Kaira B. Badua
Brixton Place, West Capitol St., Bgry Kapitolyo • Pasig, 1603 •-• -
Education
De La Salle University
AB Political Science. GPA 3.6/4.0
Award: Magna Cum Laude
Manila City
May 2023
Experience
SAGA Events Inc.
Mandaluyong City
SAGA: A 360° experiential company specializing in creative, innovative events and campaigns. Delivers
on-ground/online events, digital marketing, and content production for local and international brands.
Account Executive
September 2024 - Present
● Managed client relationships across various industries, including PHirst (real estate), Unionbank
(banking), and Warner Brothers (entertainment).
● Coordinated and executed tailored marketing campaigns to meet diverse client objectives.
● Collaborated with creative teams to develop innovative content and event strategies.
● Analyzed campaign performance and provided actionable insights for optimization.
● Negotiated contracts and managed project budgets, timelines, and deliverables.
● Supported business development efforts, contributing to client acquisition and retention.
Vancouver BC based company
Virtual Assistant
August 2024 - Present
● Managed email communication, scheduling, and calendar coordination for executive team, ensuring
seamless daily operations and optimized time management.
● Conducted research and compiled reports on industry trends, competitor activities, and potential
business opportunities, supporting informed decision-making and strategic planning.
● Created, edited, and formatted documents, presentations, and spreadsheets, ensuring accuracy and
adherence to company standards.
● Assisted in social media management by scheduling posts, monitoring engagement metrics, and drafting
responses, enhancing online presence and brand engagement.
● Supported project coordination by tracking progress, setting reminders, and communicating updates
with team members, leading to improved project timelines and goal achievement.
● Maintained confidentiality and handled sensitive information with professionalism, fostering trust and
accountability in all tasks.
The Ortus Club
Fort Bonifacio, Taguig
The Ortus Club is a B2B marketing company specialized in knowledge-sharing events for c-level executives all
over the world, with clients including, amongst others, Airwallex, Google, Alation, Zoom, Sophos and Stripe.
Senior Project Coordinator and Trainer
May 2024 - August 2024
● Led the planning and execution of 5 projects in a single quarter, managing timelines, resources, and
team coordination to ensure successful delivery within scope and budget.
● Conducted regular client meetings, delivering updates and addressing issues promptly to ensure
alignment with project goals and deadlines.
● Negotiated contracts and managed relationships with clients.
● Led the adoption of newbie management to ensure proper training for new hires.
● Collaborated with senior management to identify training needs and adjust programs based on evolving
project requirements and organizational goals.
● Evaluated trainee progress through assessments and feedback mechanisms, identifying areas for
improvement and providing tailored coaching that enhanced overall team capability and performance.
Project Coordinator
April 2023 – April 2024
● Coordinated project logistics, including resource allocation, scheduling, and procurement, optimizing
resource use and reducing project costs by 20% without compromising quality.
● Coordinated cross-functional teams, including marketing and sales, to streamline project processes and
improve collaboration.
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Collaborated with clients and vendors to ensure project requirements were met, achieving a 92%
satisfaction rate and building strong professional relationships.
Utilized CRM tools such as Salesforce, HubSpot to track and analyze lead generation performance,
providing actionable insights that improved campaign effectiveness.
Managed and optimized lead acquisition campaigns across multiple channels, including social media,
email marketing, Linkedin.
Research Coordinator
February 2023 – April 2023
● Maintained and updated research databases, ensuring accuracy and accessibility of information for
ongoing and future projects.
● Assisted project coordinators in identifying and securing potential leads.
● Managed multiple research projects from inception to completion, ensuring adherence to timelines and
quality standards.
Skills
Technical Skills:
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Software: Advanced knowledge of Excel, Apollo, HubSpot CRM, Sales Navigator.
Lead Generation: Proficient in developing and executing lead generation strategies, utilizing tools like
LinkedIn Sales Navigator to drive qualified leads.
Leadership & Communication:
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Team Leadership: Demonstrated ability to lead and mentor new hires in various settings.
Client Communication: Strong skills in managing client interactions and expectations.
Client Retention: Proven ability to foster long-term client relationships.
Conflict Resolution: Skilled in resolving conflicts and negotiating solutions.
Pitch & Deck Presentation: Experienced in delivering impactful client presentations and pitches.
Organizational Skills:
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Project Coordination: Expertise in managing timelines, resources, and team dynamics.
Event Planning: Proven track record in organizing and executing events.
Project Briefs: Skilled in creating clear and concise project briefs.
Detail-Oriented: Strong attention to detail in both administrative and creative tasks
Reference
Maria Zarina Rosimo
Project Operations Manager
PHS Community Services Society-
