Kapildev Bhagtani
Contact details : -
Email:-Date of Birth: 4 Mar 1982
Nationality: Indian
Product Manager / User Experience Designer/CTO
Startup Lover, Entrepreneur at heart, UX Researcher and Evangelist, Extensive and intrepid Traveller, and a
digital nomad to the core.
Professional and Education Details
W ork Experience
Skills
12 years
• Uml modeling, Requirements Analysis, Use case
definition, Wireframes, Information Architecture, and
Lo-Hi fidelity Prototyping. HTML, JavaScript, CSS,
Basic XML, Visio, Photoshop, Illustrator,
Dreamweaver, MS Office
Education Details:
B.Sc. [Computer Science]
Acharya Institute of Management and Sciences, Bangalore, Karnataka
B.E Computer Science
Takshashila College of Engineering & Technology, Gujarat Technological University.
Key Skills & Expertise:
UX: User research, User journeys, user flows, process flows, Wireframes, Interface Specifications, User
experience guidelines, UI architecture, Task and Process Flows, Screen layouts, Focus Groups, User
concept testing, Stakeholder interviews, Card sorting, Cognitive walkthroughs, Usability testing, Lo and
Hi fidelity prototyping and Usability Optimization
Tools : Optimalworks, UsabilityHub, Camtasia, Optimizely, Crazy Egg, Clicktale, Visual Web Optimizer,
KISSmetrics, and Optimizely.
Product/Project Management: Project Plan, Project Charter, Project Scoping, Budget & Resource
estimation, Proposal Writing, Risk Management, Gantt Chart, Project Planning, Change Management,
Quality Management & Control, Test Plan, Release notes, and User Guides.
Methodology: Agile, Scrum, Kanban, Iconix and Waterfall
Tools: Redmine, JIRA, Asana, Pivotal Tracker, Slack, Trello, Hangout, Hipchat, Skype, GoToMeeting,
Join.me, Zendesk, and Google Drive.
Business Analysis: Requirements Analysis, Stakeholder Interviews, Wireframing, prototyping, functional
specifications, SRS, User Stories, Technical Architecture, Requirements Traceability Matrix, Database
Diagrams, ERDs, FRS, FSD, and SDD.
Tools: Axure, MS Visio, Balsamiq, Star UML, Rational Rose, Enterprise Architect, Lucid chart, Gliffy,
UXpin, iRise, and MS Office suite.
Technical Skills: Asp.Net, Oracle, JAVA, Wordpress, Adobe Cloud Creative Suite, Sketch, SQL Server,
MySql, J2ME, Spring, HTML, C, C++, HTML, Javascipt, Unix, Computer Networking, TCP/IP, Angular.JS,
Node.JS, Backbone.JS
Summary:
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Charismatic leader of both single-discipline and cross-functional teams
Experienced in all aspects of design management
Self-motivated, innovative UX practitioner with a successful history of evangelizing the
benefits of good design at all levels of the organization
Skilled at gathering and refining functional requirements and defining product specifications
Significant experience creating site maps, flow diagrams, wireframes, use cases, persona-based
scenarios and functional requirements documents
Experienced in usability heuristics and testing
Expert in human factors principles in information design
Strong understanding of technical concepts, environments, constraints and capabilities
Presided as a Product Owner/Scrum Master for Ecommerce, ticketing, booking engines and
niche applications, with highest product value $8 million USD.
Professional Experience
[Jan 2015-Present] Chief Technology Officer
Café Beans, A mobile app startup for restaurant, food and hospitality
· In partnership with the company’s founders, identify opportunities and risks for delivering the
company’s services as a web-based business, including identification of competitive services,
opportunities for innovation, and assessment of marketplace obstacles and technical hurdles to
the business success.
· Identify technology trends and evolving social behavior that may support or impede the
success of the business.
· Evaluate and identify appropriate technology platforms (including web application
frameworks and the deployment stack) for delivering the company’s services.
