JULIAN RUSSI
DIGITAL MARKETING SPECIALIST, GROWTH & PAID
MEDIA STRATEGY
PROFILE
I am enthusiastic and proactive, enjoy sports, cooking, and building positive relationships. I am
passionate about digital marketing and paid media strategy, where I combine data analysis,
creativity, and teamwork to achieve measurable results. I believe in maintaining a balance
between personal and professional life as the path to success.
PROFESSIONAL EXPERIENCE
Growth Account Manager | UENI | July 2024 – Present
Development and execution of digital marketing strategies for over 80 clients in the U.S. and the
U.K.
Guidance and training on various tools for SEO positioning and online growth.
Use of AI-based tools for digital content creation.
Account Manager | Wishpond | April 2023 – July 2024
Created and managed advertising strategies on Meta BM, Google Ads, LinkedIn, and TikTok Ads
platforms.
Increased engagement and sales for eCommerce and SaaS clients.
Monitoring of KPIs and optimization of multichannel campaigns using tools like GA4.
Digital Strategy Manager | EssenceMediacom | May 2022 – March 2023
Managed digital ad investments for leading brands like Juan Valdez, Adidas, and Kellogg’s in
Colombia and LATAM.
Designed and optimized eCommerce strategies.
Campaign Manager | Publicis Media Groupe | March 2021 – May 2022
Implemented campaigns on Google Ads and Programmatic platforms.
Optimized metrics for cost, reach, clicks, and sales.
Digital Marketing Intern | Red Visitar | July – September 2020
Created SEO-focused content to improve website ranking with a focus on tourism.
Consulting Project Coordinator | Springfield Brand | January – May 2020
Led the delivery of a digital repositioning strategy for a fashion brand.
SKILLS
Advanced: Digital Strategy | Insights & Optimization | Google & Meta Ads | Reporting.
Intermediate: SEO | GA4 | Excel | DV360
Soft: Strategic thinker | Proactivity | Teamwork | Organization | Problem-solving | Fast
learner.
VOLUNTEERING & LEADERSHIP
Co-founder of the Branding & Innovation Club, UNAV.
Volunteer at Blue-Sky School and Save Africa, Tanzania.
Staff in "Race for the Brave, Against Cancer" Pamplona.
Member of the International Committee, UNAV.
EDUCATION
LANGUAGES
University of Navarra, Pamplona, Spain
Spanish: Native
English: Fluent
High School Diploma
Italian: Basic
Marketing Degree + Minor in Creativity
Los Nogales School, Bogota, Colombia
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