Kamaldeep Kaur

Kamaldeep Kaur Digital Marketing Expert Email:-| Phone:- | Professional Summary Results-driven and creative Digital Marketing Expert with 4 years of experience in developing and executing successful online marketing strategies. Proficient in driving user engagement, creating targeted ads, and analyzing performance across various digital platforms. Adept at SEO, SMM, SMO, and PPC campaigns to enhance brand visibility and reputation. Skilled in content creation, visual design, and data analysis to deliver measurable business results and optimize marketing ROI. Key Skills ● ● ● ● ● ● ● ● ● User Engagement: Expertise in generating high user engagement across multiple platforms such as Facebook, Instagram, Google Ads, and more. Copywriting: Skilled in creating compelling, persuasive, and engaging content for digital ads, websites, blogs, and social media. Ad Creation: Experienced in building effective ad campaigns using Google Ads, Facebook Ads, and other advertising platforms to maximize reach and conversions. Visual Content Creation: Design visually appealing graphics and videos to enhance engagement and support marketing campaigns. Analytics & Reporting: Analyze performance metrics and optimize campaigns based on insights to achieve KPIs and enhance ROI. Search Engine Optimization (SEO): Proficient in on-page and off-page SEO strategies to drive organic traffic and improve website rankings. Social Media Marketing (SMM) & Optimization (SMO): In-depth knowledge of managing and growing social media presence through strategic campaigns. Online Reputation Management (ORM): Effective at monitoring and enhancing online reputation through strategic content and user interaction. Pay-Per-Click (PPC): Expertise in managing PPC campaigns (Google Ads, Facebook Ads) to increase conversions and reduce cost-per-click. Professional Experience Digital Marketing Specialist AdroIT | Shimla | ● ● ● ● ● ● Developed and executed digital marketing strategies that led to a 40% increase in user engagement across social media platforms. Managed and optimized Google Ads and Facebook Ads campaigns, achieving a 25% increase in conversion rates. Improved SEO strategies, resulting in a 30% increase in organic traffic and a 15% improvement in search rankings. Designed and implemented ad creatives, videos, and social media visuals that boosted user interaction and campaign performance. Analyzed key performance indicators (KPIs) and provided weekly reports, suggesting optimizations to improve performance. Led online reputation management efforts to monitor and enhance the company’s reputation across review platforms. Social Media Manager & SEO Specialist Elfono| Shimla| ● ● ● ● ● Managed daily social media campaigns and posts on platforms like Facebook, Instagram, LinkedIn, and Twitter. Increased social media followers by 50% through targeted campaigns, organic growth strategies, and influencer collaborations. Enhanced SEO performance, improving keyword rankings and organic search traffic by 20%. Managed and optimized PPC campaigns on Google Ads, reducing CPC by 18% and increasing conversions by 22%. Developed engaging content for blogs, emails, and social media that resulted in higher user engagement and lead generation. Tools & Technologies ● ● ● ● ● SEO Tools: Google Analytics, SEMrush, Ahrefs, Moz Advertising Platforms: Google Ads, Facebook Ads, LinkedIn Ads Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn, Pinterest Design Tools: Canva, Adobe Photoshop, Adobe Illustrator, InDesign Email Marketing: Mailchimp, Constant Contact