· Lead strategic planning to achieve business goals by identifying and prioritizing development
initiatives and setting timetables for the evaluation, development, and deployment of all webbased services.
· Participate as a member of the senior management team in establishing governance
processes of direction and control to ensure that objectives are achieved, risks are managed
appropriately and the organization’s resources are used responsibly, particularly in the areas of
software development, office networks and computers, and telecommunications.
· Collaborate with the appropriate departments to assess and recommend technologies that
support company organizational needs.
· Establish a governance process that meets government, partner, and company expectations
for customer information privacy.
· Direct development and execution of an enterprise-wide information security plan that
protects the confidentiality, integrity, and availability of the company’s data and servers.
· Direct development and execution of an enterprise-wide disaster recovery and business
continuity plan.
· Communicate the company’s technology strategy to investors, management, staff, partners,
customers, and stakeholders.
· As a member of the management team, manage the selection and registration of the
company’s web site domain names, including any related-but-unused domains that could
compromise the integrity of the business (through competition, typo squatting, etc.).
· Select and set up a software revision control system and repository (in the absence of a
system administrator).
· Collaborate with the founders and potential customers to develop use cases (or user stories)
and specifications that describe the implementation of the company’s services as a web
application.
· Collaborate with a User Experience Designer and potential customers to prepare wireframes
or mockups of a prototype of the company’s web application.
· As a member of the senior management team, participate in the selection of a graphic
designer who, with the direction of the Director of Marketing, will create the company
corporate identity and design the web application’s look and feel. Ensure that the graphic
designer has sufficient web experience, follows guidelines established in the User Experience
design process, and delivers assets that can be easily adapted to web requirements.
· Select or define the company’s software development methodology.
· Establish a specification conformance and testing regimen based on user stories and the User
Experience design.
· Review current best practices for the selected web framework and establish the initial
architecture for the application.
· Select and manage company staff or outsourced vendors that will implement the application.
· Establish and supervise the software development process, setting short-term objectives and
assessing progress as defined by the selected software development methodology.
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Select and manage company staff or outsourced vendors that will implement a design as
web pages using CSS and XHTML conforming to web standards.
Promulgate coding conventions and documentation standards.
Conduct code reviews and specification conformance testing as defined by the selected
software development methodology.
· Select, deploy, and monitor performance profiling tools and procedures.
· Establish an application deployment process and supervise deployment to staging and
production servers. Establish and supervise a quality assurance process, including integration
and system testing.
· Select and set up web-based internal communications systems, such as a wiki, blog,
chatroom, project management, and bug tracking systems (in the absence of a system
administrator).
· Review and approve proposed development releases and manage the release process.
· Evaluate and select web application hosting providers.
· Monitor application performance and review any application failures in staging or production.
· Establish and monitor a web analytics regime that measures site traffic and application usage
relative to business goals.
· Select and manage the vendor for website search engine optimization.
· Support the marketing process by providing implementation of technical requirements for
Internet marketing.
· As a member of the senior management team, establish a customer service and support
process, with particular responsibility for web-based services that implement the support
function. Establish a process to integrate customer service and support with the software
engineering process to support resolution of customer issues and improve application usability.
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Maintain up-to-date knowledge of technology standards, industry trends, emerging
technologies, and software development best practices by attending relevant conferences
and reading widely (including reading your peers’ blogs!).
• Define and communicate company values and standards for acquiring or developing
systems, equipment, or software within the company.
• Ensure that technology standards and best practices are maintained across the
organization.
• Share knowledge, mentor, and educate the organization’s investors, management, staff,
partners, customers, and stakeholders with regard to the company’s technological
vision, opportunities, and challenges.
• Ensure company technical problems are resolved in a timely and cost-effective manner.
• Develop, track, and control the development and deployment of annual operating and
capital budgets for purchasing, staffing, and operations.
• Supervise recruitment, training, retention, and organization of all development staff in
accordance with the company hiring process, personnel policies, and budget
requirements.
• Establish standards of performance and monitor conformance for staff (through
performance reviews) and vendors (through service level agreements).
