dashboards. - Data mining to support the company's decision-making process. CONSULTING FIRM LEVERAGING BUSINESS OPPORTUNITIES IN ASIA - FINLAND - Generating tailored market analysis of Asian markets - Generating quantitative information to support market entry decision-making - Identification of profitable Asian markets opportunities - Creation of countries reports based on their current economic overview 5-STAR HOTEL BOUTIQUE - BARCELONA, SPAIN - Invoice assisting and auditing for the MRO-supplies (maintenance, repair, and operating suppliers). - Control of stock, and inventory control of operative departments. - Gaining in-depth knowledge of Spanish accounting best practices. - Data tabulation onto Oracle SRM system My Inventory. - Excel-built Micros and Pivot tables oriented to data visualizations. - Analysis of Hotel statistics, including revenue and turnover. - Creating operative manuals for upcoming interns. - Delivering a 10-day intensive training for new trainees. ONLINE PLATFORM FOR BUSINESS WEBINARS - LONDON, UK - Writing engaging copy for landing pages, emails, and social media ads. - Designing social media ad images. - Making promotional and instructional videos, screen recordings, and gifs. - Researching audiences to target Facebook's Audience Insights tool. -- - - Kuopio, FI. Karen Cuéllar Financial Modeling & Valuation Analyst (FMVA®) August 24,-