Juthika (Joey)
Baijoo
-
-
Johannesburg, South Africa 2192
SUMMARY
I am a resilient and adaptable
professional with a proven ability to
navigate challenging market
conditions. I have had extensive
industry experience in numerous
agencies. Following multiple
retrenchments during the COVID-19
pandemic, I successfully
transitioned to a contracting career
while actively seeking permanent
employment. Through these diverse
contracting roles, I have honed
many skills and developed a strong
capacity for adapting to new
environments. I am eager to
leverage my experience in a stable,
long-term position where I can
contribute meaningfully to a
dynamic team and make a lasting
impact.
SKILLS
• Social Media Strategy
• Social Media Management
• Community Management
• Content Management
• Research
• Copywriting
• Digital Publishing
• Traditional Publishing
• Client Service
• Traffic Management
• Website Reporting
• Analytics
• Paid Media Management
• Project Management
• Staff Management
• Marketing
• Writing reports and proposals
• Complaint handling and
resolution
• Budget management
• Problem-solving
EXPERIENCE
07/2024 - 10/2024
Paid Social Media Specialist
CBR Marketing
• Reason for leaving - Contract Ended
08/2023 - 06/2024
Senior Social Media Specialist
Wetpaint Advertising
• Reason for leaving - Contract Ended
08/2022 - 03/2023
Paid Social Media Specialist
WeFuse Media
• Reason for leaving - Retrenched
02/2022 - 08/2022
Digital Marketing Specialist
Jengroup Manufacturing (Pty) Ltd
• Freelance - Reason for leaving - Services no longer needed
03/2019 - 12/2020
Digital Content Manager/Social Media Manager/Community Manager
Ogilvy | Cape Town
• Reason for leaving - Retrenched
04/2018 - 01/2019
Social Media Manager & Content Strategist
Klarity (SAFY Group)
• Reason for leaving - Retrenched
04/2017 - 03/2018
Social Media & Digital Strategist and Manager
Cold Press Media
• Permanent - Reason for leaving - Better growth opportunities
09/2014 - 03/2017
Social Media & Digital Strategist and Manager/Office Manager
PRIO Communications & Consulting (Pty) Ltd.
• Reason for leaving: The company lost clients due to the economy
• Calm under pressure
• Analytical and critical thinking
• MS Office Suite
• Team leadership and motivation
CUSTOM SECTION
• Volunteer at uShaka Marine
World, 01/01/03
• Museology Made Easy Workshop,
01/01/06
• Natural History Collections
Workshop, 01/01/07
• Social Media for Government 101,
01/01/13
HOBBIES AND INTERESTS
• Reading
• Polyjamorous - love music
• Avd series watcher
• Swimming
• Spending time with my fur baby
• Dancing
R E F E RENCES
Sari Tolmay
Director
12/2012 - 11/2013
Communications Officer - 1-year contract
KwaZulu-Natal Department of Social Development
• Reason for leaving: Contract Ended
02/2011 - 12/2012
Restaurateur/Co-Owner/Operations Manager/Events/Marketing
Dros Restaurant | Pietermaritzburg
• Reason for leaving: The restaurant closed down
04/2006 - 01/2008
Collections Officer (Zoologist)
Natal Museum | Pietermaritzburg
• Reason for leaving: Left to study Honours in Communications and Brand
Strategy
EDUCATION
01/2008
Vega, the Brand Communications School
BA Honours: Brand Leadership
01/2006
International Hotel School
The Lodging and Food Industry Course: Front Office Operations Course
01/2005
University of KwaZulu-Natal | Pietermaritzburg
Bachelor of Science: Zoology
PRIO Communications &
Consultancy
-
Bertus Floor
Head of Department
Klarity
-
Dean Crafford
Head of Paid Media WeFuse Digital
-
Suwilanji Kabwe
Head of Digital and
Communications Wetpaint
Advertising
-
Moefi Raseloma
Senior Paid Social Specialist
CBR Marketing
-
01/2001
Woodlands Secondary School
Matric: English, Afrikaans, Mathematics, Physical Science, Biology,
Computer Science and Speech and Drama
