Junie Rutkevich

5270 Verhoeven Rd, Burlington, ON | - |- • • • • • • • • • • • • • • • Link Building Guest Post Outreach GMB Optimization Keyword Research Full Dive On-page Audit Local Citations JSON / Schema Markup Link Detoxification Project Management Content Plan Private Labelling SEO Strategy Website Development Rank Tracking Competition Analysis • • • OUTREACH MANAGER Logic Inbound – Seattle, WA (May 2019 – September 2020) • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • Ahrefs SEMrush Majestic MOZ Screaming Frog SEOptimizer PageOptimizer Pro Scrapebox SERP Robot SERP Worx Bright Local Google Alerts Google Drive Google Keyword Planner Google Search Console Google Analytics Google My Business Amazon SellerCentral Amazon Affiliate Adobe Photoshop Trello Slack Discord Basecamp Asana Meister Task Teamwork VPN cPanel Wordpress Cloudflare Copyscape Duplichecker Buzzsumo Hunter.io Snov.io YAMM Pingdom GTMetrix Lastpass Fast-learner and Results-driven Internet Marketer, with over 10 years of solid working track record and knee-deep SEO experience. Versatile and Creative Professional who is used to wearing many hats, with proven skills, and use digital marketing initiatives to increase rankings, conversion, and leads. An ambitious individual with insatiable thirst for more knowledge, aspiring for growth, and welcomes challenges. • • • • • • Started as Junior Link Prospector; promoted to Outreach Manager within 3 months. Developed guest post outreaching script that generated not less than 20% response rate success and with 70% successful link placement. Revamped the outreaching and link building process SOPs, which lead for ClientA (cleaning company) to increase their monthly subscription from $2,000 to $10,000. Done Google My Business optimization and R&D for ClientB (junk removal company), catapulting Client’s site to position #1 on Google map pack for 3 target keywords by the client. Done multiple on-page auditing to many clients, highlighting ClientC (health eCom store) for successfully restoring its SERP position for his brand after fixing the meta and canonical tags on their Shopify homepage. Handled budget and time allocation for ClientD (specialized doctor) that have not received any calls/leads for entire year. Analyzed and planned timely strategy, and within the quarter, Client received 8 calls/leads. Prepared a link detoxification action plan and 6-month recovery plan for a heavily spammed client site. Performed Research and Development for link building and created the process, enabling the team to take advantage of untapped methods for link building. Other clients I’ve handled while working here – DaBella, Rootstrap, Wiener & Lambka Law Firm, Off The Record, Retractable Awnings. ********** SEO SPECIALIST Advanced Local – Ogden, UT (March 2019 – July 2019) • • • • Assisted the Owner with their clients’ Google My Business accounts o ClientA (children summer workshop) achieved #1 position on Google map pack for a medium difficulty keyword after optimizing the map location. o ClientB (automotive shop) achieved #1 to #3 positions on Google map pack for multiple keywords after link detoxification and fixing link overoptimization. Performed on-page audit and generate report to client for their site tweak suggestion. o Client C (specialist doctor) started ranking on localized target keywords and generating call leads after making changes to their homepage. Keyword researching through competitor analyzation, to uncover untapped keywords and missed opportunities. Prepared data sheets and report for clients. JLR Resume | Page 2 of 2 KEYWORD RESEARCH/CONTENT PLANNING SPECIALIST Today’s Growth Consultant (DBA Income Store, LLC) – Lancaster, PA (Mar2018 – Mar2019) AMAZON.com • Healthy Eating Habits: A GetHealthy Guide To Tweak And Balance Your Daily Diet (Weight Loss, Low Carb, Sugar Diet, Metabolism, Cravings) • • LIFEHACK.org Performed complete analyzation to understand the website's overall niche and what strategy to use. Researched keyword opportunities and created article outline flow that can be used for writers to write a long, informative article contents, which will lead to increased site's visibility, search ranking without using backlinks, and authoritativeness. Created content plan for the entire year across 200+ websites, both for their clients and their partners. https://www.lifehack.org/author /junie-lou-rutkevich ********** HEAD OF ON-PAGE/TECHNICAL TEAM Over The Top SEO – Seattle, WA (January 2018 – March 2018) ENGADGET.com • https://www.engadget.com/abo ut/editors/lou-rushford/ MEDIUM.com https://medium.com/@jlrutkevi ch • • • Performed a full-dive 150 checkpoints on-page audit task for newly onboarded clients’ websites, and then perform necessary changes that is within my control. Managed 30+ clients, monitoring for any errors and on-site problems. Performed manual outreaching for guest posts, with a 20% success rate on securing backlinks. Some of the clients I’ve handled – WhiteSands Treatment, Zip Locksmith, SkyScanner, Top Team Garage Door, Cohen IP Law Group ********** THRIVEGLOBAL.com https://thriveglobal.com/author s/junie-rutkevich/ FREELANCER No Particular Company (February 2016 – July 2017) • FAMILYTODAY.com https://www.familytoday.com/f amily/6-songs-to-help-you-dealwith-parent-burnout/ • FLI FLIPPINGHECK.com https://www.flippingheck.com/a uthor/junierutkevich/ • FLI • Assisted Paul Ash of Fresh Frog Marketing with the GMB optimization, keyword research, competitor analysis, pulling out data and drafting for client report. One of his rank-and-rent websites (carpet cleaning) is still holding its number 1 spot in Google map pack in Birmingham up until today. Assisted Gary Simpson of Seeker Digital, Rick Lomas of Indexicon, Todd Foster of Caseo LTD, John King of PlacementSEO, and many individual marketers who needed help on their link building, outreaching projects, and landed them links from Lifehack, Engadget and other authority websites. Assisted Charles Floate with link building for his newly-bought restored domain (hosting affiliate), after which he ranked on the top 3 positions for a very competitive buyer-intent keyword and its related LSI keywords. Assisted Patrick Babakhanian of SERP Champion on his clients’ link building and outreaching projects. ********** SEO VIRTUAL ASSISTANT Kraiger Consultant – Wellington, New Zealand (October 2014 – January 2016) • • • • • Responsible in planning and implementing SEO campaigns. Managed social media profiles by providing engaging related contents. Responsible in creating and editing banners, coupons, product images. Managed automatic article distribution and syndication. Handled return orders from Amazon. ********** Freelance Writer Home Security Store – Riverside County, CA (December 2013 – April 2014) Project Manager iCommerce Marketing– Victoria, Australia (July 2012 – September 2013) Article Spinner ezArticleLink – Singapore (October 2010 – August2012) SEO Manager Inktelligent Marketing– Boise, ID (October 2011 – January 2012)