• Ensure the company’s internal technological processes and customer-facing services
comply with community expectations and applicable laws and regulations for privacy,
security, and social responsibility.
• Promote achievement of the company’s business goals within a context of community
collaboration by developing policies for sharing software code, technological innovation,
business processes, and other intellectual property.
• Contribute to open source software development, standardization of technologies, and
evolution of best practices by collaborating with peers outside the company, releasing
code, presenting at conferences, and writing for publications (online or offline).
[July 2014 – Jan 2015] Software Usability Research Specialist
Dominion Dealer Solutions, Bellevue, Washington
•Worked on User Journeys, User flows, and Identifying optimal user paths.
•Conducting User Concept testing, setting up preference tests, navigation tests, and click tests.
•Drafting user profiles, usage scenarios, organizational models, task and workflows,
information architecture, storyboards, interface design and functional specifications and design
prototypes/wireframes, based on user research and client data.
•Iterative testing of usability prototypes, conducting heuristics evaluation of the existing system
in MS Dynamics CRM and providing usability and heuristics reports based on the testing and
analytics data.
•Leading and co-ordinating UX efforts alongwith other UX product managers, to devise and
conceptualize tests, artefacts and user behavioral analysis patterns across the product.
•Identified product needs, technical constraints, proposing a technical and UX solution to
overcome the constraints.
•Defined User experience and Usability practices for Web, Mobile, and Tablet versions of the
CRM tool.
[ March 2010 –July 2014 ] 3rdprotocol LLC
Chief User Experience Designer/ Project Manager
Lead user experience teams in the delivery of human-centered, business-focused, technologybased solutions
•Develop strong client relationships at all levels - executive, management and staff
•Actively participate in the evolution of user experience offerings
•Lead the pursuit process in partnership with the assigned business developer, including
proposal writing.
•Conduct user research, applying techniques such as contextual inquiry and persona
development, task analysis, card sorting, heuristic evaluations, and usability testing to collect
data upon which a usable design is created and/or improved.
•Create user profiles, usage scenarios, organizational models, task and workflows, information
architecture, storyboards, interface design and functional specifications and design
prototypes/wireframes, based on user research and client data.
•Analyze user research data and create and deliver findings and design recommendations in
concise reports/presentations that communicate issues, resolutions and end risks and results.
•Actively participated in UML diagrams and business process definition. Fluency in UML like
diagrams for Use case modeling, state and sequence diagram, activity diagram, class diagram,
uml component diagram, UML Object diagram and UML Implementation diagram.
•Work as part of a multidisciplinary team to map user research and input from users and
business stakeholders to the client’s business objectives.
•Incorporate customer and market feedback into current and future product requirements.
•Create, evaluate, and modify prototypes to support development process. Facilitate iterative
creation and usability testing of prototypes.
•Successfully communicate to internal and client team members conceptual ideas, detailed
design, and design rationale, both verbally and visually.
•Identify changes in project scope or functionality as they arise.
•Manage time to ensure deliverables are on time and in budget.
[Jan 2005- March 2010 ] 3rdprotcol LLC
System Architect/Project Manager
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Worked on End to End Lifecycle management for projects; extensive
knowledge of SDLC methodologies like Agile, RUP, RAD, Scrum etc.
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Acted as primary UI design contact point for all stakeholders (business,
legal, compliance, marketing, development)
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Responsible for overseeing consistent implementation of user interface
throughout applications using wireframes, navigational flows, prototypes,
and design documents.
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Lead team of UI designers with responsibilities for coaching, mentoring,
dispute/grievance resolution, escalation, and workload balancing and
demand management.
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Responsible for resourcing and scheduling other members of design team
(editorial, visual design, site authors)
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Extensively Managed cross cultural and remote teams from different
countries like Ukraine, Russia, Singapore, Philippines, Australia, and India.
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Created end-to-end user experience including personas, task flows, and
interaction design/wireframes. Directly involved in product strategy
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Developed user interface design standards and patterns; created and
directed production of interaction design and information architecture
deliverables including wireframes, site maps and page flow
documentation.
