JULIA SIMONE ARAUJO
Product designer with a background in technology, with
experience in Brazil and around the world.
With a generalist profile, I'm passionate about innovation,
user-centred design and neuroscience. I develop
experiences that simplify people's lives.
DIFFERENTIALS
Strategic vision and ability to analyse the business model, processes and projects
implemented; Focus on discovery and data, in order to use them in favour of continuous
product improvement; Experience in developing design systems and service design;
Technical knowledge of HTML and CSS; English C1 and Italian A2.
EXPERIENCE
CAF.
Product Designer, 2024 - presente
Development of a Design System, with intelligent components aimed at greater operational
scalability; Mapping of a tactical model of the design process, aligned with the team's
maturity; Discovery and testing of new functionalities and products; Development of
innovative metrics for UX; Contribution to the development of other designers; Assistance in
planning product OKRs.
BRQ
UX Designer, 2022 -2024
Work focused on clients in the financial industry, with one of the largest clients in Latin
America, on products with a strong focus on accessibility. Data-orientated, with proposals to
improve the tagging flow, as well as recurring usability tests. Product with internal recognition
and awards.
ACCENTURE
UX Designer, 2020 - 2022
Work focused on clients in the communications industry, participating from problem
conception to delivery, which sometimes involved: user journeys, wireframes, style guides,
navigable prototypes and front-end development. Software for mobile and desktop devices,
guided by agile methodology.
FORMAÇÃO
PUCRS
MBA in neuroscience, consumption and marketing, 2024
UNIVERSIDADE DE PERNAMBUCO
Computer Engineering, 2017 - 2023
POLITECNICO DI TORINO
Mechatronics Engineering, Feb 2022 - Jul 2022
+55 - -5930
linkedin.com/in/juliasimonearaujo/
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behance.net/juliaaraujoux