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and feature road map planning as well as product marketing. Introduced
and implemented a user experience design process.
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Implementation of core functionalities and project management
methodologies, setting up infrastructure and maintenance of high end
standards.
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Setup, manage and analyze A/B testing, multivariate testing using Google
analytics, Google Content Experiments, Optimizely, and Crazyegg.
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Analysis and recommendation, consulting on Improvement of Conversion
Rate Optimization for different domains like Travel, E commerce and
Educational platforms.
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Involved in Functional, Regression, Smoke and Adhoc testing.
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Involved in creation of Requirement Traceability Metrics.
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Preparation of UAT test cases and test plan.
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Involved in the partial White box testing.
Languages Known:
Hindi, English, Sindhi, Gujarati, Urdu, Marathi, Kannada, Punjabi, and
Bengali.
References:
Thomas Hall, CFO, Dexcom Inc.
Michael Hearne, CEO, Hearne Inc.
Project Portfolio:
GroupTravel Planner.net : Group Travel planning platform for Canadian
travellers.
-Worked as an Information Architect and User Experience expert to deliver wireframes, use
case flows, process flows and user journey.
Cruise-connections.com: Cruise Travel booking platform
Worked on business analysis, providing SRS, functional specifications, information architecture,
drafting wireframes. Evangelizing UX designers, to design user experience and visual design of
the platform.
www.tickets4bus.com: Travel Ticket booking platform
Bootstrapped Startup, Germany based, Worked as a Business Analyst/Project Manager, to
create high level functional requirements, detailed functional specifications, preparing
specification for client and developers, defining database model, building product roadmap,
launch strategy, defining product architecture and the platform to be used for building the
product.
API integration and build release management.
EZ Cabinets LLC: Custom Cabinet Design Ecommerce Platform
An Ecommerce startup, where I presided as a Product Manager, creating product roadmaps,
product specifications, laying out functional specifications, rapid prototyping, hiring and
managing workforce, budgeting and planning, business planning, financial planning, and risk
management, product monetization strategies, customer retention,
Worked close with stakeholders, business owners to define the product overview and product
content.
Actively involved in hiring and managing workforce, ranging from designers, developers,
Worked closely with Marketing Manager to define marketing strategy, brand image, logo
design, content and data, and press releases to work on product launch.
Help cut down costs by 30%.
Work Samples:
Requirements Specification Samples;
https://www.dropbox.com/s/zmrtyle33ey14io/admin_specs.doc?dl=0
https://www.dropbox.com/s/0q6qhjhl4jcabpp/Sales%20Process.pdf?dl=0
https://www.dropbox.com/s/brp10g3c4vse28y/Software%20Requirement%20Specifications_Amplify.d
ocx?dl=0
https://www.dropbox.com/s/xr4d6lhhabofl4j/Software%20Requirements%20Specification_Lucky%20El
ephant%20Yoga.docx?dl=0 Wireframe Samples: share.axure.com/KMJRLS
http://2hcyfz.axshare.com/#g=1&p=home
https://www.dropbox.com/s/0g7d2wz24zoz1x6/Final%20Flow.pdf?dl=0
User Persona Sample:
https://www.dropbox.com/s/0d0i36dxlfkxcft/Use%20Case%20Persona_George%20Jimenez.pdf?dl=0
Usability Report: https://www.dropbox.com/s/udvjg7ghluf91zd/UCSM_UX_UsabilityReport.pdf?dl=0
Hobbies
Reading, Cricket, Palmistry, Chess, Astrology, and Horse Riding
Interests and Activities
Vedic and Space studies, Information Technology, Robotics and Human intelligent
computer systems, Satellite and space communications, Martial Arts, and Yoga.
Traveling Extensively across the globe. Would love to pen down a book on traveling and
adventure. Keen interests on ancient monuments, places of interests, ancient temples,
history, art and architecture spread across different parts of India and world.